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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$196.52 USD

196.52
26,298,067

+0.43 (0.22%)

Updated Aug 7, 2025 04:00 PM ET

Pre-Market: $197.24 +0.72 (0.37%) 8:44 AM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth C Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 41% (143 out of 244)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Mark Vickery headshot

Q2 Earnings Ahead of Google: HAL, SWK, HAS & More

Mostly positive results hit the tape before the bell this morning, with the much-anticipated Alphabet earnings this afternoon.

    Zacks Equity Research

      Zacks Equity Research

      The Zacks Analyst Blog Highlights: Alphabet, GlaxoSmithKline, T-Mobile, Northrop Grumman and CSX

      The Zacks Analyst Blog Highlights: Alphabet, GlaxoSmithKline, T-Mobile, Northrop Grumman and CSX

        Zacks Equity Research

        The Zacks Analyst Blog Highlights: Alphabet, Cadence Design Systems, Scientific Games and Logitech International

        The Zacks Analyst Blog Highlights: Alphabet, Cadence Design Systems, Scientific Games and Logitech International

          Zacks Equity Research

            Jeffrey Hymen headshot

            Upcoming Earnings Reports To Watch: GOOGL, CMG, FB, AMZN

            Luckily, Zacks readers can utilize the Zacks Earnings Calendar in order to keep track of specific earnings releases, dividend announcements, and other vital news than can have a large impact on portfolios.

              Megan Sanks headshot

              Lyft Plans to Develop its Own Self-Driving Technology

              Lyft has announced plans to develop a hardware and software kit that will enable self-driving cars.

                Zacks Equity Research

                Tech Stocks Earnings Due on Jul 24: GOOGL, CDNS & More

                Three of these four stocks are unlikely to beat estimates when they report earnings on Jul 24.

                  Zacks Equity Research

                  Is Samsung Scraping its Bixby-Powered Speakers Project?

                  Per media reports, Samsung Electronics has made a change of plans regarding the Bixby-powered AI speakers.

                    Zacks Equity Research

                    Apple Backed by Tech Giants in Ongoing Spat with Qualcomm

                    Silicon Valley backs Apple Inc (AAPL) as its legal fight against QUALCOMM Incorporated (QCOM) over royalty payments intensifies.

                      Zacks Equity Research

                      3 Strong Buy Technology Mutual Funds for Great Returns

                      Below we share with you three top-ranked technology mutual funds. Each has earned a Zacks Mutual Fund Rank #1 (Strong Buy)

                        Mark Vickery headshot

                        Top Stock Reports for Alphabet, GlaxoSmithKline & T-Mobile

                        Today's Research Daily features new research reports on 16 major stocks, including Alphabet (GOOGL), GlaxoSmithKline (GSK), and T-Mobile (TMUS).

                          Zacks Equity Research

                          Tech Index Breaks Dotcom Era Record: ETFs to Buy

                          US tech stocks broke a 17 year record, as it surged past the dotcom era peak.

                            Madeleine Johnson headshot

                            After NSA Approval, BlackBerry Can Sell Security Tools to U.S. Government

                            On Thursday, BlackBerry Ltd. (BBRY) announced it has won the right to sell secure messaging tools to the United States government after the National Security Agency (NSA) endorsed the smartphone maker and its products.

                              Sweta Killa headshot

                              Tech ETFs on Fire as Q2 Earnings Season Heats Up

                              The S&P 500 information technology sector breached its dot-com era record set in March 2000 heading into Q2 earnings season.

                                Zacks Equity Research

                                Alphabet (GOOGL) Q2 Earnings: Is Disappointment in Store?

                                Increasing litigation expenses due to mounting troubles in the EU could prove expensive for Alphabet (GOOGL) this earnings season.

                                  Benjamin Rains headshot

                                  Facebook & Apple Help Lift Nasdaq, S&P 500 To New Highs

                                  Technology industry giants--including Apple (AAPL), Facebook (FB), and Microsoft (MSFT)--have helped send both the Nasdaq and S&P 500 to record highs during Wednesday trading.

                                    Swarup Gupta headshot

                                    Nasdaq Posts Longest Stretch of Gains in 2 Years: 5 Picks

                                    Boosted by stellar results from Netflix, the index has now increased over eight successive sessions.

                                      Zacks Equity Research

                                      Are Amazon (AMZN) and VMware (VMW) Coming Together Again?

                                      Amazon.com, Inc.'s (AMZN) AWS is in talks with VMware to develop software for corporate data centers.

                                        Zacks Equity Research

                                        The Zacks Analyst Blog Highlights: Amazon, Alibaba, Visa, Alphabet and Sprint

                                        The Zacks Analyst Blog Highlights: Amazon, Alibaba, Visa, Alphabet and Sprint

                                          Zacks Equity Research

                                          Alphabet (GOOGL) Owned Google Fiber CEO McCray Steps Down

                                          Alphabet Inc.'s (GOOGL) trouble continues, as Google Fiber's CEO, Gregory McCray steps down within five months of appointment.

                                            Zacks Equity Research

                                            Priceline (PCLN) Gets EU Approval for Momondo Group Takeover

                                            The Priceline Group Inc. (PCLN) to boost Kayak with travel metasearch site operator Momondo Group post $550-million buyout.

                                              Sheraz Mian headshot

                                              Early Read on the Q2 Earnings Season

                                              I am reasonably confident that we are on our way for another reassuring earnings read.

                                                Megan Sanks headshot

                                                Amazon is Developing a Messaging App Called Anytime

                                                According to a report by AFTVnews, Amazon.com (AMZN) may be creating its own messaging app called "Anytime."

                                                  Zacks Equity Research

                                                  Will Azure Act in Favor of Microsoft (MSFT) in Q4 Earnings?

                                                  Microsoft's (MSFT) fourth-quarter fiscal 2017 results depend on Azure's performance, amid increasing competition in the cloud computing market.