Back to top
more

Alphabet (GOOGL)

(Delayed Data from NSDQ)

$201.96 USD

201.96
28,328,275

-1.38 (-0.68%)

Updated Aug 13, 2025 04:00 PM ET

After-Market: $201.76 -0.20 (-0.10%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

Zacks Premium - The only way to fully access the Zacks Rank

3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth C Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 35% (159 out of 245)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Strong DRAM Demand & Pricing to Aid Micron (MU) Q3 Earnings

Micron Technology (MU) expected to have retained its stellar performance in Q3, driven by elevated demand for DRAM products in datacenters, as well as IoT and Artificial Intelligence (AI) markets.

    Sejuti Banerjea headshot

    Apple Roundup: iPhones, Hollywood, Health, IP, Privacy, Hiring

    Apple (AAPL) is making some good moves: fewer new-model phones this year, an agreement with the Writers' Guild, a ton of original content is coming, a new health API is on the way, and more.

      Ryan McQueeney headshot

      Why Stocks Opened Lower & JD.com and Google Made Headlines | Free Lunch

      Ryan McQueeney recaps the morning's trading activity, touching on the latest trade war news and why it is impacting major indexes like the Dow. Later, the host explains the new partnership between JD.com (JD) and Google (GOOGL) and what it could mean for the Chinese e-commerce company's future.

        Ryan McQueeney headshot

        Why Did JD.com (JD) Stock Open Higher Today?

        Shares of JD.com (JD) opened sharply higher on Monday morning after Alphabet's (GOOGL) Google announced a strategic partnership with the Chinese e-commerce giant that will include a $550 million investment from the search giant.

          Zacks Equity Research

          Apple Inks Deal With Oprah Winfrey for Original Programming

          Apple (AAPL) is continuing its investment in developing original content with a recent deal made with Oprah Winfrey.

            Zacks Equity Research

            Google Plans to Invest in JD.Com, Ups Game Against Amazon

            Alphabet's (GOOGL) Google is set to invest in JD.Com to acquire a minority stake in it. This will bolster its presence in online retail market.

              Sreeparna Ray headshot

              Is FB-GOOGL Ad Duopoly Under Threat as AMZN Gains Steam?

              Facebook (FB) - Google (GOOGL) hegemony in the digital advertising space faces threat from Amazon's (AMZN) growing presence.

                Zacks Equity Research

                Alphabet's Google Buys Land in Europe to Expand Data Centers

                In a bid to meet growing demand for its services, Alphabet's (GOOGL) division, Google buys 173 acres of land in Europe.

                  Zacks Equity Research

                  The Zacks Analyst Blog Highlights: NIKE, Under Armour, Alphabet and Facebook

                  The Zacks Analyst Blog Highlights: NIKE, Under Armour, Alphabet and Facebook

                    Sejuti Banerjea headshot

                    Facebook Roundup: Gaming Hub, Marketplace Ads, Data Sharing

                    Facebook (FB) has launched a new gaming video hub and Marketplace ads even as regulators the world over investigate its data sharing practices.

                      Zacks Equity Research

                      What You Missed Out by Overlooking Palo Alto (PANW) Stock

                      Let's check out the reasons for the impressive surge in Palo Alto Networks' (PANW) share price and consider why the company will continue its momentum in the near term as well.

                        Gourav Kanti Bagchi headshot

                        U.S. to Co-Host 2026 FIFA World Cup: Which Stocks Will Gain?

                        The United States along with neighbors Canada and Mexico has clinched the opportunity to host the 2026 FIFA World Cup

                          Nimah Quadri headshot

                          Ghana's Entrepreneurial Spirit Drives Google To Open Artificial Intelligence Research Center

                          Alphabet Inc.'s Google (GOOGL) division plans to open an Artificial Intelligence research center in Accra, Ghana later on in the year.

