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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$201.42 USD

201.42
39,134,256

+4.90 (2.49%)

Updated Aug 8, 2025 04:00 PM ET

After-Market: $201.71 +0.29 (0.14%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth C Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 38% (93 out of 244)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Stock Market News For Dec 11, 2017

Markets closed higher on Friday after the U.S. economy added a substantially high number of jobs, which indicated that the U.S. labor market remains robust.

    Zacks Equity Research

    AI in Focus: 3 Pure-Play Stocks That Hold Promise

    We have selected three pure-play AI companies, which are believed to tap into the promising near-term prospects in the burgeoning AI markets.

      Zacks Equity Research

      Is Apple (AAPL) Eyeing to Buy Music Recognition App Shazam?

      Apple Inc. (AAPL) is likely to acquire Shazam for almost $400 million, much less than the company's valuation.

        Zacks Equity Research

        H&E Equipment Services, General Electric, Apple, Pandora and Alphabet as Zacks Bull and Bear of the Day

        H&E Equipment Services, General Electric, Apple, Pandora and Alphabet as Zacks Bull and Bear of the Day

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          Palantir's IPO Plans are Just as Secretive as the Company Itself

          With a valuation at $20 billion, Palantir is one of the world's most valuable venture-backed tech startups, but the company has yet to lay out any specific plans for an initial public offering. However, that hasn't stopped IPO buzz from building, and investors have been excited for a while now about the potential for a Palantir market debut.

            Madeleine Johnson headshot

            Spotify is Going Public Without an IPO: Will Other Tech Unicorns Follow?

            A direct listing is highly unusual, and Spotify would miss out on potentially hundreds of millions of dollars in proceeds from a regular IPO. But if the move turns out to be successful for the streaming giant, we could see other tech startups following in Spotify's footsteps.

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              Uber's Road to IPO: Will It Live Up to the Hype?

              Without a doubt, investors are eagerly awaiting an Uber IPO. Thanks to its structure--a unique combination of transportation company, mobile Internet company, and real-world engineering--the company has been touted as one of the best future market debuts. But can it live up to the hype?

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                Optimist or Pessimist: Don't Miss Your Target in 2018

                Target (TGT) has outlined a turnaround plan and execution is on track, so 2018 should bring big changes.

                  Zacks Equity Research

                  3 Players Fast Catching Up with Amazon in the Cloud Race

                  Amazon (AMZN), Microsoft and IBM are the first, second and third largest cloud providers, respectively.

                    Zacks Equity Research

                    Stock Market News For Dec 08, 2017

                    Benchmarks closed in the green on Thursday after tech stocks notched up gains for the third consecutive day

                      Zacks Equity Research

                      The Zacks Analyst Blog Highlights: Deere, Alamo Group, Luxfer Holdings and Sonoco Products

                      The Zacks Analyst Blog Highlights: Deere, Alamo Group, Luxfer Holdings and Sonoco Products

                        Ryan McQueeney headshot

                        Yelp Stock Slumps as Analysts Praise Facebook and Google

                        Shares of Yelp Inc. (YELP) were down more than 2% in morning trading Thursday after the online review site was downgraded by analysts at Piper Jaffray amid concerns over growing competition from internet giants.

                          Zacks Equity Research

                          Stock Market News For Dec 07, 2017

                          The Nasdaq ended in the green on Wednesday after the technology sector posted its second straight day of gains

                            Swarup Gupta headshot

                            Streaming Wars: Will Older Powers Retain Their Edge?

                            Competition is only going to get fiercer in the streaming space and feeling the heat will be the incumbents.

                              Benjamin Rains headshot

                              Should You Buy Nvidia (NVDA) Stock Before 2018?

                              Technology stocks dominated the news in 2017, as massive gains from the likes of Amazon (AMZN), Facebook (FB), and Alphabet (GOOGL) helped lift markets and indexes to new highs throughout the year. Now, as we approach the New Year, investors begin to look to the next big section of the economy poised to boom in 2018.

                                Zacks Equity Research

                                Nutanix (NTNX) Looks Bright Post Q1 Earnings: Time to Buy?

                                Nutanix Inc. (NTNX) is one such technology stock that has been on healthy growth trajectory, of late.

                                  Ryan McQueeney headshot

                                  One Big Reason Why Tech Stocks Are Not In the 'Dot-Com Bubble'

                                  The latest tech selloff has pulled the tech bears out of hibernation. Here's why you should ignore those comparing today's sector to the infamous 'dot-com bubble.'

                                    Zacks Equity Research

                                    Zacks Market Edge Highlights: Tencent, Amazon, Alibaba, Google and Microsoft

                                    Zacks Market Edge Highlights: Tencent, Amazon, Alibaba, Google and Microsoft

                                      Zacks Equity Research

                                      Alphabet Makes Google Maps Two-Wheeler Friendly in India

                                      Alphabet Inc.'s (GOOGL) Google has launched a "two-wheeler mode" on Google Maps in India.

                                        Tracey Ryniec headshot

                                        How to Invest in India's Hot E-Commerce Economy

                                        There's a big battle brewing between Indian, Chinese and American tech giants for control over India's huge online shopping market.

                                          Ryan McQueeney headshot

                                          3 Tech IPOs We Want in 2018

                                          On today's episode of the Tech Talk Tuesday podcast, Ryan McQueeney looks ahead to 2018 and highlights three private tech companies that he would like to see go public in the upcoming year.

                                            Zacks Equity Research

                                            Alphabet's YouTube to Toughen Stance on Disturbing Content

                                            Alphabet (GOOGL) is extending the use of machine learning to flag inappropriate content.

                                              Ryan McQueeney headshot

                                              3 Tech Stocks to Buy Amid Industry Selloff

                                              Investors who have grown used to the technology sector's strong rally this year have been rocked over the past few trading periods. If you believe that this is selloff is just a chance to buy on the dip, check out these three stocks.

                                                Zacks Equity Research

                                                Hyperscalers and New Processors Drive Server Market in Q3

                                                Strong demand from hyperscale data-center service providers and availability of Intel's (INTC) new Skylake processors and "Purley" platform drive the server market in third-quarter 2017.

                                                  Zacks Equity Research

                                                  Twitter (TWTR) Takes Lite App for Android to 24 Countries

                                                  Twitter (TWTR) rolls out Lite version in 24 additional countries in an attempt to draw more international users.