Back to top
more

Roku (ROKU)

(Real Time Quote from BATS)

$84.96 USD

84.96
1,581,120

+1.32 (1.58%)

Updated Aug 6, 2025 12:12 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

Zacks Premium - The only way to fully access the Zacks Rank

3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth A Momentum A VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 41% (100 out of 246)

Industry: Broadcast Radio and Television

Zacks News

Zacks Equity Research

The Zacks Analyst Blog Highlights: Apple, Roku, Netflix, Intel and Advanced Micro Devices

The Zacks Analyst Blog Highlights: Apple, Roku, Netflix, Intel and Advanced Micro Devices

Sejuti Banerjea headshot

Tech Daily Roundup: Apple Protection & More

Here's a bite of the recent news and views on technology companies.

Zacks Equity Research

Options Traders Expect Huge Moves in Roku (ROKU) Stock

Investors need to pay close attention to Roku (ROKU) stock based on the movements in the options market lately.

Zacks Equity Research

Comcast & ViacomCBS Ink New Carriage Pact for CBS Stations

Comcast (CMCSA) recently struck a carriage agreement with ViacomCBS for 23 CBS-owned TV stations in 15 major U.S. markets.

Zacks Equity Research

Roku (ROKU) Stock Sinks As Market Gains: What You Should Know

Roku (ROKU) closed at $133.79 in the latest trading session, marking a -0.63% move from the prior day.

Chandrima Sanyal headshot

Streaming Competition Intensifies as TiVO Jumps on Bandwagon

The new TiVo (TIVO) Stream 4K is an HDMI dongle designed to compete with streaming devices like Fire TV, Google Chromecast and Roku Streaming Stick.

Zacks Equity Research

Roku (ROKU) Adds New Licensee Brands for Roku TV in 2020

Roku (ROKU) announces at least 15 manufacturers will make Roku TVs in 2020, including its own branded units, at CES 2020.

Zacks Equity Research

Should You Invest in the First Trust Consumer Discretionary AlphaDEX Fund (FXD)?

Sector ETF report for FXD

Zacks Equity Research

Zacks Investment Ideas feature highlights: Nvidia and Roku

Zacks Investment Ideas feature highlights: Nvidia and Roku

Christopher Vargas headshot

Will Roku Carry Momentum Over Into 2020?

Roku (ROKU) was the best performing tech stock of 2019 as it soared over 355% during the year, but it was no easy road for the company.

Daniel Laboe headshot

Stocks To Keep An Eye On If The Market Corrects

The market is expensive right now, and traders are starting to see it. The correction I am anticipating will create a buying opportunity for some of my favorite stocks.

Zacks Equity Research

Roku (ROKU) Outpaces Stock Market Gains: What You Should Know

Roku (ROKU) closed the most recent trading day at $133.90, moving +1.75% from the previous trading session.

Zacks Equity Research

Should First Trust Mid Cap Growth AlphaDEX Fund (FNY) Be on Your Investing Radar?

Style Box ETF report for FNY

Christopher Vargas headshot

Disney+ Passes 22 Million Downloads: Time to Ditch NFLX & Buy Disney Stock?

Disney+ downloads passed 22 million on mobile devices, the independently owned app-tracking company Apptopia announced Tuesday.

Zacks Equity Research

Do Options Traders Know Something About Roku (ROKU) Stock We Don't?

Investors need to pay close attention to Roku (ROKU) stock based on the movements in the options market lately.

Zacks Equity Research

Should First Trust Mid Cap Growth AlphaDEX Fund (FNY) Be on Your Investing Radar?

Style Box ETF report for FNY

Zacks Equity Research

Should You Invest in the First Trust Consumer Discretionary AlphaDEX Fund (FXD)?

Sector ETF report for FXD

Benjamin Rains headshot

Everything Investors Need to Know About Disney+

Here is everything investors need to know about Disney+ in under 60 seconds...

Zacks Equity Research

The Zacks Analyst Blog Highlights: Disney, Netflix, Apple, Roku and Amazon

The Zacks Analyst Blog Highlights: Disney, Netflix, Apple, Roku and Amazon

Daniel Laboe headshot

How Disney+ Is Already Reforming The Streaming Space

In the first 24 hours of its release, 10 million people had already signed up for this much anticipated streaming service.

Zacks Equity Research

Disney, Apple Join Streaming War, Netflix Might Take a Backseat

Video-streaming space gets increasingly intense as Disney and Apple join the bandwagon amid flaring up price war and content exclusivity.

Benjamin Rains headshot

Buy Roku Stock at a 'Discount' on Disney, Apple & Streaming TV Growth?

Roku stock has already recovered from its post-Q3 earnings release selloff after bullish streaming TV investors snatched up a perceived buying opportunity. But the streaming TV stock might have even more room to run...

Kevin Cook headshot

Streaming Wars Get Hot for Disney, Netflix, Roku and The Trade Desk

The content explosion is creating massive new opportunity for advertisers and the one platform that connects everything.

Christopher Vargas headshot

Streaming Wars Commence as Disney+ Nears Debut

Disney (DIS) is set to debut its Disney+ streaming service on Tuesday, which will intensify the competition between streaming services.