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Apple (AAPL)

(Delayed Data from NSDQ)

$256.08 USD

256.08
105,435,266

+10.58 (4.31%)

Updated Sep 22, 2025 04:00 PM ET

After-Market: $256.42 +0.34 (0.13%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (49 out of 245)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Zacks Equity Research

U.S. Q2 GDP Revised Upward: ETFs in Focus

U.S. GDP in Q2 revised upward on account of stronger business and consumer spending.

    Zacks Equity Research

    Apple, Accenture Partner to Penetrate Enterprise Community

    Accenture Plc (ACN) is the fifth company with which Apple Inc. (AAPL) has tied up to create innovative business solutions for iOS.

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      ETF Investing Lessons from Warren Buffett

      Want to use Buffett's insight? Follow these ETF strategies.

        Zacks Equity Research

        Apple Faces Legal Battle in China Ahead of iPhone 8 Launch

        Apple (AAPL) faces antitrust complaint in China filed by a local law firm on behalf of local developers. China's regulatory body SAIC is currently reviewing the complaint.

          Zacks Equity Research

          Apple (AAPL) Enters Bidding Race for Toshiba's Chip Business

          Reportedly, Apple Inc (AAPL) has been roped in by a consortium led by Bain Capital to strengthen its offer for the Toshiba's lucrative chip business.

            Zacks Equity Research

            Stock Market News For August 31, 2017

            Stock market closed higher on Wednesday following a couple of bullish economic reports, even as the S&P 500 notched up a four-day winning streak.

              Zacks Equity Research

              Amazon (AMZN), Microsoft (MSFT) AI Voice Assistants Bunch Up

              Amazon.com, Inc. (AMZN) and Microsoft Corporation (MSFT) partner to integrate their respective digital voice assistants, Alexa and Cortana, in order to expand their market share.

                Zacks Equity Research

                Here's Why You Should Hold Sprint (S) in Your Portfolio

                Unlimited offerings with attractive promotions and advertisements have lured wireless subscribers for Sprint (S). However, costs associated with these promotions have led to high cash burn and heavy losses.

                  Madeleine Johnson headshot

                  Amazon's Alexa and Microsoft's Cortana are Collaborating in New Alliance

                  On Wednesday, Amazon.com (AMZN) and Microsoft (MSFT) announced that their respective digital voice assistants, Alexa and Cortana, will be collaborating in a brand-new partnership.

                    Zacks Equity Research

                    Apple's iPhone 8 to Drive 9.1% Increase in Shipments Per IDC

                    Apple's (AAPL) iPhone 8 will result in a major upgrade cycle in 2018 causing a 9.1% spurt in shipments, per research firm IDC.

                      Zacks Equity Research

                      Stock Market News For August 30, 2017

                      Markets closed higher on Tuesday, overcoming early losses incurred during a widespread selloff which occurred after North Korea fired a missile over Japan.

                        Zacks Equity Research

                        China Lodging Group, Cinemark Holdings, Apple and Sony as Zacks Bull and Bear of the Day

                        China Lodging Group, Cinemark Holdings, Apple and Sony as Zacks Bull and Bear of the Day

                          Zacks Equity Research

                          Apple (AAPL) and Hollywood Clash Over Pricing of 4K Content

                          Reportedly, Apple Inc (AAPL) and prominent Hollywood studios are at loggerheads over pricing of 4K content. Apple is seeking a lower price, something that is not going down well with movie studios.

                            Ryan McQueeney headshot

                            Apple (AAPL) Stock Touches New All-Time High

                            After quickly recovering from a pre-market slump, shares of Apple (APPL) touched a new intraday trading high on Tuesday. Ahead of what should prove to be a pivotal stretch in the company's history, investors are clearly confident in Apple???s ability to deliver.

                              Zacks Equity Research

                              U.S. Equities See Record Outflows: ETFs in Focus

                              U.S. equities see record outflows owing to rising political uncertainty.

                                Zacks Equity Research

                                2 Insurance Stocks to Add Apart from Berkshire Hathaway

                                Other than Berkshire Hathaway's (BRK.A) (BRK.B) credentials, we have zoomed in on two bullish stocks to leverage one's portfolio.

                                  Zacks Equity Research

                                  Will Apple (AAPL) Unveil iPhone 8 at its September Event?

                                  Reportedly, Apple (AAPL) is likely to introduce its mega edition, iPhone 8 to the world at its event on Sep 12. This has now assuaged concerns of a delay in the launch to a great extent.

                                    Zacks Equity Research

                                    The Zacks Analyst Blog Highlights: Facebook, Nvidia, Apple, Twitter and Alphabet

                                    The Zacks Analyst Blog Highlights: Facebook, Nvidia, Apple, Twitter and Alphabet

                                      Zacks Equity Research

                                      Western Digital (WDC) Acquires Cloud-Storage Startup Upthere

                                      Western Digital's (WDC) acquisition of app-based cloud-storage startup, Upthere, will boost its footprint in the cloud-storage market.

                                        Benjamin Rains headshot

                                        Fitbit (FIT) Stock Jumps: Can Its Ionic Watch Take On Apple?

                                        Shares of Fitbit (FIT) climbed on Monday after the struggling wearable tech company introduced its first ever smartwatch, the Ionic. Can Fitbit's sleek tech-filled wristwatch help the company fight its way back as it tries to take on Apple (AAPL)?

                                          Madeleine Johnson headshot

                                          Your Complete Guide to All the Things Owned by Disney

                                          The Walt Disney Company (DIS) is one of the biggest media and entertainment corporations in the world. So what companies, exactly, does Disney operate? Here's a breakdown of the companies by industry that the media conglomerate owns.

                                            Zacks Equity Research

                                            Apple (APPL) to Invest $1.3B to Set Up Data Center in Iowa

                                            Apple (AAPL) has chosen Iowa for setting up its latest data center as the mid-western state not only offers tax incentives but is a leader in renewable energy generation.

                                              Zacks Equity Research

                                              Skyworks Rides on Solid Demand, Stiff Competition a Concern

                                              Skyworks Solutions (SWKS) continues to benefit from its growing portfolio but customer concentration remains a concern.

                                                Megan Sanks headshot

                                                Tesla (TSLA) Is Preparing "TTunes," Its Own Music Streaming Service

                                                Tesla (TSLA) is working on a new music streaming service, called "TTunes," based on new images from inside the tech company's software.

                                                  Zacks Equity Research

                                                  Why it is a Good Idea to Hold HP Inc (HPQ) Stock for Now

                                                  A positive forward looking statement from IDC along with acquisition of Samsung's printing business and shipping A3 multifunction printers indicates optimistic prospects for HP's (HPQ) business.