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Roku (ROKU)

(Delayed Data from NSDQ)

$85.83 USD

85.83
8,251,138

+5.85 (7.31%)

Updated Aug 4, 2025 04:00 PM ET

After-Market: $85.80 -0.03 (-0.03%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

F Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 40% (147 out of 246)

Industry: Broadcast Radio and Television

Zacks News

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2 Tech Stocks to Buy at Discounts and Hold for Long-Term Growth

Some tech names with impressive growth outlooks are still trading at discounts. Let's dive into two of these stocks investors might want to consider as long-term buy and hold candidates...

Zacks Equity Research

Alphabet (GOOGL) Google TV to Boost Prospects Via New Update

Alphabet's (GOOGL) Google announces new remote control experience for users of Android TV and Google TV devices, per reports.

Zacks Equity Research

Roku (ROKU) Gains As Market Dips: What You Should Know

Roku (ROKU) closed at $420.28 in the latest trading session, marking a +0.3% move from the prior day.

Zacks Equity Research

Roku (ROKU) Stock Sinks As Market Gains: What You Should Know

Roku (ROKU) closed at $430.32 in the latest trading session, marking a -1.23% move from the prior day.

Zacks Equity Research

Ruth's Hospitality Group, Bloom Energy, Roku and Snap highlighted as Zacks Bull and Bear of the Day

Ruth's Hospitality Group, Bloom Energy, Roku and Snap highlighted as Zacks Bull and Bear of the Day

Zacks Equity Research

Comcast (CMCSA) Offers QVC, HSN Streaming on Xfinity X1, Flex

Comcast (CMCSA) launches QVC and HSN streaming services on Xfinity X1 and Flex to increase consumer engagement.

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2 Tech Stocks to Buy in Q3 and Hold for Years

We dive into two stocks poised to grow in a world dominated by technology that might be worth buying in Q3 and beyond...

Zacks Equity Research

Roku (ROKU) Gains But Lags Market: What You Should Know

Roku (ROKU) closed at $423.58 in the latest trading session, marking a +0.45% move from the prior day.

Zacks Equity Research

Roku (ROKU) Moves 4.5% Higher: Will This Strength Last?

Roku (ROKU) saw its shares surge in the last session with trading volume being higher than average. The latest trend in earnings estimate revisions may not translate into further price increase in the near term.

Zacks Equity Research

ROKU Originals Drive Record Streaming Period for Channel

Roku (ROKU) announces that the launch of Roku originals drove record streaming period for the Roku channel in the United States from May 20 to Jun 3.

Zacks Equity Research

ROKU Partners With TCL to Launch New TV models in the U.K.

Roku, Inc. (ROKU) and TCL Electronics collaborate to launch TCL Roku TV models in the U.K.

Zacks Equity Research

Roku (ROKU) Stock Sinks As Market Gains: What You Should Know

Roku (ROKU) closed the most recent trading day at $346.98, moving -0.24% from the previous trading session.

Benjamin Rains headshot

2 Tech Stocks to Buy Now at Big Discounts for Long-Term Growth

Investors with longer-term horizons might want to buy strong growth-focused stocks prepared to thrive for years to come in the digital age. And why not look for ones that are trading well below their records...

Zacks Equity Research

Roku (ROKU) Announces Second Season of Kevin Hart's Die Hart

Roku (ROKU) along with Laugh Out Loud Studios announces the second season of Kevin Hart's Die Hart, which has been named Die Harter.

Zacks Equity Research

DISH Network's (DISH) Sling TV Launches Upgraded App in Beta

DISH Network's (DISH) Sling TV launches an upgraded Sling TV app in beta with new features and interface for select Amazon Fire TV devices to boost subscriber growth.

Zacks Equity Research

The Zacks Analyst Blog Highlights: Roku, Netflix, Sonos, Snap and Facebook

The Zacks Analyst Blog Highlights: Roku, Netflix, Sonos, Snap and Facebook

Benjamin Rains headshot

2 Growth Tech Stocks to Buy at a Discount Despite Inflation and Volatility

Investors with long-term horizons might want to consider buying strong growth tech stocks at discounts even if there is more selling, or at least add them to their watchlists...

Zacks Equity Research

Has Roku (ROKU) Outpaced Other Consumer Discretionary Stocks This Year?

Is (ROKU) Outperforming Other Consumer Discretionary Stocks This Year?

Zacks Equity Research

Roku (ROKU) Soars 11.6%: Is Further Upside Left in the Stock?

Roku (ROKU) saw its shares surge in the last session with trading volume being higher than average. The latest trend in earnings estimate revisions could translate into further price increase in the near term.

Zacks Equity Research

ROKU Q1 Earnings Top Estimates, Revenues Ride on Advertising

Roku's (ROKU) first-quarter 2021 results benefit from increased user engagement and ARPU, supported by steady advertising revenues.

Zacks Equity Research

Roku (ROKU) Beats Q1 Earnings and Revenue Estimates

Roku (ROKU) delivered earnings and revenue surprises of 550.00% and 16.39%, respectively, for the quarter ended March 2021. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

Roku (ROKU) Stock Sinks As Market Gains: What You Should Know

Roku (ROKU) closed the most recent trading day at $284.18, moving -6.57% from the previous trading session.

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5 Most Intriguing Earnings Charts This Week

What will happen to these winning stocks in 2021?

Zacks Equity Research

ROKU Gears Up to Report Q1 Earnings: What's in the Cards?

ROKU first-quarter 2021 results are expected to reflect growth in active accounts and viewing supported by increased advertiser demand for the company's OneView ad platform and other products.