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Apple (AAPL)

(Delayed Data from NSDQ)

$254.43 USD

254.43
60,241,460

-1.65 (-0.64%)

Updated Sep 23, 2025 04:00 PM ET

After-Market: $254.04 -0.39 (-0.15%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

F Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (50 out of 246)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

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ETFs to Buy Post Apple's Strong Q2 Result

This is the time for investors to snap up Apple shares and tap the value that the company has created over time.

    Zacks Equity Research

    Stock Market News For May 2, 2018

    U.S. stocks closed mixed on the first trading day of May

      Zacks Equity Research

      Apple (AAPL) Q2 Earnings & Revenues Top Estimates, Up Y/Y

      Apple's (AAPL) second-quarter fiscal 2018 results benefit from growth in iPhone and Services segment.

        Zacks Equity Research

        The Zacks Analyst Blog Highlights: Apple, Snap, Gilead and T-Mobile U.S.

        The Zacks Analyst Blog Highlights: Apple, Snap, Gilead and T-Mobile U.S.

          Sheraz Mian headshot

          All Around Earnings Strength

          Total Q1 earnings for the 343 S&P 500 companies that have reported results already are up +24% from the same period last year on +9.5% higher revenues.

            Sheraz Mian headshot

            All-Around Earnings Strength

            Total Q1 earnings for the 343 S&P 500 companies that have reported results already are up +24% from the same period last year on +9.5% higher revenues.

              Benjamin Rains headshot

              Apple's Q2 iPhone Sales Climb 3%, Miss Estimates

              Apple (AAPL) just released its second quarter earnings report, and the investment world took notice as the company's iPhone business becomes further scrutinized. With that said, let's dive into how Apple's most important business unit performed.

                Mark Vickery headshot

                Apple (AAPL) iPhone Sales Off the Mark, Shares Up; Also SNAP, GILD & TMUS

                Earnings topped the Zacks consensus by 4 cents to $2.73 per share on $61.1 billion in sales.

                  Ryan McQueeney headshot

                  Apple (AAPL) Posts Earnings Beat & Strong Guidance, Hikes Dividend By 16%

                  Apple Inc. (AAPL) just released its latest quarterly financial results, posting earnings of $2.73 per share and revenues of $61.1 billion.

                    David Bartosiak headshot

                    Five of the Biggest Stocks Reporting This Week

                    These five stocks, including Apple, are ready to rock the market this week.

                      Zacks Equity Research

                      Factors Likely to Impact Pandora Media's (P) Q1 Earnings

                      Pandora's (P) first-quarter results are likely to benefit from growth in subscription revenues.

                        Zacks Equity Research

                        ADP Job Data, Q1 Earnings In Focus

                        ADP Job Data, Q1 Earnings In Focus

                          Mark Vickery headshot

                          Jobs Week Shows New Wage Growth (and Lack Thereof)

                          Paychex reported small-business jobs and wage growth for last month, and the results are definitely interesting.

                            Zacks Equity Research

                            Stock Market News For May 1, 2018

                            U.S. stock markets ended in negative territory on Monday as a broad-based decline pushed all three major indexes in red

                              Zacks Equity Research

                              Will Dismal iPhone Sales Impact Skyworks (SWKS) Q2 Earnings?

                              Lackluster iPhone unit sales expected to have impacted Skyworks Solutions' (SWKS) second-quarter fiscal 2018 performance.

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                                Is iShares MSCI ACWI Low Carbon Target ETF (CRBN) a Hot ETF Right Now?

                                Smart Beta ETF report for CRBN

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                                  Should Pacer Trendpilot US Large Cap ETF (PTLC) Be on Your Investing Radar?

                                  Style Box ETF report for PTLC

                                    Benjamin Rains headshot

                                    Should You Buy Apple (AAPL) Stock Ahead of Earnings?

                                    Shares of Apple (AAPL) popped over 1.8% on Monday in a sign that many investors might be anticipating strong quarterly financial results from the technology bellwether. Let's take a look to see what they should really expect.

                                      Benjamin Rains headshot

                                      3 Key Estimates for Apple's (AAPL) Q2 Earnings Report

                                      Shares of Apple (AAPL) opened higher on Monday in a sign that investors might expect big things from the tech giant's quarterly financial results. With that said, investors should take some time to examine what to actually expect from the industry bellwether ahead of its Q2 earnings report on Tuesday.

                                        Sweta Killa headshot

                                        Apple Tastes Bitter Ahead of Q2 Earnings: Tech ETFs to Watch

                                        Apple has an unfavorable earnings estimate revision trend ahead of its Q2 report.

                                          Zacks Equity Research

                                          Key Predictions for Tech Earnings on May 1: STX, AAPL & More

                                          Here is a sneak peek into how five technology stocks are poised ahead of their earnings releases on May 1.

                                            Zacks Equity Research

                                            Will Apple (AAPL) Watch and Services Drive Q2 Earnings?

                                            Apple (AAPL) second-quarter fiscal 2018 results are likely to benefit from the company's expanding ecosystem and diversified product portfolio.

                                              Zacks Equity Research

                                              Stock Market News For Apr 30, 2018

                                              U.S. stocks closed mixed on Friday after gaining over two consecutive winning sessions

                                                Zacks Equity Research

                                                Stock Market News For Apr 30, 2018

                                                U.S. stocks closed mixed on Friday after gaining over two consecutive winning sessions

                                                  Zacks Equity Research

                                                  CBS to Report Q1 Earnings: Advertising Growth Holds the Key

                                                  CBS Corp (CBS) first-quarter results are likely to be negatively impacted by lower political advertising.