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Apple (AAPL)

(Delayed Data from NSDQ)

$245.50 USD

245.50
163,670,467

+7.62 (3.20%)

Updated Sep 19, 2025 04:00 PM ET

After-Market: $245.66 +0.16 (0.07%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (49 out of 245)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

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New Research Reports for Apple, MasterCard, JNJ & Others

Today's must-read reports are for Apple (AAPL), MasterCard (MA), Accenture (ACN) and Johnson & Johnson (JNJ).

    Zacks Equity Research

    Stock Market News for September 08, 2016

      Mark Vickery headshot

      Jobless Claims, ECB's Draghi and Apple's Event

      Weekly jobless claims stayed in range at 259K, Mario Draghi announced no interest rate hike for the ECB, and AAPL feels the impact of its iPhone 7 news.

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        The "i"s Have It -- Apple (AAPL) to Unveil iPhone 7

        The tech giant is using today to present its new device at its traditional September hardware event. Year to date, Apple is underperforming the S&P 500, so the company could use a splash right about now.

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          AWS 8/30: Apple MIght Get A Big Tax Bill

          The European Commission ruled against Apple regarding their tax situation with Ireland.

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            Top Research Reports for Apple, Allergan & Occidental Petroleum

            Today's must-read reports are for Allergan (AGN), Occidental Petroleum (OXY) and Apple (AAPL).

              Zacks Equity Research

              Stock Market News for August 02, 2016

              Benchmarks ended mostly lower on Monday as energy stocks slumped, thanks to crude oil returning to bear market territory

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                Bull of the Day: Euronet (EEFT)

                This growing money network is expanding rapidly

                  Zacks Equity Research

                  Stock Market News for July 29, 2016

                  Despite decline in energy stocks, benchmarks ended mostly in the green on Thursday on the back of gains in major tech companies.

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                    Q2 Earnings Checklist Keeps Rolling Out: BA, CMCSA, GSK & Others

                    After a busy session after the bell yesterday, including strength from Apple, we see another long list of reporting companies this morning.

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                      Q2 Earnings: Modest Improvement Continues

                      Actual Q2 results are turning out to be less bad relative to expectations.

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                        Q2 Earnings: Modest Improvement Continues

                        Actual Q2 results are turning out to be less bad relative to expectations.

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                          Reassuring Start to Q2 Earnings Season

                          The big banks have given us a reassuring start to the Q2 reporting cycle.

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                            Previewing the Q2 Earnings Season

                            Q2 is on track to be the 5th quarter in row of earnings declines.

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                              New Stock Research Reports for June 28, 2016

                              Today's must-read reports are for Amazon (AMZN), AT&T (T) and Wal-Mart (WMT).

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                                New Stock Research Reports for June 23, 2016

                                Today's must-read reports are for IBM (IBM), General Motors Company (GM) and MetLife, Inc. (MET).

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                                  Bear of the Day: Skyworks Solutions (SWKS)

                                  As we contemplate "peak iPhone" demand, analysts continue to knock estimates down for this key supplier

                                    Zacks Equity Research

                                    Stock Market News for June 14, 2016

                                    Concerns ahead of Federal Open Market Committee (FOMC) policy meeting and a possible "Brexit" led major benchmarks to end in the red for third consecutive days on Monday

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                                      Bear of the Day: Apple (AAPL)

                                      Have you seen the UBS "BlackBerry Scenario?" Think 20%+ sales declines for the next 2 years

                                        Mark Vickery headshot

                                        Oil Prices North of $50 Spell Near-Term Relief

                                        We see the positive effects in the market with bullish sentiment taking a seat at the table near-term market outlook.

                                          Kevin Cook headshot

                                          Bull of the Day: Facebook (FB)

                                          To understand why new highs above $120 are coming, look at growth and hedge fund demand

                                            Zacks Equity Research

                                            Stock Market News for May 23, 2016

                                            Benchmarks closed in positive territory on Friday following speculations that indications of a Fed rate hike signal that the economy may be strengthening

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                                              Earnings Declines to Continue Into Q2

                                              The Q1 earnings season provided further confirmation of the all-around weak earnings picture.

                                                Zacks Equity Research

                                                Stock Market News for May 13, 2016

                                                Benchmarks closed mixed after shares of Apple declined to a two-year low, which in turn had a negative impact on the S&P 500 and Nasdaq

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                                                  Retail's Amazon Problem

                                                  Retailers are dealing with a secular shift in consumer preferences.