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Roku (ROKU)

(Delayed Data from NSDQ)

$101.78 USD

101.78
3,832,954

+2.62 (2.64%)

Updated Sep 19, 2025 04:00 PM ET

After-Market: $101.78 0.00 (0.00%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth C Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 25% (183 out of 245)

Industry: Broadcast Radio and Television

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Zacks News

Zacks Equity Research

Facebook Online Video Ad Plans for IGTV to Boost Ad Revenues

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Facebook (FB) plans to sell advertisements on IGTV. This is likely to intensify the battle against Alphabet's YouTube, Amazon and others.

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Buy Surging Netflix (NFLX) Stock Which Seems Immune to the Coronavirus?

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Should You Invest in the First Trust Consumer Discretionary AlphaDEX ETF (FXD)?

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Sector ETF report for FXD

Zacks Equity Research

Are Options Traders Betting on a Big Move in Roku (ROKU) Stock?

by Zacks Equity Research

Investors need to pay close attention to Roku (ROKU) stock based on the movements in the options market lately.

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Buy Roku Stock on the Dip as a Bet on Netflix, Disney & Streaming TV Growth?

by Benjamin Rains

We break down Roku's Q4 2019 financial results. And see what to expect from the streaming TV firm to decide if investors should consider buying Roku stock on the dip, with Disney, Netflix, and others all set to expand their customer base?

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Stocks Hit New Highs once Again, Even as the Coronavirus Spreads

by David Borun

Despite increased reporting of infections and warnings from many companies, investors ignore the virus and keep buying stocks.

Zacks Equity Research

Roku (ROKU) Q4 Loss Narrower Than Expected, Revenues Up Y/Y

by Zacks Equity Research

Roku's (ROKU) fourth-quarter 2019 results benefit from increased ARPU, advertising revenues and user engagement.

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5 Sizzling Hot Earnings Charts

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These 5 companies have near perfect earnings surprise track records and their charts are on fire.

Zacks Equity Research

Will Thriving Ad Business Aid Roku's (ROKU) Q4 Earnings?

by Zacks Equity Research

Roku's (ROKU) fourth-quarter results are expected to benefit from ad business growth, driven by increasing popularity of The Roku Channel and growth in TV streaming advertising on Roku's platform.

Benjamin Rains headshot

Buy Roku Stock on the Dip Before Q4 Earnings on Streaming TV Growth?

by Benjamin Rains

Roku shares have moved sideways for six months. Now the question is should investors consider buy once-high flying Roku stock ahead of its Q4 Earnings?

Zacks Equity Research

ROKU to Report Q4 Earnings: Factors Influencing Results

by Zacks Equity Research

Roku's (ROKU) fourth-quarter 2019 results are likely to benefit from the popularity of The Roku Channel, launch of Apple TV+ and Disney+, and the Dataxu acquisition.

Zacks Equity Research

Roku (ROKU) Gains But Lags Market: What You Should Know

by Zacks Equity Research

In the latest trading session, Roku (ROKU) closed at $126.16, marking a +0.17% move from the previous day.

Zacks Equity Research

Analysts Estimate Roku (ROKU) to Report a Decline in Earnings: What to Look Out for

by Zacks Equity Research

Roku (ROKU) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Roku (ROKU) Dips More Than Broader Markets: What You Should Know

by Zacks Equity Research

In the latest trading session, Roku (ROKU) closed at $128.88, marking a -0.56% move from the previous day.

Zacks Equity Research

Should You Invest in the First Trust Consumer Discretionary AlphaDEX ETF (FXD)?

by Zacks Equity Research

Sector ETF report for FXD

Zacks Equity Research

Roku (ROKU) Outpaces Stock Market Gains: What You Should Know

by Zacks Equity Research

In the latest trading session, Roku (ROKU) closed at $134.07, marking a +1.24% move from the previous day.

Zacks Equity Research

Roku (ROKU) Stock Sinks As Market Gains: What You Should Know

by Zacks Equity Research

In the latest trading session, Roku (ROKU) closed at $132.50, marking a -0.69% move from the previous day.

Zacks Equity Research

The Zacks Analyst Blog Highlights: Apple, Roku, Netflix, Intel and Advanced Micro Devices

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Tech Daily Roundup: Apple Protection & More

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Here's a bite of the recent news and views on technology companies.

Zacks Equity Research

Options Traders Expect Huge Moves in Roku (ROKU) Stock

by Zacks Equity Research

Investors need to pay close attention to Roku (ROKU) stock based on the movements in the options market lately.

Zacks Equity Research

Comcast & ViacomCBS Ink New Carriage Pact for CBS Stations

by Zacks Equity Research

Comcast (CMCSA) recently struck a carriage agreement with ViacomCBS for 23 CBS-owned TV stations in 15 major U.S. markets.

Zacks Equity Research

Roku (ROKU) Stock Sinks As Market Gains: What You Should Know

by Zacks Equity Research

Roku (ROKU) closed at $133.79 in the latest trading session, marking a -0.63% move from the prior day.

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Streaming Competition Intensifies as TiVO Jumps on Bandwagon

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The new TiVo (TIVO) Stream 4K is an HDMI dongle designed to compete with streaming devices like Fire TV, Google Chromecast and Roku Streaming Stick.

Zacks Equity Research

Roku (ROKU) Adds New Licensee Brands for Roku TV in 2020

by Zacks Equity Research

Roku (ROKU) announces at least 15 manufacturers will make Roku TVs in 2020, including its own branded units, at CES 2020.