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Apple (AAPL)

(Real Time Quote from BATS)

$256.07 USD

256.07
23,519,471

-0.01 (0.00%)

Updated Sep 23, 2025 11:56 AM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

F Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (50 out of 246)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

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5 ETFs Leading the Tech Rebound: Will the Rally Continue?

The technology sector gained momentum in the Apr 11 trading session, buoyed by a jump in big tech stocks. The upside came on softer-than-expected producer prices data, which supported the belief that inflation is cooling.

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Magnificent Seven ETF (MAGS) Hits New 52-Week High

This Magnificent Seven ETF hits a new 52-week high. Are more gains in store for this ETF?

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Should You Invest in Apple (AAPL) Based on Bullish Wall Street Views?

Based on the average brokerage recommendation (ABR), Apple (AAPL) should be added to one's portfolio. Wall Street analysts' overly optimistic recommendations cast doubt on the effectiveness of this highly sought-after metric. So, is the stock worth buying?

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Stock Market News for Apr 12, 2024

Wall Street closed sharply higher on Thursday, led by tech stocks.

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3 Giant Tech Stocks to Buy in April and Hold Forever

Now the market turns its attention to Q1 earnings season. Some of the first big names in tech to report are the three stocks we dig into today.

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Tap Taiwan Semiconductor Growth With These ETFs

Taiwan-based chipmaker Taiwan Semiconductor Manufacturing (TSM) posted its fastest quarterly revenue growth in more than a year.

Zacks Equity Research

Logitech (LOGI) Unveils PRO X 60 LIGHTSPEED Gaming Keyboard

Logitech's (LOGI) subsidiary introduces its PRO X 60 LIGHTSPEED Gaming Keyboard with compactness in focus.

Zacks Equity Research

Here is What to Know Beyond Why Apple Inc. (AAPL) is a Trending Stock

Apple (AAPL) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

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NVIDIA Tops, Tesla Flops Among Magnificent 7 in Q1: Here's Why

While NVIDIA (NVDA) gained immensely in the first quarter on the AI boom, a flurry of recalls and production halt negatively impacted Tesla (TSLA).

Zacks Equity Research

Is Goldman Sachs ActiveBeta World Low Vol Plus Equity ETF (GLOV) a Strong ETF Right Now?

Smart Beta ETF report for GLOV

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Competition for A.I.? CPI, Delta Q1 Ahead of Wednesday's Open

The most recent Inflation Rate at +3.2% is the mean average on the Inflation Rate going back to October of last year.

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Zacks Value Trader Highlights: International Business Machines, Bank of America, Amazon.com, Chevron and Apple

International Business Machines, Bank of America, Amazon.com, Chevron and Apple are part of the Zacks Value Trader Blog.

Zacks Equity Research

Apple (AAPL) Suffers a Larger Drop Than the General Market: Key Insights

The latest trading day saw Apple (AAPL) settling at $168.45, representing a -0.67% change from its previous close.

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5 Favorite Sector ETFs of Q1 Earnings

Total S&P 500 earnings are expected to be up 2.5% from the same period last year on 3.5% higher revenues with technology sector being the key driver.

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3 Biggest Value Investing Mistakes

Even Warren Buffett has made these mistakes. Here's how to get back on track.

Zacks Equity Research

Alphabet (GOOGL) Boosts Google Wallet App With New Feature

Alphabet's (GOOGL) Google unveils "Automatically add linked passes" feature to Google Wallet, boosting the Google Services segment.

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Is iShares Core S&P U.S. Growth ETF (IUSG) a Strong ETF Right Now?

Smart Beta ETF report for IUSG

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Alphabet (GOOGL) Bolsters Pixel Watch Series With Latest Move

Alphabet's (GOOGL) Google unveils new features and updates to the Pixel Watch series, bolstering its smartwatch offerings.

Zacks Equity Research

ROKU Collaborates With NBA to Introduce Latest FAST Channel

ROKU collaborates with the National Basketball Association to officially launch the first-ever NBA FAST channel and the NBA Zone.

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Should WisdomTree U.S. LargeCap Dividend ETF (DLN) Be on Your Investing Radar?

Style Box ETF report for DLN

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Should Vanguard Russell 1000 Growth ETF (VONG) Be on Your Investing Radar?

Style Box ETF report for VONG

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Is ProShares S&P Technology Dividend Aristocrats ETF (TDV) a Strong ETF Right Now?

Smart Beta ETF report for TDV

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The Zacks Analyst Blog Highlights Apple, NVIDIA, Eli Lilly, American Tower and McKesson

Apple, NVIDIA, Eli Lilly, American Tower and McKesson are included in this Analyst Blog.