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Apple (AAPL)

(Real Time Quote from BATS)

$256.07 USD

256.07
23,519,471

-0.01 (0.00%)

Updated Sep 23, 2025 11:56 AM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

F Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (50 out of 246)

Industry: Computer - Micro Computers

Zacks Premium FeatureView All Zacks #1 Ranked Stocks

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Zacks Equity Research

Apple (AAPL) Falls More Steeply Than Broader Market: What Investors Need to Know

by Zacks Equity Research

The latest trading day saw Apple (AAPL) settling at $170.03, representing a -0.85% change from its previous close.

Sheraz Mian headshot

Top Stock Reports for Apple, NVIDIA & Eli Lilly

by Sheraz Mian

Today's Research Daily features new research reports on 16 major stocks, including Apple Inc. (AAPL), NVIDIA Corporation (NVDA) and Eli Lilly and Company (LLY).

Zacks Equity Research

Netflix (NFLX) Unveils The Seven Dials Mystery by Chris Chibnall

by Zacks Equity Research

Netflix (NFLX) announces the production of The Seven Dials Mystery, a series based on Agatha Christie's renowned work, penned by Chris Chibnall.

Zacks Equity Research

Is Trending Stock Apple Inc. (AAPL) a Buy Now?

by Zacks Equity Research

Recently, Zacks.com users have been paying close attention to Apple (AAPL). This makes it worthwhile to examine what the stock has in store.

Zacks Equity Research

Should Schwab U.S. Large-Cap Growth ETF (SCHG) Be on Your Investing Radar?

by Zacks Equity Research

Style Box ETF report for SCHG

Zacks Equity Research

Is Schwab Fundamental U.S. Broad Market Index ETF (FNDB) a Strong ETF Right Now?

by Zacks Equity Research

Smart Beta ETF report for FNDB

Zacks Equity Research

Is Franklin U.S. Large Cap Multifactor Index ETF (FLQL) a Strong ETF Right Now?

by Zacks Equity Research

Smart Beta ETF report for FLQL

Zacks Equity Research

Should You Invest in the Vanguard Information Technology ETF (VGT)?

by Zacks Equity Research

Sector ETF report for VGT

Zacks Equity Research

Alphabet (GOOGL) Adds Verification Feature in Google Wallet

by Zacks Equity Research

Alphabet (GOOGL) adds a new feature to its "Verification settings" page in Google Wallet, boosting its Android offerings.

Zacks Equity Research

Stock Market News for Mar 27, 2024

by Zacks Equity Research

U.S. stocks edged lower on Tuesday, with the Dow and the S&P 500 recording their third straight session of declines as investors took a breather from the recent rally and waited for the all-important inflation data to gauge the Federal Reserve's next move.

Zacks Equity Research

Should iShares S&P 500 Growth ETF (IVW) Be on Your Investing Radar?

by Zacks Equity Research

Style Box ETF report for IVW

Zacks Equity Research

Should You Invest in the iShares U.S. Technology ETF (IYW)?

by Zacks Equity Research

Sector ETF report for IYW

Zacks Equity Research

Apple (AAPL) Registers a Bigger Fall Than the Market: Important Facts to Note

by Zacks Equity Research

Apple (AAPL) reachead $169.71 at the closing of the latest trading day, reflecting a -0.67% change compared to its last close.

Zacks Equity Research

Alphabet (GOOGL) to Add Privacy Control Feature in ChromeOS

by Zacks Equity Research

Alphabet (GOOGL) is set to add a new "Privacy control" feature for ChromeOS, boosting its Chromebook offerings.

Zacks Equity Research

Should You Invest in the Invesco Dorsey Wright Technology Momentum ETF (PTF)?

by Zacks Equity Research

Sector ETF report for PTF

Zacks Equity Research

Company News for Mar 22, 2024

by Zacks Equity Research

Companies In The Article Are: AAPL,MSFT,PZZA,SHAK and ACN.

Zacks Equity Research

Should Goldman Sachs ActiveBeta U.S. Large Cap Equity ETF (GSLC) Be on Your Investing Radar?

by Zacks Equity Research

Style Box ETF report for GSLC

Zacks Equity Research

Is Fidelity High Dividend ETF (FDVV) a Strong ETF Right Now?

by Zacks Equity Research

Smart Beta ETF report for FDVV

Zacks Equity Research

Zacks Investment Ideas feature highlights: Apple and New York Community Bank

by Zacks Equity Research

Apple and New York Community Bank have been highlighted in this Investment Ideas article.

Andrew Rocco headshot

DOJ Takes a Bite out of Apple as Buffett Sours on the Stock

by Andrew Rocco

Flat iPhone revenue, regulatory scrutiny, and a lack of innovation are convincing reasons to avoid AAPL and look elsewhere for growth.

Zacks Equity Research

Should Motley Fool 100 Index ETF (TMFC) Be on Your Investing Radar?

by Zacks Equity Research

Style Box ETF report for TMFC

Zacks Equity Research

Should SPDR MSCI USA StrategicFactors ETF (QUS) Be on Your Investing Radar?

by Zacks Equity Research

Style Box ETF report for QUS

Zacks Equity Research

Should BNY Mellon US Large Cap Core Equity ETF (BKLC) Be on Your Investing Radar?

by Zacks Equity Research

Style Box ETF report for BKLC

Zacks Equity Research

Is iShares U.S. Equity Factor ETF (LRGF) a Strong ETF Right Now?

by Zacks Equity Research

Smart Beta ETF report for LRGF

Zacks Equity Research

Is iShares U.S. Equity Factor ETF (LRGF) a Strong ETF Right Now?

by Zacks Equity Research

Smart Beta ETF report for LRGF