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HarleyDavidson (HOG)

(Delayed Data from NYSE)

$23.77 USD

23.77
2,296,241

-0.28 (-1.16%)

Updated Aug 4, 2025 04:00 PM ET

After-Market: $23.75 -0.02 (-0.08%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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4-Sell of 5       4  

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

A Value C Growth A Momentum A VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 33% (165 out of 246)

Industry: Automotive - Domestic

Zacks News

Zacks Equity Research

Harley-Davidson (HOG) Reports Q4 Earnings: What Key Metrics Have to Say

Although the revenue and EPS for Harley-Davidson (HOG) give a sense of how its business performed in the quarter ended December 2022, it might be worth considering how some key metrics compare with Wall Street estimates and the year-ago numbers.

Zacks Equity Research

Harley-Davidson (HOG) Q4 Earnings and Revenues Top Estimates

Harley-Davidson (HOG) delivered earnings and revenue surprises of 833.33% and 4.34%, respectively, for the quarter ended December 2022. Do the numbers hold clues to what lies ahead for the stock?

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Auto Sector Q4 Earnings Roster for Feb 2: F, HOG & More

Per the latest Earnings Trend report, the auto sector's Q4 earnings and revenues are expected to grow 43.6% and 19.5%, respectively, on a year-over-year basis.

Zacks Equity Research

Here's Why Harley-Davidson (HOG) is a Strong Value Stock

Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.

Zacks Equity Research

PACCAR (PCAR) Ends 2022 on Strong Note With Q4 Earnings Beat

Higher-than-expected pretax income from Trucks, Parts and Financial Services segments results in Q4 earnings beat for PACCAR (PCAR).

Zacks Equity Research

How is Ford (F) North America Unit Placed Ahead of Q4 Earnings?

The consensus mark for Q4 revenues from Ford's (F) North America segment is pegged at $28.8 million, implying a year-over-year uptick of 11.6%.

Zacks Equity Research

HOG vs. TSLA: Which Stock Is the Better Value Option?

HOG vs. TSLA: Which Stock Is the Better Value Option?

Zacks Equity Research

Ford (F) Q4 Earnings Coming Up: Credit Unit to Play Spoiler?

The consensus mark for adjusted EBIT from Ford's (F) Credit unit is pegged at $338 million, suggesting a sharp fall from $1,055 million in the fourth quarter of 2021.

Zacks Equity Research

Delivery Miss & Cost Pressure to Limit Tesla (TSLA) Q4 Earnings

In a telling sign that the demand for cars is gradually cooling off, Q4 marked the second straight quarter of delivery miss for Tesla (TSLA), which is likely to clip its earnings.

Zacks Equity Research

Is HarleyDavidson (HOG) Stock Undervalued Right Now?

Here at Zacks, our focus is on the proven Zacks Rank system, which emphasizes earnings estimates and estimate revisions to find great stocks. Nevertheless, we are always paying attention to the latest value, growth, and momentum trends to underscore strong picks.

Zacks Equity Research

NRG Energy and KB Home have been highlighted as Zacks Bull and Bear of the Day

NRG Energy and KB Home are part of the Zacks Bull and Bear of the Day article.

Zacks Equity Research

Will Tesla's (TSLA) Beat Streak Snap This Earnings Season?

The Zacks Consensus Estimate for Tesla's (TSLA) Q4 earnings and revenues is pegged at $1.13 per share and $24.84 billion, respectively.

Zacks Equity Research

Another Beat in Store for PACCAR (PCAR) This Earnings Season?

The Zacks Consensus Estimate for PACCAR's (PCAR) Q4 earnings per share and revenues is pegged at $2.23 and $7 billion, respectively.

Zacks Equity Research

Why Harley-Davidson (HOG) is Poised to Beat Earnings Estimates Again

Harley-Davidson (HOG) has an impressive earnings surprise history and currently possesses the right combination of the two key ingredients for a likely beat in its next quarterly report.

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3 Stocks to Buy for Earnings Growth in 2023

Most analysts agree about the coming recession so few companies are projected to grow their sales and earnings in 2023

Zacks Equity Research

Why Investors Need to Take Advantage of These 2 Auto, Tires and Trucks Stocks Now

Finding stocks expected to beat quarterly earnings estimates becomes an easier task with our Zacks Earnings ESP.

Zacks Equity Research

HOG or TSLA: Which Is the Better Value Stock Right Now?

HOG vs. TSLA: Which Stock Is the Better Value Option?

Zacks Equity Research

Is HarleyDavidson (HOG) a Great Value Stock Right Now?

Here at Zacks, our focus is on the proven Zacks Rank system, which emphasizes earnings estimates and estimate revisions to find great stocks. Nevertheless, we are always paying attention to the latest value, growth, and momentum trends to underscore strong picks.

Zacks Equity Research

Strength Seen in Tesla (TSLA): Can Its 8.1% Jump Turn into More Strength?

Tesla (TSLA) witnessed a jump in share price last session on above-average trading volume. The latest trend in earnings estimate revisions for the stock doesn't suggest further strength down the road.

Zacks Equity Research

Harley-Davidson (HOG) Loses 13.2% in 4 Weeks, Here's Why a Trend Reversal May be Around the Corner

The heavy selling pressure might have exhausted for Harley-Davidson (HOG) as it is technically in oversold territory now. In addition to this technical measure, strong agreement among Wall Street analysts in revising earnings estimates higher indicates that the stock is ripe for a trend reversal.

Zacks Equity Research

Zacks Industry Outlook Highlights PACCAR and Harley-Davidson

PACCAR and Harley-Davidson are part of the Zacks Industry Outlook article.

Zacks Equity Research

Harley-Davidson (HOG) is a Top-Ranked Value Stock: Should You Buy?

Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Style Scores.

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2 Stocks to Ride the Domestic Auto Industry's Strength

The soaring popularity of EVs and improving inventory levels are serving as major catalysts for the Zacks Domestic Auto Industry. One could invest in industry participants like PCAR and HOG on the back of their solid fundamentals.

Zacks Equity Research

Are Auto-Tires-Trucks Stocks Lagging HarleyDavidson (HOG) This Year?

Here is how Harley-Davidson (HOG) and Paccar (PCAR) have performed compared to their sector so far this year.

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3 Bargain Auto Stocks You'll Regret Not Buying Sooner

Bargain stocks typically trade at low valuations, not accurately reflective of their intrinsic value. PCAR, HOG and MZDAY are a few undervalued auto stocks that you should buy right away.