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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$203.90 USD

203.90
34,913,167

+0.96 (0.47%)

Updated Aug 15, 2025 04:00 PM ET

After-Market: $203.97 +0.07 (0.03%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

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C Value B Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 38% (152 out of 246)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Zacks Investment Ideas feature highlights: Tesla, Apple, Alphabet, Ford and General Motors

Zacks Investment Ideas feature highlights: Tesla, Apple, Alphabet, Ford and General Motors

Zacks Equity Research

Alphabet Reportedly Testing Driverless Truck in California

Alphabet's (GOOGL) Waymo is alleged to be testing its autonomous truck program after its driverless semi-truck is spotted in Sunnyvale.

Zacks Equity Research

Apple Reportedly Acquires Platoon to Boost Music Portfolio

Per reports, in an undisclosed deal, Apple (AAPL) acquires London-based Artists and Repertoire (A&R) and creative services company, Platoon.

Zacks Equity Research

Alphabet's Google Reveals Plan to Expand in Mountain View

Alphabet (GOOGL) plans to increase presence in its home city, Mountain View.

Zacks Equity Research

Apple to Introduce HomePod in China, Boosts Global Presence

Apple (AAPL) to launch HomePod in China which is likely to aid its presence further in international market.

Zacks Equity Research

Apple Partners Amazon to Boost Sales, Gain Edge Over Spotify

Apple's (AAPL) Amazon partnership not only expands distribution of its devices but also strengthens competitive footprint against Spotify.

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Electronic-Commerce Outlook: Growth Story at Rich Valuation

The strong revenue growth in this industry will come at the cost of continued investment while the positive sentiment on the industry makes for a rich valuation.

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Apple Roundup: Music, App Store Monopoly, Analyst Opinion

Apple (AAPL) is deepening its relationship with Amazon through a music streaming alliance, its app store monopoly case has reached the Supreme Court and analysts are weighing in on iPhone demand.

Benjamin Rains headshot

Here's What to Expect from Oracle's (ORCL) Earnings

Let's see what investors should expect from Oracle's upcoming quarterly earnings results and take a look at its business as a whole.

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Most Interesting New ETFs

We highlight a couple of interesting ETFs that made their debut recently.

Zacks Equity Research

Will Apple's (AAPL) New Marketing Strategy Drive Sales?

Apple (AAPL) to consider new marketing strategies amid dwindling iPhone demand and threats of tariffs on remaining imports from China by the U.S. President.

Zacks Equity Research

Amazon Enters Animal Healthcare Space With VCA Partnership

Amazon (AMZN) collaborates with VCA Animal Hospitals to enable Alexa users to enhance pet healthcare management system.

Zacks Equity Research

Alphabet Boosts Self-Driving Initiative With Waymo One Launch

Alphabet's (GOOGL) unit Waymo rolls out its first paid self-driving taxi Waymo One in Arizona. This strengthens its competitive position against others in the autonomous vehicle space.

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MSFT, GOOGL, FIT a Threat to Amazon's Healthcare Juggernaut?

Strong healthcare initiatives of Microsoft, Google, Apple and Fitbit are big threat to Amazon's aggressive healthcare push.

Zacks Equity Research

The Zacks Analyst Blog Highlights: Alphabet, Bank of America, Tesla, Thermo Fisher and Carnival

The Zacks Analyst Blog Highlights: Alphabet, Bank of America, Tesla, Thermo Fisher and Carnival

Zacks Equity Research

Amazon Picked by National Australia Bank, AWS Base to Expand (Revised)

Amazon's AWS is selected by National Australia Bank as the long-term cloud provider, highlighting the reliability of AWS services.

Zacks Equity Research

Alphabet (GOOGL) Gains But Lags Market: What You Should Know

Alphabet (GOOGL) closed at $1,116.36 in the latest trading session, marking a +0.6% move from the prior day.

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Pro Leagues Embrace Sports Betting & the Basketball Shoe Market Expands

On this episode of the Full-Court Finance podcast, Associate Stock Strategist Ben Rains dives into the latest sports betting news as MLB joins the fun. He then breaks down another well-known company's jump into the business of basketball.

Tirthankar Chakraborty headshot

Healthcare Takes Wall Street Lead: 4 Picks

Continuous innovation and research in the field of biotechnology and an increasingly aged population in the United States are helping whet appetite for healthcare shares.

Zacks Equity Research

Amazon Picked by National Australia Bank, AWS Base to Expand

Amazon's AWS is selected by National Australia Bank as the long-term cloud provider, highlighting the reliability of AWS services.

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Top Analyst Reports for Alphabet, Bank of America & Tesla

Today's Research Daily features new research reports on 16 major stocks, including Alphabet (GOOGL), Bank of America (BAC) and Tesla (TSLA).

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Better Long-Term Buy: Amazon (AMZN) vs. Microsoft (MSFT) Stock

Both AMZN and MSFT are up big over the last year and the companies are headed in the right direction. So which stock looks like a better long-term buy at the moment?

Zacks Equity Research

Microsoft Revamps Office Icons, Marks Collaborative Evolution

Microsoft (MSFT) recently revamped 10 Office icons inspired by evolution of Office suite to cloud-based subscription service over the traditional software-based discrete utility.

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Why Did Twitter (TWTR) Stock Drop Thursday?

Let's take a look at what caused Twitter's drop-off and what's going on with the stock at the moment.

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5 Low P/E Tech ETFs for Investors

These tech ETFs still have a low P/E and could be winning picks for investors who still see overvaluation in the broader sector.