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The Southern Company (SO)

(Delayed Data from NYSE)

$93.91 USD

93.91
7,895,913

-0.62 (-0.66%)

Updated Sep 29, 2025 04:00 PM ET

After-Market: $93.90 -0.01 (-0.01%) 6:34 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

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D Value D Growth D Momentum F VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 32% (79 out of 245)

Industry: Utility - Electric Power

Zacks News

Zacks Equity Research

Southern Company to Vend 2 Gas Distribution Units for $1.7B

The $1.7B divestment deal will help Southern Company (SO) to streamline its portfolio and shore up its weak financials.

    Zacks Equity Research

    Southern Company's Vogtle Project Gets $3.7 B Loan Guarantee

    DOE offers additional loan guarantee of $3.7 billion for Southern Company's (SO) Vogtle Project supporting the company's commitment to the nuclear power plant.

      Zacks Equity Research

      Southern Company Kemper Project Hearing Slated for December

      If the judgment does not come in favor of Southern Company (SO), it might have to suffer additional losses for the Kemper project.

        Zacks Equity Research

        Hurricane Irma Devastates Florida: Utility Gainers & Losers

        As far as the Utilities are concerned, more than 6.2 million Floridians were affected by blackouts post Irma, as the companies cut power on grounds of safety

          Zacks Equity Research

          Southern Company (SO) to Move Ahead With Vogtle Project

          Southern Company (SO) recently filed recommendation to complete nuclear expansion in Vogtle Plant despite the project's cost overruns and delays.

            Zacks Equity Research

            Southern Company Vogtle Project Requires More Loan Guarantee

            Southern Company's (SO) Vogtle project requires additional loan guarantee of $1.6 billion from the DOE, extending the $8.3 billion already issued for the project.

              Zacks Equity Research

              Southern Company to Buy Solar Power from Mississippi Plant

              Southern Company (SO) to remain as a leader of low cost electricity provider with the new solar power deal in Mississippi.

                Zacks Equity Research

                Southern Company (SO) Tops Q2 Earnings and Sales Estimates

                Contribution from the Southern Company Gas drove of Southern Company's (SO) Q2 results.

                  Zacks Equity Research

                  Southern Company (SO) Q2 Earnings and Sales Beat Estimates

                  Increased revenues from the Southern Company Gas drove the better than expected earnings of Southern Company (SO) in the second quarter.

                    Zacks Equity Research

                    Utility Stocks Q2 Earnings Due on Aug 2: NI, ETR, D & More

                    Rising interest rates could hurt the utilities, as earnings from this sector were expected to be down 1.8% this season.

                      Nilanjan Choudhury headshot

                      Southern Company (SO) to Post Q2 Earnings: Hit or Miss?

                      Project delays and cost overruns will limit Southern Company's ability to generate positive earnings surprise.

                        Zacks Equity Research

                        SCANA (SCG) to Receive Aid from Toshiba for Westinghouse

                        SCANA (SCG) and Santee Cooper will receive aid in installments from Oct 2017 to Sep 2022 from Toshiba.

                          Zacks Equity Research

                          Southern Company to Take Managerial Charges of Vogtle Project

                          Per the new terms of the agreement signed in early June, electric utility firm The Southern Company (SO) will take over management charges at the Vogtle Plant in Georgia starting late July.

                            Zacks Equity Research

                            Southern Company Unit Partners with AMS for Energy Projects

                            PowerSecure, a subsidiary of Southern Company (SO) recently formed a partnership with Advanced Microgrid Solutions to develop behind-the-meter distributed energy projects across the US.

                              Zacks Equity Research

                              Stock Market News for July 03, 2017

                              Benchmarks mostly finished in the green on Friday, boosted primarily by gain in shares of Nike

                                Zacks Equity Research

                                Southern Company Suspends Kemper Project Coal Operations

                                The Southern Company (SO) suspended all coal gasification operations at its Kemper plant on Jun 28.

                                  Zacks Equity Research

                                  Southern Company's Kemper Project Suffers Another Setback

                                  The Mississippi Public Service Commission recently issued an ultimatum ordering Southern Company to redesign plans and run the Kemper Project solely on natural gas.

                                    Zacks Equity Research

                                    Stock Market News for June 12, 2017

                                    The Nasdaq tumbled almost 2% on Friday as investors ditched on one of the most profitable trades of the year so far

                                      Zacks Equity Research

                                      Southern Company's Vogtle Plant Gets $3.8B Aid from Toshiba

                                      The Southern Company (SO) recently entered into an agreement with Japan's Toshiba Corp, bringing respite for Southern Company's Vogtle Power Project.

                                        Zacks Equity Research

                                        Southern Company's Kemper Project Delayed, Rates Unchanged

                                        he Southern Company's (SO) much delayed clean coal power plant project Kemper in Mississippi has suffered yet another setback.

                                          Zacks Equity Research

                                          Southern Company (SO) Up 2.3% Since Earnings Report: Can It Continue?

                                          Southern Company (SO) reported earnings 30 days ago. What's next for the stock? We take a look at earnings estimates for some clues.

                                            Zacks Equity Research

                                            Southern Company Inks Deal to Take Over the Vogtle Project

                                            The Southern Company recently entered into a tentative agreement with Japan's Toshiba Corp's U.S. nuclear unit, Westinghouse Electric Company.

                                              Zacks Equity Research

                                              Southern Company (SO) Q1 Earnings and Sales Beat Estimates

                                              The Southern Company reported first-quarter 2017 earnings per share (excluding certain one-time items) of 66 cents, beating the Zacks Consensus Estimate of 58 cents and the year-ago adjusted profit of 58 cents

                                                Zacks Equity Research

                                                Southern Company (SO) Q1 Earnings and Sales Beat Estimates

                                                Southern Company Q1 Earnings and Sales Beat Estimates

                                                  Nilanjan Choudhury headshot

                                                  Southern Company (SO) to Post Q1 Earnings: What to Expect?

                                                  Electric utility firm Southern Company (SO) is set to release its first-quarter 2017 results before the opening bell on Wednesday, May 3.