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Apple (AAPL)

(Real Time Quote from BATS)

$256.07 USD

256.07
23,519,471

-0.01 (0.00%)

Updated Sep 23, 2025 11:56 AM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

F Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (50 out of 246)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

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Apple (AAPL) Surpasses Market Returns: Some Facts Worth Knowing

In the closing of the recent trading day, Apple (AAPL) stood at $178.66, denoting a +1.46% change from the preceding trading day.

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Alphabet (GOOGL) Adds New Feature to Google Maps for Wear OS

Alphabet's (GOOGL) Google launches a new Transit feature for Google Maps on Wear OS, boosting the Google Services segment.

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Oracle (ORCL) Announces Latest Programming Language Java 22

Oracle (ORCL) releases Java 22, the latest version of the programming language and development platform.

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ROKU Expands Union With Cross Screen Media for Measurement

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Zacks Investment Ideas feature highlights: Apple, Alphabet, Eli Lilly, Novo Nordisk and Viking Therapeutics

Apple, Alphabet, Eli Lilly, Novo Nordisk and Viking Therapeutics have been highlighted in this Investment Ideas article.

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Time to be "Overweight" Viking Therapeutics

A rising obesity rate and the desire for a quick fix are driving the burgeoning weight loss industry. Stock Strategist Andrew Rocco explains why VKTX stands to benefit the most.

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Alphabet (GOOGL) Aids YouTube Music With Song Search Feature

Alphabet's (GOOGL) Google launches a song search capability for YouTube Music on Android devices, boosting the Google Services segment.

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Company News for Mar 19, 2024

Companies In the Article Are:BA,ALK,LOGI,CSCO,SPLK, GOOGL and AAPL.

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3 of the Latest (& Most Important) AI Innovations

The AI-revolution is in its early innings, but innovation and disruption are increasing dramatically. For investors, it is important to track the industry climate, as often, these innovations lead to the next big stock market winners.

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Apple Inc. (AAPL) is Attracting Investor Attention: Here is What You Should Know

Apple (AAPL) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

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Company News for Mar 18, 2024

Companies In The Article Are: GERN, AAPL, JBL and UBER

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Should ALPS (OUSA) Be on Your Investing Radar?

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