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Apple (AAPL)

(Delayed Data from NSDQ)

$254.43 USD

254.43
60,241,460

-1.65 (-0.64%)

Updated Sep 23, 2025 04:00 PM ET

After-Market: $254.04 -0.39 (-0.15%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

F Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (50 out of 246)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

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    Why Institutional Investors Are Dumping Apple (AAPL) Stock?

    Institutional investors have reduced their holdings in Apple (AAPL) by almost 153 million in the first three months of 2018.

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      Franchises to Aid Disney Survive Netflix & Amazon Onslaught

      Disney (DIS) is now banking on its blockbuster franchises to face the onslaught of content from streaming service providers.

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        Can Microsoft's (MSFT) Low Cost Tablet Knock Out Apple iPad?

        Microsoft (MSFT) reportedly plans to roll out low-priced tablets in a bid to challenge Apple's (AAPL) dominance in the space.

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          What Can Options Trading Tell Us About a Potential Short Squeeze on the Horizon in Tesla?

          Options open interest, put/call ratio and implied volatility hint at a possibility of a violent rally

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            Should You Listen to the Big Bear on Wall Street?

            Why I listen to the research desks of big investment banks, even if I disagree it's time to be cautious.

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              Defining the Artificial Intelligence Terms Investors Must Know

              Ryan McQueeney kicks off the first piece of his three-part series on artificial intelligence by defining the terms investors need to know before adding exposure to AI and highlighting some of the key concepts and questions surrounding AI research.

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                Apple Roundup: Goldman Deal, Buffett Adoration, Ireland, Green Energy

                Apple news from the last week or so include a co-branded credit card with Goldman Sachs, Buffett buying Apple shares, the scrapping of Ireland data center plans and new aluminum smelting technology.

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                  What Lies Ahead for Tesla (Part 6) Update

                  Examining the latest developments for the electric automobile disruptor

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                    3 Strong Buy Semiconductor Stocks to Consider Now

                    Semiconductor stocks were battered by the recent market sell-off, but tech has made a strong recovery, and with several interesting trends like the Internet of Things and artificial intelligence on the rise, it is still an exciting time to be investing in chip-making corner of the technology sector. Check out these Zacks Rank #1 (Strong Buy) semiconductor stocks right now!

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                      Ignore "Sell in May" With These 5 Top-Ranked Summer Picks

                      The rebound in tech stocks and continuing gains in small-cap stocks have ignited a new rally.

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                        Options Traders Expect Huge Moves in Apple (AAPL) Stock

                        Apple (AAPL) needs investors to pay close attention to the stock based on moves in the options market lately.

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                          Is Schwab Fundamental U.S. Broad Market Index ETF (FNDB) a Hot ETF Right Now?

                          Smart Beta ETF report for FNDB

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                            Weekly ETF Roundup: US Equity Rocks, EM Lags

                            ETFs overall gathered about $6.8 billion capital last week, with U.S. equity ETFs leading the way higher.

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                              Stock Market News For May 14, 2018

                              U.S. stock markets moved mostly sideways on Friday and the Dow 30 posted its longest winning streak for so far this year

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                                Chip Stocks Offer Upside Even After Red-Hot Years: 5 Picks

                                With demand showing no signs of weakness amid relatively constrained supply, chip stocks should continue to stay hot

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                                  Wall Street Cheers Up as Fears Subside: 5 Top Gainers

                                  Investors appetite for riskier assets increased after soft inflation soothed fears of a faster rate hike this year.

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                                    Stock Market News For May 11, 2018

                                    Markets closed sharply higher on Thursday, as weaker-than-expected inflation data eased fears of faster interest rate hikes this year.

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                                      Dow 30 Stock Roundup: Disney's Earnings Impress, Walmart Buys Flipkart Stake for $16B

                                      The Dow enjoyed a week of strong gains, shrugging off the gloom of the last two weeks.

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                                        Zacks Value Investor Highlights: Apple, Amazon, Alphabet, China Life Insurance and Jacobs Engineering

                                        Zacks Value Investor Highlights: Apple, Amazon, Alphabet, China Life Insurance and Jacobs Engineering

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                                          Spotify vs. Roku: Which Recent IPO Had the Better Earnings Report?

                                          Spotify (SPOT) and Roku (ROKU) are two of the hottest recent IPOs on the market, intriguing investors on when to get in and when to cash out. On May 2, Spotify released its Q1 earnings report, with Roku following suit soon after. Let's look into these two filings to see which recent IPO stock had the better earnings report.

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                                            When (And Why) Small Cap Stocks Started Outpacing the S&P 500

                                            One of the most noticeable patterns we have seen recently is a divergence between small cap and large cap stocks. Here's when (and why) it started happening.

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                                              4 Mutual Funds to Buy on Apple's Strong Q2 Earnings

                                              Apple's encouraging fiscal second quarter results were primarily driven by impressive iPhone X, iPhone 8 and iPhone 8 Plus sales

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                                                Lessons from Warren Buffett's Investing Mistakes

                                                Buffett has investing regrets on stocks that got away. What can you do to avoid the same fate?

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                                                  Why Amazon (AMZN) Is a Strong Buy Stock Right Now

                                                  Shares of Amazon (AMZN) have climbed nearly 14% over the last four weeks as the e-commerce powerhouse continues to inspire investor confidence. With that said, let's dive into why Amazon currently looks like a strong buy stock. Hint: it is poised to keep growing in all the right places.