Back to top
more

Roku (ROKU)

(Delayed Data from NSDQ)

$79.98 USD

79.98
15,366,259

-14.18 (-15.06%)

Updated Aug 1, 2025 04:00 PM ET

Pre-Market: $81.12 +1.14 (1.43%) 8:50 AM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

Zacks Premium - The only way to fully access the Zacks Rank

1-Strong Buy of 5 1        

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

F Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 40% (147 out of 246)

Industry: Broadcast Radio and Television

Zacks News

Vasundhara Sawalka headshot

Roku Plunges 11.4% Post Q3 Earnings: Buy, Hold or Sell the Stock?

Despite ROKU's solid Q3 growth and streaming dominance, high OpEx and changing metrics suggest waiting for a better entry point amid market uncertainty.

Zacks Equity Research

Roku, Inc. (ROKU) is Attracting Investor Attention: Here is What You Should Know

Roku (ROKU) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

Zacks Equity Research

All You Need to Know About Roku (ROKU) Rating Upgrade to Buy

Roku (ROKU) has been upgraded to a Zacks Rank #2 (Buy), reflecting growing optimism about the company's earnings prospects. This might drive the stock higher in the near term.

Zacks Equity Research

Roku, Inc. (ROKU) Is a Trending Stock: Facts to Know Before Betting on It

Zacks.com users have recently been watching Roku (ROKU) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

Nida Ali Saigal headshot

Can Solid Q3 Earnings Beat & Encouraging View Push TTD Stock Higher?

The Trade Desk's third-quarter 2024 results reflect gains from solid customer retention and a growing usage of UID2.

Zacks Equity Research

Netflix Strengthens Global Content Lineup: Time to Buy the Stock?

NFLX's expanding international portfolio bodes well for investors amid stiff competition.

Zacks Equity Research

Zacks Industry Outlook Highlights Netflix, Fox, Roku and TEGNA

Netflix, Fox, Roku and TEGNA are part of the Zacks Industry Outlook article.

Vasundhara Sawalka headshot

4 Broadcast Radio & TV Stocks to Watch From a Challenging Industry

Radio and television broadcast companies like NFLX, FOXA, ROKU and TGNA benefit from higher content consumption and steady digital viewing despite intense competition for ad revenues.

Zacks Equity Research

Investors Heavily Search Roku, Inc. (ROKU): Here is What You Need to Know

Zacks.com users have recently been watching Roku (ROKU) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

Zacks Equity Research

The Zacks Analyst Blog Carnival, Norwegian Cruise Line and Roku

Carnival, Norwegian Cruise Line and Roku are included in this Analyst Blog.

Zacks Equity Research

ROKU Q3 Loss Narrower Than Expected, Revenues Increase Y/Y

ROKU's third-quarter 2024 results benefit from consistent growth in streaming households and streaming hours on The Roku Channel.

Nalak Das headshot

3 Must-Buy Stocks Amid Jumps in U.S. Consumer Optimism

We have narrowed our search to three consumer discretionary stocks that have strong upside potential for 2025. These are: CCL, NCLH, ROKU.

Zacks Equity Research

Roku (ROKU) Q3 Earnings: How Key Metrics Compare to Wall Street Estimates

The headline numbers for Roku (ROKU) give insight into how the company performed in the quarter ended September 2024, but it may be worthwhile to compare some of its key metrics to Wall Street estimates and the year-ago actuals.

Zacks Equity Research

Roku (ROKU) Reports Q3 Loss, Tops Revenue Estimates

Roku (ROKU) delivered earnings and revenue surprises of 82.86% and 4.37%, respectively, for the quarter ended September 2024. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

How to Find Strong Buy Consumer Discretionary Stocks Using the Zacks Rank

The Zacks Rank offers investors a way to easily find top-rated stocks and build a winning investment portfolio. Here's why you should take advantage.

Zacks Equity Research

ROKU to Report Q3 Earnings: What's in Store for ROKU Stock?

ROKU's third-quarter 2024 results are likely to benefit from diversifying revenue streams and expanding monetization products amid intense competition.

Aniruddha Ganguly headshot

TTD Rises 79% in a Year: Is it Too Late to Jump Into the Stock?

The Trade Desk's prospects are driven by strong demand for UID2 solutions, as well as a solid partner base. However, stretched valuation is a concern.

Zacks Equity Research

Gear Up for Roku (ROKU) Q3 Earnings: Wall Street Estimates for Key Metrics

Looking beyond Wall Street's top -and-bottom-line estimate forecasts for Roku (ROKU), delve into some of its key metrics to gain a deeper insight into the company's potential performance for the quarter ended September 2024.

Zacks Equity Research

Sirius XM (SIRI) Expected to Beat Earnings Estimates: What to Know Ahead of Q3 Release

Sirius XM (SIRI) possesses the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Roku (ROKU) May Report Negative Earnings: Know the Trend Ahead of Next Week's Release

Roku (ROKU) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Why Roku (ROKU) Dipped More Than Broader Market Today

Roku (ROKU) reachead $76.79 at the closing of the latest trading day, reflecting a -0.27% change compared to its last close.

Zacks Equity Research

Here's Why Roku (ROKU) Fell More Than Broader Market

In the latest trading session, Roku (ROKU) closed at $76.98, marking a -0.75% move from the previous day.

Derek Lewis headshot

2 Top Stocks to Buy for Streaming Exposure: NFLX, ROKU

Several streamers, including Netflix and Roku, have seen their outlooks brighten over recent weeks. With earnings looming, is it time to buy?

Zacks Equity Research

Roku, Inc. (ROKU) is Attracting Investor Attention: Here is What You Should Know

Zacks.com users have recently been watching Roku (ROKU) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

Zacks Equity Research

These 2 Consumer Discretionary Stocks Could Beat Earnings: Why They Should Be on Your Radar

The Zacks Earnings ESP is a great way to find potential earnings surprises. Why investors should take advantage now.