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Apple (AAPL)

(Delayed Data from NSDQ)

$245.50 USD

245.50
163,670,467

+7.62 (3.20%)

Updated Sep 19, 2025 04:00 PM ET

After-Market: $245.66 +0.16 (0.07%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (49 out of 245)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Brian Bolan headshot

Forget Buffett, Invest Like A Rock Star!

The summer concert series is a strong one this year, and that could send a few stocks higher.

    Sejuti Banerjea headshot

    Online Payment Trends Push eCommerce

    The demand for suitable online payment systems stems from the need to make fast, broadly-accepted and secure payments at the lowest possible cost. So these factors determine innovation and competition in the space.

      Sheraz Mian headshot

      Q2 Earnings Season in the Spotlight with Alcoa's Report

      Estimates for Q2 have not fallen as much as has been the trend in the last couple of quarters.

        Sejuti Banerjea headshot

        Semiconductor Stock Outlook - May 2015

        While growth expectations have moderated over the past year or so due to adoption rates trailing expectations, the IoT space still expected to yield several hundred billion dollars for industry players over the next five years.

          Sejuti Banerjea headshot

          Semiconductor Stock Outlook - May 2015

          While growth expectations have moderated over the past year or so due to adoption rates trailing expectations, the IoT space still expected to yield several hundred billion dollars for industry players over the next five years.

            Sheraz Mian headshot

            Retail Sector in the Spotlight

            The retail environment is difficult, with consumers hesitant to spend their energy savings.

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              Retail Sector in the Spotlight

              The retail environment is difficult, with consumers hesitant to spend their energy savings.

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                Q1 Earnings Scorecard - The Dollar Impact

                Small-cap stocks do have an advantage in limited exposure to the strong U.S. dollar.

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                  Revenue Weakness Dominates Q1 Earnings Season

                  The Q1 earnings pattern indicates broad-based top-line weakness.

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                    Revenue Weakness Dominates Q1 Earnings Season

                    The Q1 earnings pattern indicates broad-based top-line weakness.

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                      Q1 Earnings Scorecard - S&P 500 vs. Russell 2000

                      The picture emerging from the Q1 earning season is one of widespread weakness.

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                        This Week's Aggressive Growth Stock Picks - (AAPL) (SWKS)

                        Zacks Aggressive Growth Strategist Brian Bolan takes a look at two plays on the Apple Watch.

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                          What to Look for This Earnings Season

                          Earnings growth has turned negative for the first half of the year and remains barely in the positive territory in the back half.

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                            What to Look for This Earnings Season

                            Earnings growth has turned negative for the first half of the year and remains barely in the positive territory in the back half.

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                              Make a Bundle from "Skinny Bundlers" (Revised)

                              Skinny bundles will change the landscape of television forever.

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                                Have Q1 Estimates Fallen Too Much?

                                It has been a lackluster reporting season in the aggregate.

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                                  Evaluating the Q4 Earnings Season

                                  Did the Q4 earnings season stabilize towards the end after a rocky start?

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                                    How Good Are Retail Sector Results?

                                    Retail sector stocks have been strong performers lately, with sector stocks in the S&P 500 handily outperforming the broader index.

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                                      Is Oil's Pain Showing Up as Retail's Gain?

                                      The Retail sector is in full focus.

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                                        Q4 Earnings Scorecard: S&P 500 vs. Russell 2000

                                        The earnings season is quite further along for the large-cap index, but roughly half of Russell 2000 members have still to report Q4 results.

                                          Sheraz Mian headshot

                                          Retail Sector in Focus as Q4 Earnings Season Winds Down

                                          It has been a lackluster reporting season thus far.

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                                            Is the Tech Sector's Growth Rate for Real?

                                            The Tech sector's growth picture emerging from the Q4 earnings season looks very good. Should we get excited about the growth picture?

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                                              Q1 Earnings Estimates Falling Sharply

                                              Estimates for the current period (2015 Q1) have started coming down at an accelerated pace, with total earnings for the quarter now expected to be down -2.1%.

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                                                Revenue Weakness Stands Out in Q4 Earnings Season

                                                Q4 results so far are painting a mixed picture.

                                                  Sheraz Mian headshot

                                                  Revenue Weakness Stands Out in Q4 Earnings Season

                                                  Q4 results so far are painting a mixed picture.