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Roku (ROKU)

(Delayed Data from NSDQ)

$101.78 USD

101.78
3,832,954

+2.62 (2.64%)

Updated Sep 19, 2025 04:00 PM ET

After-Market: $101.78 0.00 (0.00%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth C Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 24% (186 out of 245)

Industry: Broadcast Radio and Television

Zacks News

Benjamin Rains headshot

3 Great Stocks to Buy at Big Discounts in November

Investors might want to turn their attention to strong stocks still trading well below their highs heading into November...

Zacks Equity Research

Wall Street Analysts Predict a 44% Upside in Roku (ROKU): Here's What You Should Know

The average of price targets set by Wall Street analysts indicates a potential upside of 43.8% in Roku (ROKU). While the effectiveness of this highly sought-after metric is questionable, the positive trend in earnings estimate revisions might translate into an upside in the stock.

Zacks Equity Research

Earnings Preview: Roku (ROKU) Q3 Earnings Expected to Decline

Roku (ROKU) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Roku (ROKU) Outpaces Stock Market Gains: What You Should Know

In the latest trading session, Roku (ROKU) closed at $324.01, marking a +0.25% move from the previous day.

Benjamin Rains headshot

3 Growth Tech Stocks to Buy Before Earnings and Hold for Years

The episode explores three growth-focused technology stocks set to release their results during the first week of November that investors might want to consider as buy and hold candidates...

Zacks Equity Research

The Zacks Analyst Blog Highlights: Netflix, Roku, Entravision Communications and Cumulus Media

The Zacks Analyst Blog Highlights: Netflix, Roku, Entravision Communications and Cumulus Media

Zacks Equity Research

Zacks Industry Outlook Highlights: Roku, Fox, Entravision Communications, ViacomCBS and Discovery

Zacks Industry Outlook Highlights: Roku, Fox, Entravision Communications, ViacomCBS and Discovery

Zacks Equity Research

Roku (ROKU) Stock Sinks As Market Gains: What You Should Know

Roku (ROKU) closed at $338.93 in the latest trading session, marking a -1.6% move from the prior day.

Aniruddha Ganguly headshot

3 Broadcast Radio & TV Stocks to Buy From a Prospering Industry

Radio and television broadcast companies, Roku (ROKU), Fox Corporation (FOXA), and Entravision Communications (EVC) are benefiting from higher content consumption and increased digital viewing despite softness in ad demand and intensifying competition for ad-dollars.

Tirthankar Chakraborty headshot

Blockbuster Q3 Makes Netflix Pricey: 3 Low-Cost Media Picks

Netflix's solid Q3 results have made the stock pricey. Hence, it's prudent to invest in low-cost growth-oriented media companies like Roku, Entravision Communications (EVC) & Cumulus Media (CMLS).

Zacks Equity Research

Has Roku (ROKU) Outpaced Other Consumer Discretionary Stocks This Year?

Is (ROKU) Outperforming Other Consumer Discretionary Stocks This Year?

Zacks Equity Research

Roku (ROKU) Recently Broke Out Above the 50-Day Moving Average

Should investors be excited or worried when a stock crosses above the 50-Day simple moving average?

Zacks Equity Research

Roku (ROKU) Stock Sinks As Market Gains: What You Should Know

Roku (ROKU) closed at $328.92 in the latest trading session, marking a -0.09% move from the prior day.

Zacks Equity Research

Can Roku (ROKU) Climb 44% to Reach the Level Wall Street Analysts Expect?

The average of price targets set by Wall Street analysts indicates a potential upside of 44.1% in Roku (ROKU). While the effectiveness of this highly sought-after metric is questionable, the positive trend in earnings estimate revisions might translate into an upside in the stock.

Zacks Equity Research

How to Find Strong Buy Consumer Discretionary Stocks Using the Zacks Rank

Finding strong, market-beating stocks with a positive earnings outlook becomes easier with the Zacks Rank.

Zacks Equity Research

Should You Invest in the Invesco Dynamic Software ETF (PSJ)?

Sector ETF report for PSJ

John Blank headshot

Time for the Big Banks: Global Week Ahead

In the Global Week Ahead, the main event is the start of third-quarter U.S. earnings season.

Zacks Equity Research

Is Goldman Sachs Equal Weight U.S. Large Cap Equity ETF (GSEW) a Strong ETF Right Now?

Smart Beta ETF report for GSEW

Zacks Equity Research

Should Invesco Russell 1000 Equal Weight ETF (EQAL) Be on Your Investing Radar?

Style Box ETF report for EQAL

Zacks Equity Research

Roku (ROKU) Outpaces Stock Market Gains: What You Should Know

Roku (ROKU) closed at $324.47 in the latest trading session, marking a +0.86% move from the prior day.

Zacks Equity Research

ROKU Brings New TV Streaming Brand Campaign Ahead of Holidays

ROKU launches a TV marketing campaign aimed at highlighting the company's recent product launches and innovations to create long-term brand awareness.

Zacks Equity Research

Roku (ROKU) Gains But Lags Market: What You Should Know

Roku (ROKU) closed at $314.30 in the latest trading session, marking a +0.3% move from the prior day.

Zacks Equity Research

ROKU Expands in Europe, Launches Streaming Players in Germany

Roku (ROKU) launches four streaming sticks, namely Roku Express, Roku Express 4K, Roku Streaming Stick 4K and Roku Streambar in Germany to firm up its position in the European streaming device market.

Zacks Equity Research

Is Roku (ROKU) Stock Outpacing Its Consumer Discretionary Peers This Year?

Is (ROKU) Outperforming Other Consumer Discretionary Stocks This Year?

Zacks Equity Research

Roku (ROKU) Outpaces Stock Market Gains: What You Should Know

Roku (ROKU) closed the most recent trading day at $324.77, moving +1.81% from the previous trading session.