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The Southern Company (SO)

(Delayed Data from NYSE)

$94.69 USD

94.69
4,148,254

-0.66 (-0.69%)

Updated Aug 8, 2025 04:00 PM ET

After-Market: $94.70 +0.01 (0.01%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value D Growth B Momentum D VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 35% (85 out of 244)

Industry: Utility - Electric Power

Zacks News

Zacks Equity Research

Should You Invest in the Vanguard Utilities ETF (VPU)?

Sector ETF report for VPU

Zacks Equity Research

Southern Co. (SO) Q4 Earnings on the Horizon: Analysts' Insights on Key Performance Measures

Evaluate the expected performance of Southern Co. (SO) for the quarter ended December 2023, looking beyond the conventional Wall Street top-and-bottom-line estimates and examining some of its key metrics for better insight.

Zacks Equity Research

American Water (AWK) to Post Q4 Earnings: What Awaits?

American Water Works' (AWK) fourth-quarter earnings are likely to have benefited from new water rates and contributions from acquired assets. High chemical costs might offset some positives.

Zacks Equity Research

Can Southern (SO) Q4 Earnings Maintain Its Beat Streak?

Customer additions and lower costs are likely to have boosted The Southern Company's (SO) profit levels in the fourth quarter.

Zacks Equity Research

Southern (SO) & Samsung Collaborate on Smart Energy

Southern (SO) and Samsung SmartThings collaborate to revolutionize smart energy management, aiming for cost reduction and emission control.

Zacks Equity Research

Consolidated Edison (ED) to Post Q4 Earnings: What's in Store?

Consolidated Edison's (ED) fourth-quarter results are likely to reflect an unfavorable weather pattern impact amid the benefits of increased load growth, driven by vehicle electrification.

Zacks Equity Research

Southern Co. (SO) Stock Sinks As Market Gains: Here's Why

In the most recent trading session, Southern Co. (SO) closed at $66.94, indicating a -0.01% shift from the previous trading day.

Zacks Equity Research

Southern Co. (SO) Reports Next Week: Wall Street Expects Earnings Growth

Southern Co. (SO) possesses the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

How to Boost Your Portfolio with Top Utilities Stocks Set to Beat Earnings

Investors looking for ways to find stocks that are set to beat quarterly earnings estimates should check out the Zacks Earnings ESP.

Zacks Equity Research

Otter Tail (OTTR) Rewards Shareholders With 6.9% Dividend Hike

Otter Tail (OTTR) raises its quarterly dividend yet again, thanks to its two-platform business model and systematic capital expenditure, which are boosting the company's performance.

Zacks Equity Research

DTE Energy (DTE) to Post Q4 Earnings: What's in the Cards?

DTE Energy's (DTE) fourth-quarter earnings are likely to have benefited from cost-reduction initiatives and moderate weather patterns.

Zacks Equity Research

Southern's (SO) Gas Subsidiaries Secure First RNG Agreement

Southern's (SO) subsidiaries, Virginia Natural Gas and Chattanooga Gas, sign their first renewable natural gas agreement, aiding clean energy transition, emission reduction and sustainability.

Zacks Equity Research

What's in Store for National Fuel Gas (NFG) in Q1 Earnings?

National Fuel Gas's (NFG) Q1 earnings are expected to have benefited from increasing pipeline and storage revenues, while an increase in expenses is likely to have offset some positives.

Zacks Equity Research

Duke Energy (DUK) to Post Q4 Earnings: What's in the Cards?

Duke Energy's (DUK) fourth-quarter earnings are likely to have benefited from favorable rate hikes during the quarter and reduction initiatives.

Zacks Equity Research

What's in Store for PNM Resources (PNM) in Q4 Earnings?

PNM Resources' (PNM) Q4 earnings are expected to have been adversely impacted by lower transmission margins, higher interest expenses and lower fixed income.

Zacks Equity Research

FirstEnergy (FE) to Report Q4 Earnings: What's in the Cards?

FirstEnergy's (FE) fourth-quarter results are expected to benefit from improved service reliability, news rates and cost control activities.

Zacks Equity Research

Atmos Energy (ATO) to Report Q1 Earnings: What's in Store?

Atmos Energy's (ATO) fiscal first-quarter earnings are expected to have benefited from implementation of new rates, infrastructure program and customer growth.

Zacks Equity Research

Southern Co. (SO) Surpasses Market Returns: Some Facts Worth Knowing

In the latest trading session, Southern Co. (SO) closed at $70.50, marking a +1.41% move from the previous day.

Zacks Equity Research

Dominion (D) Gets Nod to Develop 2.6 GW Offshore Wind Project

Dominion Energy (D) continues to expand its clean generation capabilities and will add another 2.6 GW of wind power to its generation.

Zacks Equity Research

UGI Corporation (UGI) Q1 Earnings Beat Estimates, Sales Lag

UGI Corporation's (UGI) fiscal first-quarter earnings beat estimates, while revenues are lower than expected. Higher LPG volumes and liquidity boost the company's earnings.

Zacks Equity Research

CMS Energy (CMS) to Report Q4 Earnings: What's in the Cards?

CMS Energy's (CMS) fourth-quarter earnings are likely to have benefited from favorable rate hikes in the prior quarters and cost-reduction initiatives.

Zacks Equity Research

Spire (SR) to Report Q1 Earnings: What's in the Offing?

Spire's (SR) Q1 earnings are likely to have benefited from cost management, a reduction in interest expenses and the implementation of new rates.

Zacks Equity Research

Southern Co. (SO) Falls More Steeply Than Broader Market: What Investors Need to Know

In the closing of the recent trading day, Southern Co. (SO) stood at $69.11, denoting a -0.19% change from the preceding trading day.

Zacks Equity Research

Will Southern Co. (SO) Beat Estimates Again in Its Next Earnings Report?

Southern Co. (SO) has an impressive earnings surprise history and currently possesses the right combination of the two key ingredients for a likely beat in its next quarterly report.