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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$196.52 USD

196.52
26,298,067

+0.43 (0.22%)

Updated Aug 7, 2025 04:00 PM ET

Pre-Market: $197.24 +0.72 (0.37%) 8:44 AM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth C Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 41% (143 out of 244)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Zacks Industry Outlook Highlights: Wal-Mart, Amazon, Alphabet, Alibaba and PayPal

Zacks Industry Outlook Highlights: Wal-Mart, Amazon, Alphabet, Alibaba and PayPal

    Zacks Equity Research

    5 Mutual Funds to Buy on Google's "Compelling" Performance

    Alphabet's strong free cash flow yield and sustainable business model make tech mutual funds a prudent investment.

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      Best First Half for Wall Street Since 2013: Top 5 Gainers

      Dow and S&P 500 posted best first-half gains since 2013, while Nasdaq registered the strongest first half since 2009.

        Zacks Equity Research

        Is Microsoft Planning Layoffs as Part of Sales Overhaul?

        Microsoft Corp. (MSFT) is reportedly planning a sales restructuring owing to its continuing shift to cloud.

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          5 Best Performing Stocks of June

          Markets ended mixed over a month which witnessed a strong rotation out of tech stocks.

            Zacks Equity Research

            Alibaba (BABA) Proves Again That it is "The Amazon of China"

            Alibaba Group Holding Limited (BABA) is launching an Amazon like voice controlled speaker this week that is capable of taking orders in Chinese.

              Zacks Equity Research

              Charter (CHTR) Blames Verizon for Network Expansion Delay

              Charter Communications Inc. (CHTR), recently got embroiled in a dispute with U.S. telecom behemoth Verizon Communications Inc. (VZ).

                Zacks Equity Research

                Amazon's Comrade Detective Premieres Aug 4 on Prime Video

                Amazon.com Inc.'s (AMZN) film production division, Amazon Studios, has scheduled the premiere of its original half-hour live action series, Comrade Detective, on Aug 4.

                  Zacks Equity Research

                  Nutanix Partners with Aviatrix for Cloud Network Enhancement

                  Nutanix Inc. (NTNX) recently partnered with Aviatrix to make private and public cloud infrastructure connectivity seamless.

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                    Top Sector ETFs of 1H

                    Inside the top sector ETFs of the first half of 2017.

                      Madeleine Johnson headshot

                      4 Ways to Invest in the Drone Industry Right Now

                      On today's episode of Zacks Friday Finish Line, hosts Maddy Johnson and Ryan McQueeney revisit their discussion with Andrew Chanin, CEO of PureFunds, about the drone industry, and how investors can cash in.

                        Zacks Equity Research

                        PayPal (PYPL) Invests in Financial Services Firm LendUp

                        PayPal Holdings, Inc. (PYPL) has made a strategic investment in LendUp,

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                          Dow 30 Stock Roundup: Nike Beats, AmEx Raises Dividend

                          The Dow suffered gains and losses on alternate days of an eventful week.

                            Zacks Equity Research

                            Stock Market News for June 30, 2017

                            Technology shares suffered another setback on Thursday, sending the broader markets lower

                              Zacks Equity Research

                              Microsoft Buys Cloud Monitoring Software Provider Cloudyn

                              Microsoft Corp (MSFT) recently announced the acquisition of Israel-based Cloudyn essentially confirming the earlier rumors.

                                Zacks Equity Research

                                Apple's (AAPL) AR Glasses to be Retailed for $1300 by 2020?

                                Per a recent Loup Ventures Research report, Apple's (AAPL) augmented reality (AR) glasses could be available for retail by the middle of fiscal 2020.

                                  Zacks Equity Research

                                  Facebook Messenger M Assistant Now Suggests Saving Content

                                  Facebook, Inc. (FB) has introduced three new suggestions in its artificial intelligence (AI) powered voice assistant M, to Messenger users across the U.S.

                                    Zacks Equity Research

                                    Alphabet's Google and Nutanix Collaborate on Hybrid Cloud

                                    Alphabet Inc.'s (GOOGL) Google partnered Nutanix for hybrid cloud computing.

                                      Zacks Equity Research

                                      Pay-TV Operators to Offer In-Room Hotel Streaming Services

                                      Major U.S. Pay-TV operators are currently exploring ways to boost their video revenues by intensifying their presence in hospitality segment.

                                        Sheraz Mian headshot

                                        Taking Stock of the Earnings Picture

                                        Total Q2 earnings for the S&P 500 index are expected to be up +5.9%

                                          Sheraz Mian headshot

                                          Taking Stock of the Earnings Picture

                                          Total Q2 earnings for the S&P 500 index are expected to be up +5.9%

                                            Madeleine Johnson headshot

                                            This Analyst Thinks Apple Glasses Will Be Bigger Than the iPhone

                                            Analyst Gene Munster, who works for venture capital firm Loup Ventures, believes that Apple Inc.'s (AAPL) rumored Apple Glasses will eventually become bigger than the iPhone.

                                              Ryan McQueeney headshot

                                              Here's What Top Tech CEOs Are Saying About Artificial Intelligence

                                              Curious about the state of artificial intelligence? Check out what Jeff Bezos, Elon Musk, and Sundar Pichai have to say about it!

                                                Zacks Equity Research

                                                Alphabet's Google to Pay a Heavy Price for Misusing Search

                                                The European Commission has declared a $2.7 billion (2.42 billion euro) fine on Alphabet's (GOOGL) Google

                                                  Ryan McQueeney headshot

                                                  Nutanix (NTNX) Stock Soars on Cloud Partnership With Google

                                                  Shares of Nutanix (NTNX) soared more than 7% in pre-market trading Wednesday after Google parent Alphabet Inc. (GOOGL) announced a partnership with the cloud computing company.