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Alphabet (GOOGL)

(Real Time Quote from BATS)

$203.07 USD

203.07
10,585,134

-0.83 (-0.41%)

Updated Aug 18, 2025 02:04 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 38% (152 out of 246)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

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Turtle Beach Gaming Headset Sales Soar: Should Google Worry?

Turtle Beach's (HEAR) increasing sales signify the growing popularity of its headsets and in turn that of the leading gaming consoles.

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Robinhood's Commission-Free Trading Platform: Is It Really Free?

The Robinhood trading platform has grown an enormous amount of popularity amongst millennials. Commission-free investing is something that no one would have thought was possible 5 years ago before Robinhood launched in 2014.

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Cloudera (CLDR) Announces Two Edge Data Management Solutions

Cloudera (CLDR) announces two edge data management solutions to power IoT developers and architects' data management capabilities.

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The Trade Desk Forays into China with Advertising Platform

The Trade Desk (TTD) paves way for global advertisers to target audiences in China, launches programmatic ad-buying platform in the country.

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3 Blue Chip Tech Stocks to Buy Right Now

Let's check out three blue-chip tech stocks to consider buying right now.

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Apple Brings Watch With ECG App & AFiB Feature to Europe

Apple (AAPL) starts rolling out watchOS 5.2 update in its Apple Watch 4 along with the inclusion of electrocardiogram (ECG) app and irregular heartbeat detection features.

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Amazon Aids Redshift's Performance With Concurrency Scaling

Amazon's (AMZN) cloud computing arm AWS is likely to boost its presence in the cloud data warehouse market, courtesy of the new Concurrency Scaling feature of Amazon Redshift.

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4 SaaS Stocks to Count On for Stellar Gains

SaaS stocks not only have a predictable subscription revenue stream, these stocks are high-growth companies due to their alignment with cloud computing.

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    The Zacks Analyst Blog Highlights: Alphabet, Apple, Amazon and Spotify

    The Zacks Analyst Blog Highlights: Alphabet, Apple, Amazon and Spotify

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    Uber, Lyft, Other Hot IPOs & ETFs: What You Need to Know (Part II)

    Tease: Many high profile tech start-ups are racing to IPO in 2019. Are they too expensive or reasonably priced?

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    Netflix & Others to Benefit From Asia Pacific Streaming Boom

    Netflix (NFLX) and other streaming services are expected to benefit from the rapid growth potential presented by the APAC region.

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    Facebook Ramps Up Security Measures Ahead of Indian Elections

    Facebook (FB) strengthens security measures ahead of elections in India, appoints third-party checkers and introduces new tools to enhance transparency.

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    Music Streaming Space Peps Up: GOOGL, AMZN & Others to Watch

    Growing adoption of music streaming services across the world holds immense potential for companies like Amazon, Google, Apple and others.

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    Bet on These 5 Technology Stocks Crushing FAANG in 2019

    FAANG stocks have also put up an impressive performance in the year so far.

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    Facebook (FB) Stock Looks Like a Buy as Apple & Amazon Face Slowdown

    Facebook (FB) shares have bounced back in a big way in 2019. Despite the climb, shares of FB still rest far below their summer 2018 highs and Facebook's growth outlook appears solid despite all of the controversies surrounding the social media powerhouse, especially compared to the likes of Apple (AAPL) as iPhone sales slump.

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    Alphabet (GOOGL) Stock Sinks As Market Gains: What You Should Know

    In the latest trading session, Alphabet (GOOGL) closed at $1,189.84, marking a -0.63% move from the previous day.

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    Uber, Lyft, Slack, Pinterest, Other Hot IPOs & ETFs: What You Need to Know

    Many high profile tech start-ups are racing to IPO in 2019. Here's what you should know.

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    Better Buy Amid Tech Diversification: Apple (AAPL) vs. Amazon (AMZN) Stock

    Apple (AAPL) and Amazon (AMZN) are two of the largest companies on the planet. The tech powers have reshaped industries and changed the way millions of people function on a daily basis. But today, Apple and Amazon face possible transition periods as they try to expand their offerings to drive growth. So which stock, AAPL or AMZN, is a better buy?

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    Forget Apple's Credit Card, Buy Fintech Power Square (SQ) Stock on the Dip

    Despite the 2019 climb, Square (SQ) stock rests 26% below its 52-week high, which gives the stock plenty of room to run. Plus, Square looks poised to grow as part of the larger fintech revolution that Apple (AAPL) and other FAANG firms hope to capitalize on.

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    Google to Boost Reach in Online Payment Space With eBay Deal

    Alphabet's (GOOGL) Google collaborates with eBay to make online payment app, Google Pay one of the payment options in eBay's online shopping platform.

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    The Zacks Analyst Blog Highlights: Alphabet, Wells Fargo, PetroChina, Micron and Allstate

    The Zacks Analyst Blog Highlights: Alphabet, Wells Fargo, PetroChina, Micron and Allstate

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    Buy Comcast (CMCSA) Stock on Xfinity Flex & Larger Streaming TV Push?

    Comcast (CMCSA) shares have surged 16% this year to outpace the Media Market industry's 11% average climb. The company is coming off a better-than-expected fourth quarter and just announced a new Apple TV (AAPL)-style streaming box and service that targets cord-cutters, as part of Comcast's larger streaming TV push in the Netflix (NFLX) age.

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    Can Amazon's Video Ad Plans Disrupt Google-Facebook Duopoly?

    Amazon's (AMZN) plans to sell video ad spots on its shopping app bodes well for its ramping up ad initiatives in the digital ad market values at $129 billion.

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    Bull of the Day: DexCom (DXCM)

    Diabetes care goes beyond the finger prick to streaming digital data with this rapidly growing innovator

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    Bear of the Day: Grubhub (GRUB)

    Will another investment year be enough to fend off competition from UberEats and DoorDash?