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Purple Innovation (PRPL)

(Delayed Data from NSDQ)

$0.85 USD

0.85
474,734

0.00 (-0.46%)

Updated Aug 5, 2025 03:59 PM ET

After-Market: $0.84 -0.01 (-0.71%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

F Value A Growth F Momentum D VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 35% (160 out of 246)

Industry: Consumer Products - Staples

Zacks News

Zacks Equity Research

Krispy Kreme (DNUT) Q1 Earnings Preview: What's in the Cards?

Krispy Kreme (DNUT) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Purple Innovation (PRPL) May Report Negative Earnings: Know the Trend Ahead of Q1 Release

Purple Innovation (PRPL) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Lamb Weston (LW) Readies for Q3 Earnings: Things to Note

Lamb Weston's (LW) third-quarter fiscal 2023 performance is likely to reflect gains from pricing action and capacity expansion efforts.

Zacks Equity Research

Factors to Watch as Conagra (CAG) Gears Up for Q3 Earnings

Conagra's (CAG) third-quarter results are likely to reflect gains from pricing and innovation amid cost inflation.

Zacks Equity Research

Purple Innovation (PRPL) Reports Q4 Loss, Tops Revenue Estimates

Purple Innovation (PRPL) delivered earnings and revenue surprises of -66.67% and 1.12%, respectively, for the quarter ended December 2022. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

Should You Buy Purple Innovation (PRPL) Ahead of Earnings?

Purple Innovation (PRPL) is seeing favorable earnings estimate revision activity and has a positive Zacks Earnings ESP heading into earnings season.

Zacks Equity Research

Down -21.81% in 4 Weeks, Here's Why Purple Innovation (PRPL) Looks Ripe for a Turnaround

Purple Innovation (PRPL) is technically in oversold territory now, so the heavy selling pressure might have exhausted. This along with strong agreement among Wall Street analysts in raising earnings estimates could lead to a trend reversal for the stock.

Zacks Equity Research

3 Reasons Why Growth Investors Shouldn't Overlook Purple Innovation (PRPL)

Purple Innovation (PRPL) is well positioned to outperform the market, as it exhibits above-average growth in financials.

Zacks Equity Research

Brown-Forman (BF.B) to Post Q3 Earnings: What's in the Cards?

Brown-Forman's (BF.B) Q3 results are expected to reflect the strength in its brand portfolio, strong consumer demand and easing supply constraints. Higher costs are likely to have dented the bottom line.

Zacks Equity Research

Analysts Estimate Village Farms (VFF) to Report a Decline in Earnings: What to Look Out for

Village Farms (VFF) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Will Purple Innovation (PRPL) Report Negative Q4 Earnings? What You Should Know

Purple Innovation (PRPL) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

ARKO Corp. (ARKO) Q4 Earnings and Revenues Beat Estimates

ARKO Corp. (ARKO) delivered earnings and revenue surprises of 28.57% and 2.79%, respectively, for the quarter ended December 2022. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

Down -26.26% in 4 Weeks, Here's Why Purple Innovation (PRPL) Looks Ripe for a Turnaround

Purple Innovation (PRPL) has become technically an oversold stock now, which implies exhaustion of the heavy selling pressure on it. This, combined with strong agreement among Wall Street analysts in revising earnings estimates higher, indicates a potential trend reversal for the stock in the near term.

Zacks Equity Research

Is Purple Innovation (PRPL) a Solid Growth Stock? 3 Reasons to Think "Yes"

Purple Innovation (PRPL) possesses solid growth attributes, which could help it handily outperform the market.

Zacks Equity Research

Edgewell Personal Care (EPC) Beats Q1 Earnings Estimates

Edgewell Personal (EPC) delivered earnings and revenue surprises of 47.62% and 0.39%, respectively, for the quarter ended December 2022. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

Strength Seen in Purple Innovation (PRPL): Can Its 6.7% Jump Turn into More Strength?

Purple Innovation (PRPL) witnessed a jump in share price last session on above-average trading volume. The latest trend in earnings estimate revisions for the stock doesn't suggest further strength down the road.

Zacks Equity Research

Purple Innovation (PRPL) is an Incredible Growth Stock: 3 Reasons Why

Purple Innovation (PRPL) could produce exceptional returns because of its solid growth attributes.

Zacks Equity Research

Despite Fast-paced Momentum, Purple Innovation (PRPL) Is Still a Bargain Stock

Purple Innovation (PRPL) could be a great choice for investors looking to buy stocks that have gained strong momentum recently but are still trading at reasonable prices. It is one of the several stocks that made it through our 'Fast-Paced Momentum at a Bargain' screen.

Zacks Equity Research

Purple Innovation (PRPL) Is Attractively Priced Despite Fast-paced Momentum

Purple Innovation (PRPL) made it through our 'Fast-Paced Momentum at a Bargain' screen and could be a great choice for investors looking for stocks that have gained strong momentum recently but are still trading at reasonable prices.

Zacks Equity Research

How Much Upside is Left in Purple Innovation (PRPL)? Wall Street Analysts Think 75%

The mean of analysts' price targets for Purple Innovation (PRPL) points to a 75.2% upside in the stock. While this highly sought-after metric has not proven reasonably effective, strong agreement among analysts in raising earnings estimates does indicate an upside in the stock.

Zacks Equity Research

Fast-paced Momentum Stock Purple Innovation (PRPL) Is Still Trading at a Bargain

Purple Innovation (PRPL) made it through our 'Fast-Paced Momentum at a Bargain' screen and could be a great choice for investors looking for stocks that have gained strong momentum recently but are still trading at reasonable prices.

Zacks Equity Research

Purple Innovation (PRPL) Surpasses Q3 Earnings and Revenue Estimates

Purple Innovation (PRPL) delivered earnings and revenue surprises of 150% and 3.40%, respectively, for the quarter ended September 2022. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

Purple Innovation (PRPL) Reports Q2 Loss, Misses Revenue Estimates

Purple Innovation (PRPL) delivered earnings and revenue surprises of -120% and 9.88%, respectively, for the quarter ended June 2022. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

Franchise Group (FRG) Q2 Earnings and Revenues Miss Estimates

Franchise Group (FRG) delivered earnings and revenue surprises of -3.25% and 4.88%, respectively, for the quarter ended June 2022. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

Earnings Preview: Purple Innovation (PRPL) Q2 Earnings Expected to Decline

Purple Innovation (PRPL) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.