                            Benjamin Rains headshot

                            Comcast Officially Outbids Disney For Key Fox Assets, Here's Why It Matters

                            Exactly three weeks after Comcast (CMCSA) made its most recent plans to acquire a valuable array of 21st Century Fox (FOXA) assets known, the cable and internet giant announced its official offer Wednesday afternoon. Comcast outbid Disney (DIS) as the fight to remain dominant in the new age of entertainment heats up. Now let's quickly examine Comcast's offer and explain why it's so important.

                              Zacks Equity Research

                              NVIDIA Strong on Growing Datacenter, Gaming & AI Demand

                              Let's delve into the factors that are boosting NVIDIA's (NVDA) shares and discuss why the company will sustain its momentum in the near term as well.

                                Benjamin Rains headshot

                                Why Amazon (AMZN) Is A Strong Buy Stock Right Now

                                Amazon's (AMZN) growth has helped its shares skyrocket for more than a decade, which might leave some investors upset they didn't buy Amazon stock a long time ago. Clearly, getting in on the ground floor would have been amazing, but now still looks like a great time to buy Amazon because Jeff Bezos' behemoth is poised for more growth and is currently a Zacks Rank #1 (Strong Buy).

                                  Sejuti Banerjea headshot

                                  Alphabet Roundup: AI Rules, Huawei Ties, Washington Ads, More

                                  Top Alphabet (GOOGL) news stories from last week were more to do with public relations than technology.

                                    Benjamin Rains headshot

                                    Why Fox Is the Top Stock to Watch for 2026 North American World Cup

                                    The 2018 FIFA World Cup in Russia kicks off Thursday without team USA for the first time since 1986, which is a huge disappointment for first time broadcast partner Fox (FOXA). But American soccer fans woke up Wednesday to news that North America won the rights to host the 2026 World Cup, beating out Morocco. Here is everything you need to know about the bid, its economic impact, and what companies stand to benefit. Hint: Fox is already celebrating.

                                      Nalak Das headshot

                                      Telecom-Cable TV-Media Convergence Becomes Inevitable

                                      Rapid technological advancement is systematically redefining the parameters of the telecom, cable TV and media industries.

                                        Ryan McQueeney headshot

                                        AT&T (T) Sinks, Time Warner (TWX) Gains as Federal Judge Approves Merger

                                        A federal judge has approved AT&T's (T) $85 billion merger with Time Warner (TWX), handing the telecom giant a massive victory in what has been the most intense antitrust case in decades.

                                          Benjamin Rains headshot

                                          Got World Cup Fever? Here's How to Invest In Messi

                                          The 2018 FIFA World Cup in Russia kicks off Thursday on Fox (FOXA), with 32 nations set to compete in a 64-match tournament over the next month. Billions of people, from over 200 countries are expected to watch, which means, for many, the stars are likely the main attraction. And there are few more well-known and revered athletes--or people--in the world than Lionel Messi. This means the Argentinian superstar makes a lot of money off the field, so let's take a look at how to invest in one of soccer's biggest stars.

                                            Zacks Equity Research

                                            Google Rolls Out Sole-Tenant Nodes, Expands Services Portfolio

                                            Alphabet's (GOOGL) cloud computing arm introduces Beta availability of sole-tenant nodes which will help in non-sharing of servers.

                                              Zacks Equity Research

                                              CenturyLink (CTL) Supports Google Cloud Partner Interconnect

                                              CenturyLink (CTL) collaborates with Google Cloud platform to enhance users' network connectivity globally.

                                                Zacks Equity Research

                                                Facebook Looks to Attract Users With New Game Streaming Hub

                                                Facebook (FB) is leaving no stone unturned to attract audience, which is evident from the launch of its exclusive gaming portal, Fb.gg.

                                                  Zacks Equity Research

                                                  Google Collaborates With Carrefour, Focuses on Retail Sector

                                                  Alphabet's (GOOGL) division Google is likely to gain competitive edge against Amazon with the help of its recent partnership with Carrefour.