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Alphabet (GOOGL)

(Real Time Quote from BATS)

$201.67 USD

201.67
19,095,394

+5.15 (2.62%)

Updated Aug 8, 2025 11:54 AM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth C Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 41% (143 out of 244)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Alphabet's (GOOGL) Newest Sugary Treat is Android Oreo

Android is the most extensively used mobile operating system in the world, one of the many positives that Alphabet's (GOOGL) Google is currently riding on.

    Zacks Equity Research

    T-Mobile US (TMUS) Unveils Latest Offers on Smartphones

    While lucrative promotions should lure more subscribers, aggressive promotional offers may impede T-Mobile US' (TMUS) margins in the coming quarters due to increasing smartphone launches.

      Zacks Equity Research

      Box Continues to Enrich AI Platform, Partners Google Cloud

      Box, Inc. (BOX) is adding advanced image recognition capacities to its platform by using Google Cloud's machine learning capabilities

        Zacks Equity Research

        Chevron Settles Australian Transfer Pricing Dispute with ATO

        Chevron's (CVX) settlement of tax litigation is likely to set a precedent for similar transfer pricing disputes and will enable ATO to rake in around $10 billion from other multinationals.

          Madeleine Johnson headshot

          #FlashbackFriday: Chicken Soup for the Soul Raises $30 Million in Mini-IPO

          While I thought the Chicken Soup for the Soul brand was lost forever to the late '90s-early '00s era, I clearly was not paying attention. On Friday, Chicken Soup for the Soul Entertainment Inc. announced that it completed its $30 million initial public offering, selling 2.5 million shares at $12 each.

            Zacks Equity Research

            5 Reasons to Add NVIDIA (NVDA) Stock to Your Portfolio Now

            Rising share price along with innovative products and strategic partnerships makes NVIDIA (NVDA) investors' choice.

              Sejuti Banerjea headshot

              Tech Roundup: FB Watch, INTC In AAPL Watch, MSFT Makes Peace

              The top stories from last week included Facebook's (FB) Watch tab, the possibility of an Intel (INTC) modem in Apple's (AAPL) new Watch and Microsoft (MSFT) reaching a settlement with Kaspersky.

                Zacks Equity Research

                Alphabet (GOOGL) Continues its AI Push, Acquires AIMatter

                Alphabet (GOOGL) is well on track with its transition from "Mobile-first" to "AI-First".

                  Zacks Equity Research

                  Nielsen to Start Crediting Facebook, YouTube and Hulu Views

                  Nielsen (NLSN) will be crediting Facebook, YouTube and Hulu distributed video content with its Digital Content Ratings system.

                    Megan Sanks headshot

                    Google Might Pay Samsung $3.5 Billion in Licensing Fees This Year

                    Alphabet's (GOOGL) Google has renewed its license payment contract with Samsung (SSNLF) to ensure that the South Korean tech company preinstalls Google's search engine on its smartphones.

                      Madeleine Johnson headshot

                      Fiat Chrysler Joins BMW & Intel in Mega Self-Driving Car Coalition

                      On Wednesday, Fiat Chrysler (FCAU) said that it is banding together with German car manufacturer BMW (BAMXF) and tech giant Intel Corp. (INTC) in a self-driving car alliance. Intel, of course, notably acquired Mobileye earlier this year, which is an Israeli car-camera software provider.

                        Zacks Equity Research

                        Microsoft (MSFT) Acquires HPC Start-up Cycle Computing

                        Microsoft's (MSFT) acquisition of HPC expert Cycle Computing is likely to generate positive synergies

                          Zacks Equity Research

                          Facebook Unveils Photo Sharing App Launched Secretly in China

                          Facebook (FB) approves the secret launch of a photo-sharing app called "Colorful Balloons" in China.

                            Zacks Equity Research

                            T-Mobile US (TMUS) Launches Self-Branded Smartphone REVVL

                            We expect that aggressive promotional offers may impede T-Mobile US' (TMUS) margins in the coming quarters due to increasing smartphone launches.

                              Benjamin Rains headshot

                              Google Pays $3 Billion To Keep Apple (AAPL) Relationship

                              News broke on Monday that suggested Alphabet Inc.'s (GOOGL) Google is set to remain the go-to search engine for Apple (AAPL) devices, at a whopping $3 billion price tag.

                                Madeleine Johnson headshot

                                Will Uber Be the Hottest IPO of 2017?

                                Launched only seven years ago, Uber is an app-based transportation company headquartered in San Francisco, California. An IPO for the ride-hailing giant could be massive for both the company and Wall Street--will Uber be the hottest IPO of this year?

                                  Madeleine Johnson headshot

                                  Who Are Uber's Biggest Competitors?

                                  If you're looking to leave controversy-plagued Uber behind, but you still want the luxury of on-demand rides, there are increasingly popular alternatives for you. Here's a rundown of the biggest competitors Uber faces.

                                    Zacks Equity Research

                                    Stock Market News For August 11, 2017

                                    Benchmarks suffered their worst one-day percentage drop since the middle of May.

                                      Zacks Equity Research

                                      NVIDIA (NVDA) Q2 Earnings Top Estimates, Q3 Outlook Strong

                                      NVIDIA's (NVDA) splendid Q2 results were mainly driven by strong growth across all the platforms, that is, GPUs gaming platform, Professional Visualization, datacenter and Tegra automotive platforms.

                                        Zacks Equity Research

                                        Facebook Unveils "Watch" Feature Dedicated to Video Viewing

                                        Tech giants including Facebook Inc (FB) are eyeing the lucrative market of original programming. As the number of cord cutters rise, streaming services are becoming the next big business opportunity.

                                          Zacks Equity Research

                                          Qualcomm Patent Violation by Apple to be Investigated by ITC

                                          We look forward to how the outcome of ITC's scrutiny into Qualcomm's (QCOM) complaint against Apple will play a role in panning out the dispute in the coming days.

                                            Sejuti Banerjea headshot

                                            Tech Roundup: AAPL Earnings, YELP's Eat24 Goes to GRUB

                                            Apple's (AAPL) earnings report, Yelp (YELP) selling Eat24 to GrubHub (GRUB) and Nanya stepping up memory chip production for IoT were the top stories from last week.

                                              Megan Sanks headshot

                                              Intel (INTC) Announces Plan to Build Self-Driving Cars

                                              Intel Corporation (INTC) has become the latest tech company to announce plans to build self-driving cars as it tries to stay ahead of competition from Qualcomm (QCOM) and Nvidia (NVDA).

                                                Zacks Equity Research

                                                Should Apple Worry as USITC Investigates Qualcomm Claims?

                                                Apple Inc (AAPL) has been accused by Qualcomm Incorporated (QCOM) of patent infringement. USITC is now investigating Qualcomm's claims.

                                                  Zacks Equity Research

                                                  Tech Stocks' Earnings Queued for Aug 10: NVDA, PCTY & More

                                                  Tech sector results have been strong so far, but this does not ensure earnings beat for all companies in the space. Let's see what's in store for these tech stocks this earnings season.