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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$196.09 USD

196.09
21,406,877

+1.42 (0.73%)

Updated Aug 6, 2025 04:00 PM ET

After-Market: $196.00 -0.09 (-0.05%) 7:14 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth B Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 37% (154 out of 246)

Industry: Internet - Services

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Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Apple (AAPL) to Slash iPhone 7 & 7 Plus Production?

by Zacks Equity Research

Per a Japanese publication, Nikkei Asian Review, Apple Inc. (AAPL) will cut 10% of the production for iPhone 7 & 7 Plus in the first quarter of 2017, citing data obtained from the suppliers.

    Zacks Equity Research

    Nintendo to Launch Super Mario Run's Android Version Soon?

    by Zacks Equity Research

    Nintendo Co., Ltd.'s (NTDOY) Super Mario Run is available on Alphabet's (GOOGL) Playstore for pre-registration.

      Zacks Equity Research

      IBM & Rice University Partner to Build a Robot for the Elderly

      by Zacks Equity Research

      International Business Machines Corporation (IBM) is reportedly collaborating with Rice University on sensors that it plans to put inside robots to enhance security for the elderly who live alone.

        Zacks Equity Research

        Apple (AAPL) Continues to Increase its Focus on India

        by Zacks Equity Research

        The Wall Street Journal reported that the incentives "sought" by Apple Inc. (AAPL) to set up manufacturing facilities in India are likely to be reviewed by the Indian government next week.

          Zacks Equity Research

          Will Alphabet Extend its Dominance to Video Streaming?

          by Zacks Equity Research

          Online and mobile video consumption is increasing by the day and Alphabet Inc.'s (GOOGL) Google remains strongly positioned in this space with its YouTube platform.

            Mark Vickery headshot

            Top Research Reports for December 30, 2016

            by Mark Vickery

            Today's Research Daily features new research reports on 16 major stocks, including Dow Chemical (DOW), Alphabet (GOOGL) and AT&T (T).

              Kevin Cook headshot

              How Big Is Mobile Shopping in the Age of Apps?

              by Kevin Cook

              Global mobile shopping sales surged 53% to $220 billion in 2016 with $78 billion from apps alone

                Zacks Equity Research

                Baidu (BIDU) and KFC Team Up for Smart Restaurant in China

                by Zacks Equity Research

                Chinese search giant Baidu, Inc. (BIDU) extended its partnership with Yum! Brands' (YUM) subsidiary and fast food retail chain Kentucky Fried Chicken (KFC) by launching its first artificial intelligence (AI) powered store in Beijing.

                  Zacks Equity Research

                  Twitter (TWTR) Continues to Improve Live Video Experience

                  by Zacks Equity Research

                  Twitter Inc (TWTR) is actively engaged in enhancing video viewing on its platform.

                    Zacks Equity Research

                    Facebook (FB) Boosts VR Efforts with Eye Tribe Acquisition

                    by Zacks Equity Research

                    Facebook Inc (FB) has acquired a Denmark based start up, The Eye Tribe, for an undisclosed amount.

                      Zacks Equity Research

                      Advanced Micro (AMD) Hits 52-Week High on GPU Adoption

                      by Zacks Equity Research

                      Share price of Advanced Micro Devices, Inc. (AMD) rallied to a new 52-week high of $12.08, eventually closing a tad lower at $12.07 on Dec 27.

                        Zacks Equity Research

                        Will Dycom (DY) Slump Further on Poor Market Conditions?

                        by Zacks Equity Research

                        After a solid run in 2015, specialty contracting services provider, Dycom Industries Inc. (DY) is likely to conclude 2016 on a rather dreary note.

                          Zacks Equity Research

                          Facebook (FB) Faces More Regulatory Troubles in Israel

                          by Zacks Equity Research

                          Reportedly, Facebook Inc. (FB) and a host of other social media services will now have to take down posts that apparently provoke terrorism immediately, following the approval of a bill by Israel courts.

                            Zacks Equity Research

                            Should You Invest in BlackBerry (BBRY) Stock Following Q3?

                            by Zacks Equity Research

                            Shares of BlackBerry (BBRY) have been performing well of late.

                              Zacks Equity Research

                              Amazon (AMZN) Film Division to Premiere Gleason on Dec 29

                              by Zacks Equity Research

                              Amazon.com Inc.'s (AMZN) film production division, Amazon Studios has scheduled its original movie, Gleason, to premiere on Dec 29.

                                Zacks Equity Research

                                Alphabet Owned Google Faces Lawsuit from Former Employee

                                by Zacks Equity Research

                                A former product manager at Alphabet Inc. (GOOGL) has reportedly filed a complaint against Google claiming he was fired on unfair grounds.

                                  Zacks Equity Research

                                  IBM and Cleveland Clinic Team Up to Enhance Health Care

                                  by Zacks Equity Research

                                  International Business Machines Corporation (IBM) and Cleveland Clinic recently inked a five-year agreement to enhance health care.

                                    Zacks Equity Research

                                    IBM's Watson to Enable Lotte Gain Insight into Customer Data

                                    by Zacks Equity Research

                                    International Business Machines Corporation (IBM) recently announced an agreement with the Lotte Group.

                                      Zacks Equity Research

                                      Alphabet Bolsters Robotic Car Project with Waymo-Honda Deal

                                      by Zacks Equity Research

                                      Alphabet has formed Waymo, its new self-driving car unit, which the company spun out from its X Labs last week.

                                        Zacks Equity Research

                                        Microsoft Wins $927M Contract from Department of Defense

                                        by Zacks Equity Research

                                        Per a Reuters report, Microsoft Corporation (MSFT) has won a whopping $927 million contract from the United States Department of Defense (DoD).

                                          Kevin Cook headshot

                                          Bull of the Day: Broadcom (AVGO)

                                          by Kevin Cook

                                          See why this "arms dealer" for the 100 Gigabit build-out is leading tech with new all-time highs

                                            Ryan McQueeney headshot

                                            Here's Why Twitter (TWTR) Stock Is Falling Today

                                            by Ryan McQueeney

                                            Shares of Twitter (TWTR) fell more than 4.4% in morning trading Wednesday as the departure of two more executives has both analysts and investors feeling like it???s time to give up on the struggling social media company.

                                              Zacks Equity Research

                                              Facebook Boosts Real-Time Media Portfolio with Live Audio

                                              by Zacks Equity Research

                                              Facebook (FB) is striving to expand its appeal to a wide range of broadcasters and publishers as a real-time media.

                                                Zacks Equity Research

                                                NVIDIA Upgraded by Goldman Sachs, Still Has Room to Run?

                                                by Zacks Equity Research

                                                Investment firm, Goldman Sachs upgraded NVIDIA Corporation (NVDA) to ''conviction buy'' from ''buy'', pushing the target price to $129 from the previous $92.

                                                  Zacks Equity Research

                                                  SiriusXM (SIRI) to Add Popular Programs to Insight Channel

                                                  by Zacks Equity Research

                                                  SiriusXM (SIRI) recently announced that it will be introducing critically-acclaimed programs and podcasts from WYNC Studios on its Insight Channel 121.