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At the center of everything we do is a strong commitment to independent research and sharing its profitable discoveries with investors. This dedication to giving investors a trading advantage led to the creation of our proven Zacks Rank stock-rating system. Since 1988 it has more than doubled the S&P 500 with an average gain of +23.75% per year. These returns cover a period from January 1, 1988 through July 7, 2025. Zacks Rank stock-rating system returns are computed monthly based on the beginning of the month and end of the month Zacks Rank stock prices plus any dividends received during that particular month. A simple, equally-weighted average return of all Zacks Rank stocks is calculated to determine the monthly return. The monthly returns are then compounded to arrive at the annual return. Only Zacks Rank stocks included in Zacks hypothetical portfolios at the beginning of each month are included in the return calculations. Zacks Ranks stocks can, and often do, change throughout the month. Certain Zacks Rank stocks for which no month-end price was available, pricing information was not collected, or for certain other reasons have been excluded from these return calculations. Zacks may license the Zacks Mutual Fund rating provided herein to third parties, including but not limited to the issuer.
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Zacks News
The Coca-Cola Company’s strong brand equity, marketing, research and innovation help it to garner a market share of more than 40% in the non-alcoholic beverage industry. The company is putting its best foot forward to evolve its business model to become a total beverage company with something for everyone to drink. The company has coped up with the industry-wide flattening of soda sales over the years by going on a buying spree and making investments in healthier alternatives like coffee, sparkling water and sports drinks. The roll out of Coca-Cola Energy, Coca-Cola Plus Coffee, Powerade Ultra and Powerade Power Water are some notable additions on these lines.
Is PepsiCo Still Worth the Gamble After a Drop in Its P/E Valuation?
by Rajani Lohia
PEP trades at a discount to peers. Weak North America sales and a slashed 2025 outlook fuel investor caution.
PepsiCo's International Business Shines: Can It Reignite Performance?
by Zacks Equity Research
PEP's international momentum, led by strong beverage sales, localization and supply chain investments, fuels optimism despite U.S. softness and FX headwinds.
Why Is Coca-Cola (KO) Down 1.9% Since Last Earnings Report?
by Zacks Equity Research
Coca-Cola (KO) reported earnings 30 days ago. What's next for the stock? We take a look at earnings estimates for some clues.
Here's Why Coca-Cola (KO) Fell More Than Broader Market
by Zacks Equity Research
Coca-Cola (KO) concluded the recent trading session at $71.15, signifying a -0.88% move from its prior day's close.
The Zacks Analyst Blog Highlights Coca-Cola, Abbott Laboratories and AT&T
by Zacks Equity Research
Coca-Cola, Abbott and AT&T shine in Zacks' latest reports, with each outperforming peers year-to-date despite headwinds in key segments.
Top Stock Reports for Coca-Cola, Abbott & AT&T
by Mark Vickery
Coca-Cola, Abbott, and AT&T beat peers YTD with strong earnings, innovation, and strategic moves, but face headwinds from FX, costs, and competition.
KO vs. KDP: Which Beverage Player is More Refreshing for Investors?
by Mahak Lohia
In the ultimate beverage showdown, Coca-Cola crushes the competition - Here's why KO is the long-term winner.
The Zacks Analyst Blog Highlights Pfizer, Coca-Cola and The Walt Disney
by Zacks Equity Research
Pfizer, Coca-Cola and The Walt Disney are part of the Zacks top Analyst Blog.
Celsius vs. Coca-Cola: Which Beverage Stock Is the Better Investment?
by Ansuiya Mohta
CELH is fueled by innovation and strong brand momentum, while KO rides on consistent cash flow, global pricing power and a diversified revenue base.
CocaCola Company (The) (KO) Is a Trending Stock: Facts to Know Before Betting on It
by Zacks Equity Research
Coca-Cola (KO) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.
PepsiCo Strengthens Wellness Brands Portfolio With Poppi Acquisition
by Zacks Equity Research
PEP's acquisition of Poppi strengthens its position in the fast-emerging functional beverage space, signaling a bold strategic pivot toward health innovation.
Are Consumer Staples Stocks Lagging Carlsberg (CABGY) This Year?
by Zacks Equity Research
Here is how Carlsberg AS (CABGY) and Coca-Cola (KO) have performed compared to their sector so far this year.
Buy 3 Wide Moat Stocks With Double-Digit Near-Term Upside Potential
by Nalak Das
Three Wide Mode stocks with strong short-term upsides are: PFE, KO, DIS.
Why These 4 Women-Run Companies Deserve a Spot in Your Portfolio?
by Shrabana Mukherjee
Invest in women-led companies shaping the future of business
Wall Street Analysts Think Coca-Cola (KO) Is a Good Investment: Is It?
by Zacks Equity Research
Based on the average brokerage recommendation (ABR), Coca-Cola (KO) should be added to one's portfolio. Wall Street analysts' overly optimistic recommendations cast doubt on the effectiveness of this highly sought-after metric. So, is the stock worth buying?
Celsius Holdings Up 70% in Three Months: How Should Investors Play?
by Swati Prasad
CELH is building momentum in the energy drink space, but slowing revenue growth and competitive headwinds warrant a cautious approach.
Zacks Value Investor Highlights: DFH, KO, AMZN
by Zacks Equity Research
DFH, KO, AMZN have been highlighted in this Value Investor article.
Screening for Buffett Stocks
by Tracey Ryniec
Tracey Ryniec, Zacks Value Stock Strategist, uses Zacks Research Wizard's Buffett screen to find value stocks.
Coca-Cola Stock Slips Below 50-Day SMA: Time to Buy or Exit?
by Rajani Lohia
KO faces near-term headwinds from inflation and tariff woes, but strong fundamentals, innovation, and global reach keep it well-poised for long-term growth.
AB InBev Q1 Earnings Beat on Brand Momentum, Revenues Fall Short
by Zacks Equity Research
BUD's Q1 results highlight strong above-core brand performance, fueled by premiumization and disciplined revenue management across key markets.
Agnico Eagle Mines and Helen of Troy have been highlighted as Zacks Bull and Bear of the Day
by Zacks Equity Research
Agnico Eagle Mines and Helen of Troy are highlights of the Zacks Bull and Bear of the Day article.
PepsiCo Stock Slumps to 52-Week Low: Buy the Dip or Stay Away?
by Rajani Lohia
The PEP stock faces pressure amid a weak North America outlook, with inflation and tariffs likely to weigh on margins and earnings, per its updated guidance.
CocaCola Company (The) (KO) is Attracting Investor Attention: Here is What You Should Know
by Zacks Equity Research
Coca-Cola (KO) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.
Here's How to Invest in ETFs With Warren Buffett's Strategies
by Sweta Killa
With Warren Buffett stepping down as Berkshire's CEO, let's dig into his investing lessons and the related ETFs.
Take the Zacks Approach to Beat the Markets: ADMA Biologics, Limbach, Quest Diagnostics in Focus
by Santanu Roy
Last week, our time-tested methodologies served investors well in navigating the market. Check out some of our achievements from the past three months.