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Apple (AAPL)

(Delayed Data from NSDQ)

$256.08 USD

256.08
105,435,266

+10.58 (4.31%)

Updated Sep 22, 2025 04:00 PM ET

After-Market: $256.42 +0.34 (0.13%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (49 out of 245)

Industry: Computer - Micro Computers

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Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Sanghamitra Saha headshot

Dow ETFs Soar as the Index Hits 23,000

by Sanghamitra Saha

Dow Jones Industrial Average hits 23,000 and benefits these ETFs.

    Tirthankar Chakraborty headshot

    4 Warren Buffett Stocks to Buy Ahead of Q3 Earnings

    by Tirthankar Chakraborty

    We have selected the Oracle of Omaha's four favorite companies that are likely to make the most of the third-quarter earnings season.

      Zacks Equity Research

      Facebook's Food Order and Delivery Services to Boost Growth

      by Zacks Equity Research

      Facebook (FB) recently announced partnerships with several food chains and delivery platforms to launch food order and delivery services to attract more users and advertisers to its platform.

        Swarup Gupta headshot

        4 Blue Chip Stocks to Buy Ahead of Q3 Earnings

        by Swarup Gupta

        The current administration's tax reform and deregulation proposals and sustained strong earnings performance are the factors powering this ascent.

          Benjamin Rains headshot

          Here's Why Facebook (FB) Stock Just Touched An All-Time High

          by Benjamin Rains

          Shares of Facebook (FB) hit a new all-time high on Tuesday after it was announced that the social network giant will partner with Intel (INTC) to help the firm with its new artificial intelligence chip.

            Sanghamitra Saha headshot

            Why Cloud ETFs Could Soar Ahead

            by Sanghamitra Saha

            Investments in cloud computing are fast growing which makes these ETFs lucrative picks.

              Zacks Equity Research

              Facebook (FB) Announces Acquisition of Popular Teen App TBH

              by Zacks Equity Research

              Facebook (FB) acquires popular teen application TBH in an attempt to attract teenagers to its platform amid tough competition.

                Zacks Equity Research

                Microsoft Azure to Support Symantec's Security Products

                by Zacks Equity Research

                Microsoft (MSFT) wins a new cloud customer, Symantec.

                  Zacks Equity Research

                  Netflix (NFLX) Q3 Earnings Miss, Subscriber Growth Impressive

                  by Zacks Equity Research

                  Netflix (NFLX) third-quarter 2017 earnings missed estimates probably due to higher operating expenses. However, subscriber growth was impressive driven by strength in its original content portfolio.

                    Zacks Equity Research

                    Stock Market News For Oct 17, 2017

                    by Zacks Equity Research

                    Markets finished higher on Monday following a spectacular run by all the benchmark indexes.

                      Zacks Equity Research

                      Qualcomm (QCOM) Sues Apple in China, Seeks iPhone Sales Ban

                      by Zacks Equity Research

                      Legal tussle between Qualcomm Inc. (QCOM) and Apple Inc. (AAPL) is not new. In Jan 2017, Qualcomm was slapped with a $1 billion lawsuit related to licensing royalty payments by the tech giant.

                        Zacks Equity Research

                        HP (HPQ) in Focus: Stock Moves 6.4% Higher

                        by Zacks Equity Research

                        HP (HPQ) shares rose more than 6% in the last trading session, amid huge volumes.

                          Zacks Equity Research

                          NCR's Point-of-Sale & ATM Solutions to Drive Q3 Earnings

                          by Zacks Equity Research

                          NCR Corp.'s (NCR) POS platform along with growing exposure in the ATM and self-service kiosk space to drive top-line growth in Q3 quarter.

                            Zacks Equity Research

                            Cisco Enhances ACI Solutions Portfolio for Cloud Customers

                            by Zacks Equity Research

                            Cisco (CSCO) releases ACI 3.0, an upgraded version of its software-defined networking solutions portfolio.

                              Zacks Equity Research

                              Apple Finally Gets Approval to Build Data Center in Ireland

                              by Zacks Equity Research

                              Apple's (AAPL) data center in Ireland has been approved by the country's High Court after a delay of of more than two and a half years.

                                Zacks Equity Research

                                HP Inc (HPQ) Shares Jump on Positive Fiscal 2018 Outlook

                                by Zacks Equity Research

                                HP Inc.'s (HPQ) efforts to revive printing business have been commendable. The favorable forecasts of fiscal 2018 along with HP's effort to boost earnings, raises investors' confidence.

                                  Zacks Equity Research

                                  ETFs in Focus as IMF ups Global Growth Forecast

                                  by Zacks Equity Research

                                  The International Monetary Fund sees global growth increasing at a faster pace than expected earlier.

                                    Zacks Equity Research

                                    Alibaba Starts Global Research Program, Plans to Invest $15B

                                    by Zacks Equity Research

                                    Alibaba (BABA) is looking to improve its technological prowess and build business as an ecosystem of retail, cloud and artificial intelligence.

                                      Zacks Equity Research

                                      Apple AR Glasses Unlikely to be Available in the Near Term

                                      by Zacks Equity Research

                                      Apple (AAPL) CEO Tim Cook believes that the rise of AR will be "dramatic" just like the evolution of mobile apps.

                                        Zacks Equity Research

                                        Qualcomm Slapped $773M Fine by Taiwan Antitrust Regulators

                                        by Zacks Equity Research

                                        Qualcomm (QCOM) has been fined up to $773 million by the Taiwan Fair Trade Commission on grounds of anti-trust violations.

                                          Sweta Killa headshot

                                          4 Favorite Sectors of Q3 Earnings and Their ETFs & Stocks

                                          by Sweta Killa

                                          The Q3 earnings growth is on track to be the lowest this year after double-digit growth in each of the first two quarters and with high single-digit expected earnings growth in the last quarter.

                                            Zacks Equity Research

                                            Netflix Expands to the Middle East with Adel Karam Show

                                            by Zacks Equity Research

                                            Netflix (NFLX) is riding on its original content strategy by teaming up with Adel Karam to release its first regional production in the Middle East.

                                              Zacks Equity Research

                                              Apple & Spielberg to Collaborate for Amazing Stories Revival

                                              by Zacks Equity Research

                                              Apple's (AAPL) efforts to ramp up original programming will get a boost from the partnership with the likes of Steven Spielberg. The company already has a $1 billion investment plan.

                                                Zacks Equity Research

                                                Sony Rumored to Re-launch Aibo & Tap AI: A Gamechanger?

                                                by Zacks Equity Research

                                                Reports suggest that Sony (SNE) plans to re-launch its robotic dog Aibo as a smart home assistant. Nevertheless, only time can tell if this will be a game-changer for the company and the industry.

                                                  Ryan McQueeney headshot

                                                  3 Strong Buy Semiconductor Stocks to Consider Now

                                                  by Ryan McQueeney

                                                  As our Computer and Technology sector has gained nearly 22.5% year-to-date, semiconductor companies have been a driving factor behind its growth. Check out these Zacks Rank #1 (Strong Buy) semiconductor stocks right now!