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Booking Holdings (BKNG)

(Delayed Data from NSDQ)

$5,457.86 USD

5,457.86
221,782

-18.23 (-0.33%)

Updated Aug 5, 2025 04:00 PM ET

After-Market: $5,457.00 -0.86 (-0.02%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

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D Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 31% (169 out of 246)

Industry: Internet - Commerce

Zacks News

Norwalk, Connecticut-based Booking Holdings Inc. is one of the largest online travel companies in the world. The company’s travel-related offerings cover hotel rooms, airline tickets, rental cars, vacation packages, cruises, “things to do” at customer destinations and travel insurance. The company has agreements with hotels, airlines companies, cruise ships, transport companies and vacation providers, which enable it to accept bookings on their behalf. Information on these offerings and customer reviews are available on the company’s owned or operated websites, thus helping customers take informed decisions.

Zacks Equity Research

How to Boost Your Portfolio with Top Retail and Wholesale Stocks Set to Beat Earnings

Finding stocks expected to beat quarterly earnings estimates becomes an easier task with our Zacks Earnings ESP.

Zacks Equity Research

Booking Holdings (BKNG) Stock Moves -0.29%: What You Should Know

In the most recent trading session, Booking Holdings (BKNG) closed at $4,764.16, indicating a -0.29% shift from the previous trading day.

Aniruddha Ganguly headshot

Airbnb Stock Trades Higher Than Industry at 6.54X P/S: Hold or Fold?

ABNB is riding on strong Nights & Experiences Booked and growing usage of its app amid challenging macroeconomic conditions and stiff competition.

Zacks Equity Research

The Zacks Analyst Blog Philip Morris, Booking Holdings, Anheuser-Busch InBev, Elite Pharmaceuticals and National Research

Philip Morris, Booking Holdings, Anheuser-Busch InBev, Elite Pharmaceuticals and National Research are included in this Analyst Blog.

Mark Vickery headshot

Top Stock Reports for Philip Morris, Booking Holdings & Anheuser-Busch

Today's Research Daily features new research reports on 16 major stocks, including Philip Morris International Inc. (PM), Booking Holdings Inc. (BKNG) and Anheuser-Busch InBev SA/NV (BUD), as well as two micro-cap stocks Elite Pharmaceuticals, Inc. (ELTP) and National Research Corp. (NRC).

Zacks Equity Research

Booking Holdings (BKNG) Stock Moves -0.06%: What You Should Know

Booking Holdings (BKNG) closed at $4,589.03 in the latest trading session, marking a -0.06% move from the prior day.

Zacks Equity Research

BKNG Up 25% in a Year: Should You Buy, Hold or Sell the Stock?

Booking Holdings benefits from strong travel demand, AI-driven innovations, and impressive room night growth but faces FX headwinds and fierce competition.

Zacks Equity Research

Booking Holdings Inc. (BKNG) Is a Trending Stock: Facts to Know Before Betting on It

Booking Holdings (BKNG) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.

Zacks Equity Research

Expedia Falls 7% in a Month: Should You Buy, Sell or Hold the Stock?

EXPE plans new initiatives for aiding growth in 2025, but with intense competition and weak guidance, investors can wait for better entry points.

Zacks Equity Research

Booking Holdings (BKNG) Stock Drops Despite Market Gains: Important Facts to Note

In the closing of the recent trading day, Booking Holdings (BKNG) stood at $4,673.38, denoting a -0.48% change from the preceding trading day.

Zacks Equity Research

Investors Heavily Search Booking Holdings Inc. (BKNG): Here is What You Need to Know

Recently, Zacks.com users have been paying close attention to Booking Holdings (BKNG). This makes it worthwhile to examine what the stock has in store.

Vasundhara Sawalka headshot

Travelzoo Set to Report Q4 Earnings: Buy, Sell or Hold the Stock?

TZOO presents a mixed investment case ahead of fourth-quarter earnings, combining discounted valuation and slower expected growth in revenues.

Zacks Equity Research

Can BKNG's Solid Q4 Earnings Beat and Robust View Push the Stock Higher?

Booking Holdings' fourth-quarter 2024 performance benefits from higher merchant revenues and strong gross bookings.

Mark Vickery headshot

Markets Take a Breather; Late Q4 Earnings Stronger

A tariff warning from Walmart (WMT) this morning on its Q4 earnings report got the session off to a weak start.

Zacks Equity Research

Booking Holdings (BKNG) Q4 Earnings: How Key Metrics Compare to Wall Street Estimates

While the top- and bottom-line numbers for Booking Holdings (BKNG) give a sense of how the business performed in the quarter ended December 2024, it could be worth looking at how some of its key metrics compare to Wall Street estimates and year-ago values.

Zacks Equity Research

Booking Holdings (BKNG) Q4 Earnings and Revenues Surpass Estimates

Booking Holdings (BKNG) delivered earnings and revenue surprises of 16.58% and 5.50%, respectively, for the quarter ended December 2024. Do the numbers hold clues to what lies ahead for the stock?

Aniruddha Ganguly headshot

Airbnb Shares Jump 12% in a Week: Buy, Sell or Hold the Stock?

ABNB is riding on strong Nights & Experiences Booked and growing usage of its app amid challenging macroeconomic conditions and stiff competition.

Zacks Equity Research

The Zacks Analyst Blog Highlights Home Depot, Booking Holdings, Eaton and Value Line

Home Depot, Booking Holdings, Eaton and Value Line are included in this Analyst Blog.

Mark Vickery headshot

Top Analyst Reports for Home Depot, Booking & Eaton

Today's Research Daily features new research reports on 16 major stocks, including The Home Depot, Inc. (HD), Booking Holdings Inc. (BKNG) and Eaton Corporation plc (ETN), as well as a micro-cap stock Value Line, Inc. (VALU).

Zacks Equity Research

Booking Holdings to Report Q4 Earnings: What's in Store for the Stock?

BKNG's fourth-quarter 2024 results are likely to reflect strength in gross bookings, hotel room nights sold, and airline ticket units sold.

Zacks Equity Research

Insights Into Booking Holdings (BKNG) Q4: Wall Street Projections for Key Metrics

Looking beyond Wall Street's top -and-bottom-line estimate forecasts for Booking Holdings (BKNG), delve into some of its key metrics to gain a deeper insight into the company's potential performance for the quarter ended December 2024.

Zacks Equity Research

Booking Holdings (BKNG) Reports Next Week: Wall Street Expects Earnings Growth

Booking Holdings (BKNG) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Booking Holdings Inc. (BKNG) is Attracting Investor Attention: Here is What You Should Know

Zacks.com users have recently been watching Booking Holdings (BKNG) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

Zacks Equity Research

Booking Holdings (BKNG) Stock Drops Despite Market Gains: Important Facts to Note

The latest trading day saw Booking Holdings (BKNG) settling at $4,897.32, representing a -0.33% change from its previous close.

Zacks Equity Research

EXPE Q4 Earnings Beat Estimates, Stock Up on Solid Bookings Growth

Expedia's fourth-quarter 2024 results benefit from an increase in B2B and advertising revenues.