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Alphabet (GOOGL)

(Real Time Quote from BATS)

$202.80 USD

202.80
7,689,707

-1.10 (-0.54%)

Updated Aug 18, 2025 12:14 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 38% (152 out of 246)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

The Zacks Analyst Blog Highlights: Apple, Facebook, Alphabet and Qualcomm

The Zacks Analyst Blog Highlights: Apple, Facebook, Alphabet and Qualcomm

Sejuti Banerjea headshot

Internet Services Industry Outlook: Price Correction Creating Opportunities

With valuations coming down, there are a growing number of opportunities in the industry.

Sejuti Banerjea headshot

Apple Roundup: Earnings, Analyst View, Retail, FaceTime, More

The roundup covers earnings, Morgan Stanley comments, Angela Ahrendts' departure, the Google and Facebook bans, FaceTime bug and more.

Zacks Equity Research

Qualys (QLYS) Q4 Earnings: What's in Store for the Stock?

Qualys' (QLYS) Q4 performance is likely to get a boost from the increasing uptake of its product portfolio.

Benjamin Rains headshot

Bull of the Day: Salesforce (CRM)

This software as a service firm geared toward businesses looks poised for steady growth in the cloud computing age and its fourth-quarter earnings outlook is impressive.

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Bear of the Day: NVIDIA (NVDA)

This chip power has seen its stock price plummet recently and our current estimates call for a major top and bottom-line downturn.

Zacks Equity Research

The Zacks Analyst Blog Highlights: Alphabet, Facebook, Amazon and Apple

The Zacks Analyst Blog Highlights: Alphabet, Facebook, Amazon and Apple

Zacks Equity Research

Stock Market News For Feb 6, 2019

Markets continued to rally on Tuesday supported by strong fourth quarter 2018 earnings.

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Alphabet Earnings Detail Growth Beyond Google's Ad Business

Ryan McQueeney discusses Alphabet's earnings report and explains why the company's rampant spending in 2018 sets Google up for a life beyond its advertising business.

Sejuti Banerjea headshot

Is Alphabet (GOOGL) a Buy After Strong Q4 Results?

Spending concerns are unfounded and any weakness in the share price is a good reason to buy the shares.

Ryan McQueeney headshot

What We Learned From GOOGL, Tech Earnings & Disney Report Preview

Ryan McQueeney previews Disney's earnings report and chats with Dave Bartosiak about the lessons we learned from Alphabet, Apple, and other major tech earnings. Before that, he highlights the State of the Union and recaps results from BP & Ralph Lauren.

Zacks Equity Research

Market Awaits A Flood of Q4 2018 Earnings Data

Market Awaits A Flood of Q4 2018 Earnings Data.

Mark Vickery headshot

Heavy Q4 Reporting Ahead of State of the Union Address

Investors will be playing close attention to the president's comments on taxes, spending and congressional harmony (or lack thereof).

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Alphabet ETFs in Focus on Q4 Earnings Beat

Though Google parent Alphabet reported strong fourth-quarter 2018 results topping both revenue and earnings estimates, higher-than-expected spending sparked investors' concerns over the future return on investment.

Zacks Equity Research

Stock Market News For Feb 5, 2019

Wall Street closed sharply higher on Monday buoyed by strong performance of technology stocks.

Zacks Equity Research

UnitedHealth, MercadoLibre, Alphabet and Gilead highlighted as Zacks Bull and Bear of the Day

UnitedHealth, MercadoLibre, Alphabet and Gilead highlighted as Zacks Bull and Bear of the Day

Zacks Equity Research

Alphabet (GOOGL) Earnings & Revenues Beat Estimates in Q4

Alphabet (GOOGL) reports strong fourth-quarter earnings driven by robust mobile search and YouTube. However, higher expenses and lower operating margin pose concerns.

Mark Vickery headshot

Alphabet (GOOGL) Outperforms Estimates, Gilead (GILD) Mixed

Google parent Alphabet posted Q4 earnings that came in stronger than expected, while Gilead's report was mixed with lower-than-expected earnings.

Zacks Equity Research

Alphabet (GOOGL) Q4 Earnings and Revenues Surpass Estimates

Alphabet (GOOGL) delivered earnings and revenue surprises of 15.25% and 1.79%, respectively, for the quarter ended December 2018. Do the numbers hold clues to what lies ahead for the stock?

Benjamin Rains headshot

Super Bowl Spending, Streaming & Amazon's Big TV Advertising Push

On this episode of the Full-Court Finance podcast, Associate Stock Strategist Ben Rains dives into the big business behind the Super Bowl as the streaming TV market heats up. Plus, we look at Amazon's huge television advertising push and see who are the biggest Super Bowl spenders.

Ryan McQueeney headshot

Google Earnings Preview & Today's Trending Tickers: PZZA, TSLA, CLX

Ryan McQueeney discusses news involving Papa John's, Tesla, Clorox, and Sysco. Later, he previews Alphabet's upcoming earnings announcement and explains what investors should watch for in the internet giant's report.

Benjamin Rains headshot

Buy Apple (AAPL) Stock on Streaming TV Push to Challenge Netflix?

A Morgan Stanley (MS) analyst sees huge upside for Apple stock based on the tech power's ability to roll out new services in 2019, which includes its streaming TV platform that aims to take on Amazon (AMZN) and Netflix (NFLX).

Zacks Equity Research

Economic & Earnings Data Deluge

Economic & Earnings Data Deluge

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Q4 Earnings Soldier on Gamely: GOOGL, CLX & More

Eearnings reports to this point, based on strong consumer confidence and historically robust employment data (see Friday's 300K+ new jobs created last month), have been surprisingly positive amid these various and unpredictable headwinds.

Zacks Equity Research

Xilinx, Signet, Alphabet, Walt Disney and Twitter highlighted as Zacks Bull and Bear of the Day

Xilinx, Signet, Alphabet, Walt Disney and Twitter highlighted as Zacks Bull and Bear of the Day