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HarleyDavidson (HOG)

(Delayed Data from NYSE)

$24.24 USD

24.24
2,237,385

+0.47 (1.98%)

Updated Aug 5, 2025 04:00 PM ET

After-Market: $24.24 0.00 (0.00%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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4-Sell of 5       4  

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

A Value B Growth A Momentum A VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 28% (177 out of 246)

Industry: Automotive - Domestic

Zacks News

Zacks Equity Research

The Zacks Analyst Blog Highlights: Genuine Parts, Harley-Davidson, Allison Transmission, O???Reilly Automotive and Tesla

The Zacks Analyst Blog Highlights: Genuine Parts, Harley-Davidson, Allison Transmission, O???Reilly Automotive and Tesla

Zacks Equity Research

Auto Stock Roundup: TSLA, GPC & ORLY Earnings Miss, HOG & ALSN Report a Beat

In first-quarter 2019, Tesla (TSLA), O'Reilly Automotive (ORLY) and Genuine Parts's (GPC) earnings and sales miss quarterly estimates.

Zacks Equity Research

Harley-Davidson (HOG) Q1 Earnings Top Estimates, Revenues Miss

Harley-Davidson's (HOG) first-quarter earnings surpass the Zacks Consensus Estimate while revenues narrowly misses the same.

Zacks Equity Research

Harley-Davison (HOG) Q1 Earnings Beat Estimates, Down Y/Y

Harley-Davidson (HOG) beats on earnings while missing revenue estimates in first-quarter 2019. However, the figures decline year over year, owing to a fall in the worldwide retail unit sale.

Zacks Equity Research

Auto Stock Roundup: F to Recall to Fix Glitches, VWAGY to Build Electric SUVs for China

Volkswagen (VWAGY) discloses the plan to build fully-electric sports utility vehicles for the China market. This move is likely to help it compete with Tesla's (TSLA) Model X.

Zacks Equity Research

What's in Store for Harley-Davidson (HOG) in Q1 Earnings?

Product portfolio expansion to aid Harley-Davidson (HOG) in first-quarter 2019 earnings. However, the shift in customer preference for motorcycles is likely to adversely affect quarterly results.

Zacks Equity Research

Earnings Preview: Harley-Davidson (HOG) Q1 Earnings Expected to Decline

Harley-Davidson (HOG) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Auto Stock Roundup: Auto Majors Collaborate for Safety, TSLA Opts for Sales Job Cuts

General Motors (GM), Ford (F) and Toyota (TM) collaborate with the automotive engineering group, SAE International, to lay down autonomous vehicle safety guiding principles.

Zacks Equity Research

The Zacks Analyst Blog Highlights: General Motors, Ford, CarMax, Lear, Tesla, Harley-Davidson and AutoZone

The Zacks Analyst Blog Highlights: General Motors, Ford, CarMax, Lear, Tesla, Harley-Davidson and AutoZone

Zacks Equity Research

Top Ranked Income Stocks to Buy for April 5th

Here are four stocks with buy rank and strong income characteristics for investors to consider today, April 5th

Zacks Equity Research

Auto Stock Roundup: March Sales Dip, KMX Q4 Earnings Top, F Launches Hybrid Models

General Motors Company (GM), Toyota Motor Company (TM), Nissan Motor Co. (NSANY) and other auto giants in the United States release sales figures. The sales trajectory persistently declines.

Zacks Equity Research

Top Ranked Income Stocks to Buy for April 2nd

Here are four stocks with buy rank and strong income characteristics for investors to consider today, April 2nd

Sanjoy De headshot

Domestic Auto Industry Outlook: Smooth Ride in the Near Term

Growing demand for SUVs and crossovers compared to passenger cars and sedans make the prospects better for domestic auto companies.

Zacks Equity Research

Auto Stock Roundup: TSLA Ties Up With China Lenders for Gigafactory, HMC to Recall

Toyota (TM) and Japan's space agency agree to join forces for the development of a manned lunar rover. Navistar (NAV) reports in-line earnings.

Zacks Equity Research

Harley (HOG) Widens Electric Portfolio With StaCyc Acquisition

Harley's (HOG) acquisition of StaCyc is likely to boost its portfolio and offer an entry point to children's electric bike market.

Zacks Equity Research

Auto Stock Roundup: Ford to Close Plants in Russia, Daimler & BMW to Tie Up

Daimler (DDAIF) and BMW ((BAMXF) likely to collaborate for the development of self-driving technology.

Zacks Equity Research

Auto Stock Roundup: SAH, CPRT, MGA Beat on Earnings, AN Lags Estimates

Magna's (MGA) revenues beat estimates while that of Sonic Automotive (SAH), Copart (CPRT) and AutoNation (AN) miss.

Zacks Equity Research

Auto Stock Roundup: BWA, AXL, GPC, CTB & AAP Beat on Earnings

While revenues of BorgWarner (BWA) and American Axle (AXL) beat, Cooper Tire (CTB) misses estimates. Revenues of Genuine Parts (GPC) and Advance Auto Parts (AAP) meet estimates.

David Borun headshot

Bear of the Day: Polaris Industries (PII)

This US powersport manufacturer faces indirect challenges from the trade war

Zacks Equity Research

Auto Stock Roundup: CNHI & LAD Beat on Earnings, GT, ADNT & PAG Miss on Both Counts

Goodyear Tire (GT), Adient (ADNT) and Penske (PAG) report earnings & revenue miss while CNH Industrial (CNHI) and Lithia Motors (LAD) beat earnings and revenue estimates.

Zacks Equity Research

Auto Stock Roundup: GM & JCI Beat on Earnings, CMI & TM Miss

General Motors (GM) and Johnson Controls (JCI) record earnings beat while Cummins (CMI) and Toyota (TM) miss estimates.

Zacks Equity Research

The Zacks Analyst Blog Highlights: Lear, PACCAR, Harley-Davidson, Autoliv and Tesla

The Zacks Analyst Blog Highlights: Lear, PACCAR, Harley-Davidson, Autoliv and Tesla

Zacks Equity Research

Auto Stock Roundup: TSLA & HOG Earnings Miss, PCAR & LEA Report a Beat

The auto sector's earnings are expected to decline 15.2% while revenues are likely to decrease 3.1% on a year-over-year basis.

Zacks Equity Research

Zacks Investment Ideas feature highlights: Harley Davidson and Polaris Industries

Zacks Investment Ideas feature highlights: Harley Davidson and Polaris Industries

Zacks Equity Research

Company News For Jan 30, 2019

Companies In The News Are: HOG,XRX,PFE,HCA