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At the center of everything we do is a strong commitment to independent research and sharing its profitable discoveries with investors. This dedication to giving investors a trading advantage led to the creation of our proven Zacks Rank stock-rating system. Since 1988 it has more than doubled the S&P 500 with an average gain of +23.75% per year. These returns cover a period from January 1, 1988 through July 7, 2025. Zacks Rank stock-rating system returns are computed monthly based on the beginning of the month and end of the month Zacks Rank stock prices plus any dividends received during that particular month. A simple, equally-weighted average return of all Zacks Rank stocks is calculated to determine the monthly return. The monthly returns are then compounded to arrive at the annual return. Only Zacks Rank stocks included in Zacks hypothetical portfolios at the beginning of each month are included in the return calculations. Zacks Ranks stocks can, and often do, change throughout the month. Certain Zacks Rank stocks for which no month-end price was available, pricing information was not collected, or for certain other reasons have been excluded from these return calculations. Zacks may license the Zacks Mutual Fund rating provided herein to third parties, including but not limited to the issuer.
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Zacks News
The Coca-Cola Company’s strong brand equity, marketing, research and innovation help it to garner a market share of more than 40% in the non-alcoholic beverage industry. The company is putting its best foot forward to evolve its business model to become a total beverage company with something for everyone to drink. The company has coped up with the industry-wide flattening of soda sales over the years by going on a buying spree and making investments in healthier alternatives like coffee, sparkling water and sports drinks. The roll out of Coca-Cola Energy, Coca-Cola Plus Coffee, Powerade Ultra and Powerade Power Water are some notable additions on these lines.
CELH Stock Trades at Premium Value: Should You Buy, Hold or Sell?
by Swati Prasad
Celsius Holdings' trades at a steep premium amid soaring growth and strong momentum, but slowing revenue and rising costs pose risks.
Analysts Estimate Coca-Cola (KO) to Report a Decline in Earnings: What to Look Out for
by Zacks Equity Research
Coca-Cola (KO) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.
Coca-Cola's Bottler Strategy Evolves: What is the Margin Impact?
by Rajani Lohia
KO's asset-light bottling shift boosts margins and efficiency, with local focus helping offset global disruptions.
PepsiCo's Productivity Plan: A Cure for Cost Headwinds?
by Zacks Equity Research
PEP accelerates automation and productivity efforts to counter inflation and supply chain pressures in 2025.
Zacks Investment Ideas feature highlights: Coca-Cola, Caterpillar and McDonald's
by Zacks Equity Research
Build steady monthly income with KO, CAT, and MCD???Dividend Aristocrats offering yield, growth, and payout reliability.
PepsiCo Nears Q2 Earnings: Is a Buy Warranted Before the Release?
by Rajani Lohia
PEP braces for a Q2 earnings drop as North America softness, inflation and global cost pressures weigh on margins.
This 3 Stock Portfolio Provides Monthly Income
by Derek Lewis
While most stocks pay quarterly dividends, investors can still construct a portfolio that allows them to get paid monthly.
4 Low-Beta Defensive Stocks to Buy as Rate Cut Uncertainty Continues
by Ritujay Ghosh
CL, KO, ATO, and FTS stand out as low-beta, high-dividend plays amid Fed rate cut delays and rising market volatility.
Buy These 5 Blue-Chip Stocks to Strengthen Your Portfolio in 2H25
by Nalak Das
Visa, Disney, Microsoft, Coca-Cola, and IBM show strong earnings momentum heading into the second half of 2025.
Will Celsius' Innovation Strategy Fuel its Next Wave of Growth?
by Zacks Equity Research
CELH bets big on innovation with new brands, hydration products and retail gains to reignite growth after a soft first quarter.
CocaCola Company (The) (KO) Is a Trending Stock: Facts to Know Before Betting on It
by Zacks Equity Research
Zacks.com users have recently been watching Coca-Cola (KO) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.
Can Coca-Cola Maintain Its Momentum Amid Flat North America Volumes?
by Rajani Lohia
KO posts 6% organic growth as strong global momentum offsets flat North America volumes and shifting consumer sentiment.
Coca-Cola (KO) Dips More Than Broader Market: What You Should Know
by Zacks Equity Research
Coca-Cola (KO) closed the most recent trading day at $70.24, moving 1.08% from the previous trading session.
Coca-Cola Stock Reflects Modest Growth in 3 Months: Buy Now or Wait?
by Rajani Lohia
KO shows steady growth, resilient pricing and global momentum, but a premium valuation keeps investor sentiment mixed.
How is PepsiCo Balancing Volume Declines With Pricing Gains?
by Zacks Equity Research
PEP counters volume softness, with smart pricing, value packs and global growth to defend margins and fuel gains.
Is Coca-Cola (KO) a Buy as Wall Street Analysts Look Optimistic?
by Zacks Equity Research
The average brokerage recommendation (ABR) for Coca-Cola (KO) is equivalent to a Buy. The overly optimistic recommendations of Wall Street analysts make the effectiveness of this highly sought-after metric questionable. So, is it worth buying the stock?
PepsiCo Trades Near 52-Week Low: Should You Buy, Hold or Sell?
by Rajani Lohia
PEP stock slides to a 52-week low as weak North America sales and cautious 2025 guidance weigh on investor sentiment.
Constellation Brands' Stock Slips 1% on Q1 Earnings & Sales Miss
by Zacks Equity Research
STZ's Q1 earnings and sales miss as the beer, and wine and spirits segments' shipment volumes fall amid soft consumer demand.
Has Coca-Cola (KO) Outpaced Other Consumer Staples Stocks This Year?
by Zacks Equity Research
Here is how Coca-Cola (KO) and Unilever PLC (UL) have performed compared to their sector so far this year.
Coca-Cola (KO) Upgraded to Buy: Here's Why
by Zacks Equity Research
Coca-Cola (KO) might move higher on growing optimism about its earnings prospects, which is reflected by its upgrade to a Zacks Rank #2 (Buy).
Health & Wellness Tailwinds Boost Celsius: Can It Keep Up the Pace?
by Zacks Equity Research
CELH fuels growth with its 'LIVE FIT' platform, tapping rising demand for health-driven, sugar-free energy drinks.
Is Coca-Cola's Pricing Power Keeping Up With Global Inflation?
by Rajani Lohia
KO's pricing power fuels growth despite inflation, but rising price sensitivity may test its dominance ahead.
Coca-Cola (KO) Outpaces Stock Market Gains: What You Should Know
by Zacks Equity Research
Coca-Cola (KO) closed the most recent trading day at $70.33, moving +1.24% from the previous trading session.
Top Stock Reports for Microsoft, NVIDIA & Bank of America
by Mark Vickery
MSFT, NVDA and BAC shine in Zacks' top picks, with AI, cloud, and higher rates driving strong growth projections.
Coca-Cola Pushes for Premiumization: Is This Strategy Working?
by Zacks Equity Research
KO turns toward premiumization, with high-margin products like Fairlife and Coke Zero Sugar, to fuel global growth amid economic volatility.