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Apple (AAPL)

(Delayed Data from NSDQ)

$245.50 USD

245.50
163,670,467

+7.62 (3.20%)

Updated Sep 19, 2025 04:00 PM ET

After-Market: $245.66 +0.16 (0.07%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (49 out of 245)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Zacks Equity Research

What's in Store for BlackBerry (BBRY) Stock in Q1 Earnings?

BlackBerry Limited (BBRY) is slated to release first-quarter fiscal 2018 results on Jun 23.

    Megan Sanks headshot

    The 7 Most Important Terms for Any Beginning Investor

    Those just starting to get their feet wet in the world of finance don't always know some of the key financial terms that come up when analysts talk about the stock market.

      Zacks Equity Research

      Synopsys' (SNPS) $500M Share Buyback Authorization Restored

      Synopsys Inc. (SNPS) approved an extension of its existing share repurchase authorization to make it worth $500 million again.

        Zacks Equity Research

        Stock Market News for June 19, 2017

        Benchmarks mostly finished in the green on Friday with the Dow posting its 21st record close of the year headed by gain in energy shares

          Zacks Equity Research

          Best Buy, Vitamin Shoppe, Apple and CBS highlighted as Zacks Bull and Bear of the Day

          Best Buy, Vitamin Shoppe, Apple and CBS highlighted as Zacks Bull and Bear of the Day

            Zacks Equity Research

            The Zacks Analyst Blog Highlights: Apple, Procter & Gamble, Celgene, PayPal and Southern

            The Zacks Analyst Blog Highlights: Apple, Procter & Gamble, Celgene, PayPal and Southern

              Tirthankar Chakraborty headshot

              Dow Hits 21st High in 2017: 5 Blue Chip Stock to Buy

              Dow components are slated to gain further in the near term as they have large market capitalization, strong balance sheets, and solid cash flow.

                Zacks Equity Research

                United States Cellular Offers Free iPhone 7 to Lure Users

                United States Cellular Corporation (USM) is offering a free iPhone 7 to those who switch to its network from rival carriers in a bid to attract new customers.

                  Zacks Equity Research

                  Apple Hires Veteran TV Executives to Head Video Programming

                  Apple Inc (AAPL) recently announced that it has brought on board two top TV executives, Jamie Erlicht and Zack Van Amburg, to manage its video-programming efforts.

                    Ryan McQueeney headshot

                    Uber CEO Takes Leave, Nike Restructures, Tech Stocks Have Wild Week

                    On today's episode of the Zacks Friday Finish Line, Content Writer Ryan McQueeney and Editor Maddy Johnson take on this week's biggest stories, including the latest news from Uber, a big corporate restructuring from Nike, and a volatile stretch from tech stocks.

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                      How to Short Technology Stocks with ETFs

                      The hot and soaring technology sector, which has been a favorite destination for investors this year, has started to lose steam on overvaluation concerns.

                        Zacks Equity Research

                        Kennametal, Bioverativ and Apple highlighted as Zacks Bull and Bear of the Day

                        Kennametal, Bioverativ and Apple highlighted as Zacks Bull and Bear of the Day

                          Zacks Equity Research

                          Western Digital-Toshiba War Turns Nasty, Bain Files New Bid

                          Western Digital (WDC) filed an injunction appeal to block the sale of Toshiba's flash memory unit.

                            Zacks Equity Research

                            Fiserv's Monitise Acquisition Faces Shareholder Hurdle

                            Fiserv Inc's (FISV) plan to acquire Monitise has suffered a setback after a top shareholder of the British financial services technology firm announced that it would vote against the deal.

                              Zacks Equity Research

                              AT&T's DirecTV Now to Offer Free Roku to Prepaid Customers

                              AT&T Inc. (T) has chalked out another promotional offer that gives customers a free Roku Premiere set-top box when they prepay DirecTV Now for two months.

                                Sheraz Mian headshot

                                Top Analyst Reports for Apple, Procter & Gamble, and Celgene

                                Today's Research Daily features new research reports on 16 major stocks, including Apple (AAPL), Procter & Gamble (PG), and Celgene (CELG).

                                  Zacks Equity Research

                                  IBM Announces Expansion of Mobile Portfolio for Enterprises

                                  International Business Machines Corp. (IBM) is expanding its portfolio of mobile apps dedicated for enterprises, which are based on Apple's (AAPL) iOS platform.

                                    Zacks Equity Research

                                    Stock Market News for June 15, 2017

                                    The Dow posted a record close for the second consecutive session on Wednesday after the Federal Reserve raised the key interest rate and provided details about how it intends to unwind its balance sheet

                                      Brian Bolan headshot

                                      Bull of the Day: Radiant Logistics (RLGT)

                                      Is the third time the charm? This stock has been the Bull of the Day 3 times since April, this time addressing the issues of a recent short attack.

                                        Megan Sanks headshot

                                        Apple Supplier Confirms New Waterproof and Wireless Features for iPhone 8

                                        Winstron, a Taiwanese assembler of iPhones, confirmed today that the new iPhone 8, to be released by Apple (AAPL) in 2017, will be waterproof and feature wireless charging.

                                          Ryan McQueeney headshot

                                          Apple (AAPL) Stock Dips Again: Is It Oversold?

                                          Shares of Apple (AAPL) slipped again on Wednesday, falling about 1.4% in what is becoming a rare downturn for one of Wall Street's strongest stocks this year. But is the recent dip actually a great buying opportunity? Is AAPL oversold? Let's take a closer look!

                                            Megan Sanks headshot

                                            Here are the Key Differences Between the Dow and the S&P 500

                                            The Dow Jones Industrial Average and the Standard and Poor's 500 indices both track specific companies to create an overall picture of the stock market. This helps investors understand the current state of the American economy.

                                              Zacks Equity Research

                                              Apple (AAPL) Gets Greener with $1 Billion Bond Issuance

                                              Apple Inc. (AAPL) has issued a new $1 billion green bond to ramp up its renewable energy and environmental efforts.

                                                Sweta Killa headshot

                                                Large Cap ETF (IVV) Promoted to Rank #2

                                                IVV was recently upgraded by a notch to a Zacks ETF Rank of 2 with a Medium risk outlook on encouraging fundamentals.

                                                  Zacks Equity Research

                                                  Apple (AAPL) CEO Says Self-Driving Car AI Project Underway

                                                  Confirming longstanding rumors, Apple Inc's (AAPL) CEO Tim Cook, while talking to Bloomberg last week, stated that the company was indeed working on a self-driving car technology AI (artificial intelligence) project.