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Apple (AAPL)

(Delayed Data from NSDQ)

$245.50 USD

245.50
163,670,467

+7.62 (3.20%)

Updated Sep 19, 2025 04:00 PM ET

After-Market: $245.66 +0.16 (0.07%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (49 out of 245)

Industry: Computer - Micro Computers

Zacks Premium FeatureView All Zacks #1 Ranked Stocks

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Sejuti Banerjea headshot

Two Stocks Riding Apple's Tail This Season, And Delivering

by Sejuti Banerjea

Here are two stocks poised to gain from Apple's strong iPhone sales.

    Sheraz Mian headshot

    3 Factors Define Q4 Earnings Season

    by Sheraz Mian

    The story unfolding this Q4 earnings season is a commentary on three factors - oil, the U.S. dollar and global economic growth.

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      Will Improved Earnings Growth Push stocks Higher?

      by Sheraz Mian

      With results from roughly half of the market cap of the S&P 500 index out already on the books, we evaluate the Q4 earnings season.

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        Q4 Earnings Season: The Apple Effect

        by Sheraz Mian

        Apple's earnings report changed the big-picture view of the Q4 earnings season in a material way.

          Sheraz Mian headshot

          Q4 Earnings Season: The Apple Effect

          by Sheraz Mian

          Apple's earnings report changed the big-picture view of the Q4 earnings season in a material way.

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            5 Books Investors Must Read This Year

            by Tracey Ryniec

            Find out what makes great companies, and their CEOs, tick.

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              Zacks Earning Trends: Q3 Earnings: The Halftime Report

              by Sheraz Mian

              With the Q3 earnings season now past the halfway mark, we have a pretty good sense of how this reporting cycle is unfolding.

                Sheraz Mian headshot

                Q3 Earnings: The Halftime Report

                by Sheraz Mian

                With the Q3 earnings season now past the halfway mark, we have a pretty good sense of how this reporting cycle is unfolding.

                  Sheraz Mian headshot

                  Can the Earnings Rebound be Sustained?

                  by Sheraz Mian

                  The 2014 Q2 earnings season is presenting a much improved picture.

                    Sheraz Mian headshot

                    A Reassuring Earnings Picture

                    by Sheraz Mian

                    The overall picture emerging from this earnings season is one of strength and resilience, not weakness.

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                      Closing the Books on Q1 Earnings Season

                      by Sheraz Mian

                      What we saw this earnings season was anemic growth and continuation of the negative guidance.

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                        Another Weak Earnings Season Coming to an End

                        by Sheraz Mian

                        What we saw this earnings season was anemic growth and continuation of the negative guidance.

                          Sheraz Mian headshot

                          Q1 Earnings Season Coming to an End

                          by Sheraz Mian

                          What we saw this earnings season was anemic growth and continuation of the negative guidance.

                            Sheraz Mian headshot

                            Q1 Earnings Season in Final Stretch

                            by Sheraz Mian

                            Earnings growth has been hard to come by for some time.

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                              Q2 Earnings Estimates Coming Down

                              by Sheraz Mian

                              Earnings growth has been hard to come by for some time.

                                Sheraz Mian headshot

                                An Improving, But Still Weak Earnings Picture

                                by Sheraz Mian

                                There is still plenty that is disappointing about the Q1 earnings.