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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$196.52 USD

196.52
26,298,067

+0.43 (0.22%)

Updated Aug 7, 2025 04:00 PM ET

After-Market: $196.69 +0.17 (0.09%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth B Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 36% (158 out of 246)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Trade Desk (TTD) Beats Q1 Earnings & Revenues, Guides Up

The Trade Desk Inc. (TTD) reported earnings (including stock-based compensation) of 13 cents per share, much better than the Zacks Consensus Estimate of a loss of 3 cents.

    Zacks Equity Research

    Apple (AAPL) Buys AI Specialist Startup Lattice for $200M

    Per a TechCrunch report, a few weeks back, Apple snapped up Lattice Data Inc, a startup specializing in artificial intelligence (AI).

      Tirthankar Chakraborty headshot

      New Strong Buy Stocks for May 16th

      Here are 5 stocks added to the Zacks Rank #1 (Strong Buy) List for Tuesday

        Sejuti Banerjea headshot

        Waymo's Relationship with Uber Has Reached Point of No Return

        On Sunday night, Alphabet's (GOOGL) Waymo and Lyft announced that they were in a partnership on self-driving technology.

          Zacks Equity Research

          Alphabet's Waymo and Lyft Collaborate on Driverless Car

          Alphabet Inc.'s (GOOGL) recently formed self-driving car unit, Waymo teamed up with Lyft Inc, to accelerate its competitive push against Uber.

            Zacks Equity Research

            Apple (AAPL) to Invest $200M in Corning to Inspire Innovation

            Apple Inc (AAPL) announced that it will invest $200 million in Corning Inc (GLW) to help create better products.

              Zacks Equity Research

              Zacks.com featured highlights: Darden Restaurants, Alphabet, Anthem, Humana and Nucor

              Zacks.com featured highlights: Darden Restaurants, Alphabet, Anthem, Humana and Nucor

                Zacks Equity Research

                The Zacks Analyst Blog Highlights: Alphabet, Autohome, Limelight Networks, Marchex and Synacore

                The Zacks Analyst Blog Highlights: Alphabet, Autohome, Limelight Networks, Marchex and Synacore

                  Sejuti Banerjea headshot

                  Waymo's Case Against Uber Headed to Trial

                  Judge Alsup has referred the matter to the U.S. Attorney to determine if a criminal investigation is called for.

                    Zacks Equity Research

                    The Zacks Analyst Blog Highlights: Snap, Facebook, Twitter, Apple and Alphabet

                    The Zacks Analyst Blog Highlights: Snap, Facebook, Twitter, Apple and Alphabet

                      Zacks Equity Research

                      Zacks Value Investor Highlights: Alphabet, Apple, IBM, Russell 2000 ETF and S&P 500 Index

                      Zacks Value Investor Highlights: Alphabet, Apple, IBM, Russell 2000 ETF and S&P 500 Index

                        Zacks Equity Research

                        Worried About Volatility? Buy these 5 Low Leverage Stocks

                        Considering the fact that sudden variability can hit the global market any time, it is better to choose stocks that bear relatively less risk. One of the investment strategies to choose less risky stocks is to measure a company's debt level.

                          Zacks Equity Research

                          Top Ranked Momentum Stocks to Buy for May 12th

                          Here are four stocks with buy rank and strong momentum characteristics for investors to consider today, May 12th:

                            Madeleine Johnson headshot

                            Can Snap Bounce Back from Its Disastrous First Earnings Report?

                            The buzz surrounding Snap Inc.'s (SNAP) first earnings report on Wednesday was something Wall Street hadn't seen in a while. Can the tech company bounce back from its disastrous first earnings report?

                              Sejuti Banerjea headshot

                              Pandora Gives Itself a Month to Sell the Business

                              Private equity firm KKR has agreed to invest $150 million in Pandora.

                                Zacks Equity Research

                                Snap (SNAP) Q1 Loss Widens, Shares Drop on Slow User Growth

                                For the first quarter of 2017, Snap Inc. (SNAP) reported loss per share of $2.31, much wider than the year-ago quarter's loss of just 14 cents.

                                  Tirthankar Chakraborty headshot

                                  Earnings Trade Replaces Trump Bump: 5 Top Gainers

                                  Company fundamentals have replaced Trump's stimulus policies in driving equities higher

                                    Zacks Equity Research

                                      Zacks Equity Research

                                      Google (GOOGL) Acquires Owlchemy, Strengthens VR Portfolio

                                      Alphabet Inc. (GOOGL) owned search engine giant Google recently acquired virtual reality (VR) video game developer Owlchemy Labs. The terms of the deal, however, have not been disclosed.

                                        Tracey Ryniec headshot

                                        Warren Buffett's Surprising Investing Advice

                                        After all these years, Warren Buffett can still surprise investors with new pieces of advice.

                                          Zacks Equity Research

                                          Priceline (PCLN) Stock Declines Despite Q1 Earnings Beat

                                          The Priceline Group Inc.'s (PCLN) first-quarter 2017 earnings beat the Zacks Consensus Estimate by 11.9% and were better than management's guidance of $8.45 at the mid-point.

                                            Zacks Equity Research

                                            TripAdvisor (TRIP) Q1 Earnings & Revenues Miss Estimates

                                            TripAdvisor Inc. (TRIP) reported adjusted first-quarter 2017 earnings of 16 cents per share, missing the Zacks Consensus Estimate of by a penny.

                                              Sheraz Mian headshot

                                              A Strong Earnings Season Winding Down

                                              All in all, there is plenty to like in how the Q1 earnings season has unfolded.

                                                Sheraz Mian headshot

                                                A Strong Earnings Season Winding Down

                                                All in all, there is plenty to like in how the Q1 earnings season has unfolded.

                                                  Kevin Cook headshot

                                                  What to Do Before the Machines Take Over

                                                  Could automation and AI wipe out a billion jobs in the next decade and create an inequality chasm?