Back to top
more

Alphabet (GOOGL)

(Delayed Data from NSDQ)

$203.90 USD

203.90
34,913,167

+0.96 (0.47%)

Updated Aug 15, 2025 04:00 PM ET

After-Market: $203.97 +0.07 (0.03%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

Zacks Premium - The only way to fully access the Zacks Rank

3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth B Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 39% (151 out of 246)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Benjamin Rains headshot

Assessing Spotify (SPOT) Stock After Samsung Partnership

Shares of Spotify (SPOT) climbed over 5% Thursday after the company announced a new partnership with Samsung in an effort to expand its reach as it tries to fight off Apple (AAPL) Music's rapid ascendance.

    Kevin Cook headshot

    AI Arms Race with China: Deep Learning and Investing

    I'd rather learn about and invest in Chinese companies creating the future than be afraid of them.

      Sanghamitra Saha headshot

      Bitcoin Falls After SEC Postpones ETF Decision

      The SEC has deferred the decision on the proposed VanEck-SolidX bitcoin ETF to Sep 30.

        Sanghamitra Saha headshot

        Is There a Bubble in FAANG? Buy These Tech ETFs

        If investors look past the overvaluation of FAANG stocks and want to keep an eye on the surging tech sector, they may find these ETFs worth a bet.

          Ryan McQueeney headshot

          S&P 500 and Dow Chart Trends & Earnings from Roku, Yelp, and Dropbox | Free Lunch

          Ryan McQueeney recaps earnings reports from Roku and Yelp, which saw their share prices soar after posting better-than-expected results. He also previews Dropbox's upcoming report. Later, he checks in with the technical charts of the market's major indexes.

            Zacks Equity Research

            Avis Budget (CAR) Beats on Q2 Earnings, Revises Guidance

            Avis Budget's (CAR) consistent efforts toward enhancing its technology and improving offerings look promising.

              Zacks Equity Research

              The Zacks Analyst Blog Highlights: Apple, Facebook, Spotify and Alphabet and Twitter

              The Zacks Analyst Blog Highlights: Apple, Facebook, Spotify and Alphabet and Twitter

                Afrasiab Mian headshot

                What to Expect from Dropbox's (DBX) Q2 Earnings Report

                Shares of Dropbox Inc. (DBX) shed as much as 2.8% before closing up 0.1% during regular hours Wednesday, a day before the cloud services firm releases its latest quarterly earnings report. Here's the full rundown on what to expect Thursday afternoon.

                  Sanghamitra Saha headshot

                  Explore FANG+ With These New ETFs

                  Rex Shares extended its suit of FANG+ ETNs lately.

                    Sejuti Banerjea headshot

                    Apple Roundup: Valuation, Smartphones, Hate Speech, TSMC

                    This roundup covers Apple's trillion-dollar valuation, its smartphone share loss to Huawei, its actions against hate speech and the impact of the virus that attacked key supplier TSMC.

                      Benjamin Rains headshot

                      What to Expect From Canada Goose, Adidas & Dropbox

                      Second-quarter earnings season is slowly winding down. But there are still more well-known and trendy companies left to report. So let's take a look at what to expect from a few of them.

                        Afrasiab Mian headshot

                        Yelp Shares Move Lower Ahead of Earnings: What to Expect

                        Shares of Yelp Inc. (YELP) ticked down 0.3% during regular hours Tuesday, a day before the crowd-sourced review forum releases its latest quarterly earnings report. Here's what to expect Wednesday afternoon.

                          Benjamin Rains headshot

                          Buy Amazon (AMZN) Stock On Possible Gas Station & Travel Push?

                          Shares of Amazon (AMZN) popped Tuesday after D.A. Davidson analysts suggested that the next logical industries for the e-commerce giant to enter would be gas stations and travel. Amazon could likely jump into the gas station market without much fuss, similar to Costco (COST), and certainly has the online infrastructure and customer base to offer travel deals. But what should investors make of this?

                            Neena Mishra headshot

                            How GICS Changes Will Impact Hottest Stocks and ETFs

                            Many high-flying stocks and ETFs will be impacted by the coming sector changes. Find out what it means for your portfolio

                              Afrasiab Mian headshot

                              Snap Gains 2.5% Ahead of Earnings: What to Expect

                              Shares of Snap Inc. (SNAP) gained 2.5% during regular hours Monday, a day before the trendy social media firm releases its latest quarterly earnings report. Here's what to expect Tuesday afternoon.

                                Benjamin Rains headshot

                                Why Facebook's (FB) Banking Push Should Scare Investors

                                Shares of Facebook (FB) popped Monday following a Wall Street Journal report that the social media company asked banking giants for detailed financial information about their customers in an effort to offer more services and boost user engagement. Facebook's move could spark more data security concerns and highlights the firm's user growth problem.

                                  Neena Mishra headshot

                                  Here's Why This FAANG Powered ETF Can Keep Outperforming

                                  QQQ is one of the top performing ETFs of the nine-year bull run and we discuss why it could continue its outperformance

                                    Benjamin Rains headshot

                                    Upcoming Earnings to Watch: DIS, FOXA, SNAP

                                    The week of July 30 was another busy one during second-quarter earnings season. Apple (AAPL) blew investors away on its way to its historic $1 trillion market cap, while Tesla (TSLA) continued its polarizing ways. All of the FANG stocks have now reported, but the week of August 6 is full of big names as well.

                                      Benjamin Rains headshot

                                      Apple Hit $1 Trillion: Growth In Asia & China Key Going Forward

                                      Apple (AAPL) became the first publicly listed U.S. company to reach $1 trillion in market cap Thursday after it reported strong quarterly financial results earlier in the week. But as iPhone unit sales slow, some of Apple's biggest growth opportunities might be found in Asia.

                                        Sweta Killa headshot

                                        Spread of ETFs to Taste Apple's Trillion Dollar Market Cap

                                        Apple has finally become the first U.S. trillion-dollar company, hitting the market cap to that level.

                                          Zacks Equity Research

                                          Snap (SNAP) Q2 Earnings: Is Disappointment in the Cards?

                                          Snap's (SNAP) second-quarter results are expected to be hurt by adverse impact of the redesign of the Snapchat app and intensifying competition for ad dollars.

                                            Ritujay Ghosh headshot

                                            Will Apple be Able to Hold on to its $1 Trillion Crown?

                                            It seems Apple is diversifying further to stay ahead in the race. The company is investing in original content and developing its own streaming service.

                                              Zacks Equity Research

                                              Cypress Semiconductor, Allegiant, Tesla and Google highlighted as Zacks Bull and Bear of the Day

                                              Cypress Semiconductor, Allegiant, Tesla and Google highlighted as Zacks Bull and Bear of the Day

                                                Zacks Equity Research

                                                The Zacks Analyst Blog Highlights: Apple, Amazon and Alphabet

                                                The Zacks Analyst Blog Highlights: Apple, Amazon and Alphabet

                                                  Chloe Shin headshot

                                                  Uber Ditches Self-Driving Trucks: Is It the Right Call?

                                                  Uber announced this Monday that it is abandoning its self-driving truck program to focus more on its self-driving car program.