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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$199.75 USD

199.75
19,660,165

+0.43 (0.22%)

Updated Aug 21, 2025 04:00 PM ET

After-Market: $200.54 +0.79 (0.40%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

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C Value B Growth B Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 33% (166 out of 246)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Alphabet (GOOGL) Expands Cybersecurity Offerings Via Mandiant

Alphabet's (GOOGL) Google acquires Mandiant to strengthen its position in the growing cybersecurity market.

Zacks Equity Research

Alphabet (GOOGL) Gains But Lags Market: What You Should Know

Alphabet (GOOGL) closed at $110.86 in the latest trading session, marking a +0.19% move from the prior day.

Zacks Equity Research

Alphabet's (GOOGL) New Nest Doorbell to Enhance Security

Alphabet's (GOOGL) Google shows images of the new wired Nest Doorbell, which it will launch on Oct 6.

Zacks Equity Research

Alphabet's (GOOGL) Google TV to Attract Users With New Feature

Alphabet's (GOOGL) Google is preparing to showcase content on Google TV with audio descriptions to help users with visual impairment understand the movie or TV shows properly.

Zacks Equity Research

ROKU Set to Launch The Rich Eisen Show on The Roku Channel

ROKU launches the Emmy-nominated sports and entertainment talk show The Rich Eisen Show hosted by Rich Eisen on The Roku Channel on Sep 12.

Zacks Equity Research

Alphabet (GOOGL) Bolsters Map Offerings With Latest Feature

Alphabet's (GOOGL) Google adds a feature to Google Maps, letting users know the most fuel-efficient route on vehicle's engine type specification. It also rolls out eco-friendly routing in Europe.

Zacks Equity Research

Twitter (TWTR) to Expand Community Fact Check Pilot Birdwatch

Twitter (TWTR) is expanding efforts to fact-check the service with the help of regular users through a program called Birdwatch.

Zacks Equity Research

The Zacks Analyst Blog Highlights NVIDIA, Microsoft, Apple and Alphabet

NVIDIA, Microsoft, Apple and Alphabet are part of The Zacks top Analyst Blog.

Zacks Equity Research

Alphabet (GOOGL) Dips More Than Broader Markets: What You Should Know

Alphabet (GOOGL) closed the most recent trading day at $106.81, moving -0.96% from the previous trading session.

Zacks Equity Research

Alphabet (GOOGL) Introduces Account Switching on Google Meet

Alphabet's (GOOGL) Google is releasing an account switching feature on Google Meet for users having multiple accounts on their device.

Sejuti Banerjea headshot

2022's a Bad Year for Big Tech: Should You Hang On?

Analysts are taking down their estimates on big tech, but some of them might be worth holding on to.

Zacks Equity Research

Amazon's (AMZN) AWS Gains Momentum in India With New Client

Amazon's (AMZN) AWS gets picked by PBNS in India, which highlights the efficiency and reliability of its innovative cloud products and services.

Zacks Equity Research

Should Invesco Dynamic Large Cap Growth ETF (PWB) Be on Your Investing Radar?

Style Box ETF report for PWB

Zacks Equity Research

Is Most-Watched Stock Alphabet Inc. (GOOGL) Worth Betting on Now?

Zacks.com users have recently been watching Alphabet (GOOGL) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

Zacks Equity Research

Should You Invest in the iShares U.S. Technology ETF (IYW)?

Sector ETF report for IYW

Zacks Equity Research

Mastercard (MA) Offers Google Pay to South Africa's Cardholders

Mastercard (MA) ties up to roll out the secure payment app Google Pay to its cardholder customers in South Africa, thereby accelerating the country's ongoing digital transformation efforts.

Zacks Equity Research

ROKU Launches Roku TV in German Markets With Metz Blue and TCL

ROKU announces the arrival of Roku TV in Germany, with Metz blue and TCL as the first partners to launch Roku TV models in the country. The model will be available to consumers from October this year.

John Blank headshot

5 Big-Cap Stories: Zacks SEPT Market Strategy

Any late 2022 U.S. market-cap-weighted stock index narrative, bearish or bullish, distills down to a mega-cap leadership tale. S&P500 index returns are tied to these 5 big tech names...

Zacks Equity Research

The Zacks Analyst Blog Highlights Alphabet, The Goldman Sachs, Anheuser-Busch, PayPal and Duke Energy

Alphabet, The Goldman Sachs, Anheuser-Busch, PayPal and Duke Energy are part of The Zacks top Analyst blog.

Zacks Equity Research

Alphabet (GOOGL) Stock Moves -0.66%: What You Should Know

Alphabet (GOOGL) closed the most recent trading day at $108.22, moving -0.66% from the previous trading session.

Sheraz Mian headshot

Top Analyst Reports for Alphabet, Goldman Sachs & Anheuser-Busch

Today's Research Daily features new research reports on 16 major stocks, including Alphabet Inc. (GOOGL), The Goldman Sachs Group, Inc. (GS) and Anheuser-Busch InBev SA/NV (BUD).

Zacks Equity Research

Amazon (AMZN) Expands APAC Reach With New Region in UAE

Amazon's (AMZN) AWS launches a region in UAE.

Zacks Equity Research

Alphabet (GOOGL) Boosts India Reach With Reliance Partnership

Alphabet's (GOOGL) Google extends ties with Reliance to bring a budget 5G smartphone to India's mass population.

Zacks Equity Research

Ulta Beauty and Meta Platforms have been highlighted as Zacks Bull and Bear of the Day

Ulta Beauty and Meta Platforms are part of Zacks Bull and Bear of the Day article.

Rimmi Singhi headshot

Tesla (TSLA) is a Screaming Buy Post 3:1 Stock Spilt

For investors who can swallow elevated valuation levels and are looking for companies with robust growth prospects, Tesla (TSLA) should be on the top of their list.