Back to top
more

Alphabet (GOOGL)

(Real Time Quote from BATS)

$199.82 USD

199.82
8,510,433

+0.50 (0.25%)

Updated Aug 21, 2025 12:44 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

Zacks Premium - The only way to fully access the Zacks Rank

3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth B Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 33% (166 out of 246)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

The Zacks Analyst Blog Highlights Alphabet, Meta Platform, Snap, Alibaba and Baidu

Alphabet, Meta Platform, Snap, Alibaba and Baidu are included in this Analyst Blog.

Vasundhara Sawalka headshot

5 Major Tech Players Competing With ChatGPT Technology

Here we present five tech giants, BABA, BIDU, META, GOOGL and SNAP, which are set to compete with Microsoft-backed ChatGPT, an AI chatbot developed by OpenAI.

Zacks Equity Research

Alphabet (GOOGL) Gains As Market Dips: What You Should Know

In the latest trading session, Alphabet (GOOGL) closed at $90.36, marking a +0.33% move from the previous day.

Derek Lewis headshot

Are Artificial Intelligence Investors Overlooking Apple?

While the market continues clamoring about Microsoft's and Alphabet's AI developments, Apple has seemingly been forgotten. With such a rich history, could it be the AI play hidden in plain sight?

Zacks Equity Research

Snap (SNAP) Introduces AI-Powered Chatbot for Subscriber Base

Snap (SNAP) launches its customized AI, powered by the latest version of OpenAI's GPT.

Andrew Rocco headshot

5 Ways to Differentiate Leaders & Laggards

Because of its growth, brand recognition, innovation and more, Tesla has provided investors with a blueprint of how to find leading stocks. Andrew Rocco explains what factors to look for in the market to identify leaders.

Zacks Equity Research

Alphabet Inc. (GOOGL) is Attracting Investor Attention: Here is What You Should Know

Alphabet (GOOGL) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

Zacks Equity Research

Is WisdomTree U.S. LargeCap ETF (EPS) a Strong ETF Right Now?

Smart Beta ETF report for EPS

Ethan Feller headshot

3 Stocks Investors Can Buy to Join the AI Revolution

The creative ways that AI can be used to enhance productivity and creativity are only just beginning to become clear

Zacks Equity Research

Zacks Investment Ideas feature highlights: Bank of America, Uber Technologies, Alphabet, United States Natural Gas ETF and Tellurian

Bank of America, Uber Technologies, Alphabet, United States Natural Gas ETF and Tellurian have been highlighted in this Investment Ideas article.

Andrew Rocco headshot

Asymmetric Bets: The Holy Grail of Investing

The concept of asymmetric reward to risk is an important one for investors to understand. Andrew Rocco defines and explains what it is and provides one potential

Zacks Equity Research

Stock Market News for Feb 21, 2023

Wall Street closed mixed on Friday after a choppy session.

Derek Lewis headshot

Microsoft vs. Alphabet: Which Deserves More Attention?

With these two tech heavyweights going head-to-head in an artificial intelligence race, investors may wonder which stock looks like a better option.

Zacks Equity Research

Stock Market News for Feb 17, 2023

U.S. stocks ended sharply lower on Thursday after another unexpectedly hotter inflation report and a decline in jobless claims raised fears that the Fed will continue raising interest rates in its fight to tame soaring inflation.

Zacks Equity Research

Alphabet Inc. (GOOGL) Is a Trending Stock: Facts to Know Before Betting on It

Recently, Zacks.com users have been paying close attention to Alphabet (GOOGL). This makes it worthwhile to examine what the stock has in store.

Zacks Equity Research

Zacks Earnings Trends Highlights: Amazon, Microsoft and Alphabet

Amazon, Microsoft and Alphabet are part of the Zacks Earnings Trends blog.

Sheraz Mian headshot

Making Sense of Earnings Estimate Revisions for Q1 FY23 and Beyond

For 2023 Q1, S&P 500 earnings are currently expected to be down -8.3% on +2.1% higher revenues. This is down from -4% on January 6th and -2.9% in mid-December 2022.

Sheraz Mian headshot

Making Sense of Earnings Estimate Revisions for Q1 FY23 and Beyond

For 2023 Q1, S&P 500 earnings are currently expected to be down -8.3% on +2.1% higher revenues. This is down from -4% on January 6th and -2.9% in mid-December 2022.

Neena Mishra headshot

AI Stocks & ETFs Surge Amid ChatGPT Frenzy

We discuss how investors can play the hot Artificial Intelligence theme

Zacks Equity Research

Oracle (ORCL) Enters Into a Strategic Partnership With Uber

Oracle (ORCL) Cloud Infrastructure looks to change the way how people, products and services move across places with their partnership with Uber.

Ethan Feller headshot

3 Great Compounder Stocks to Buy for Strong Returns in All Environments

Compounder stocks are companies that can deliver sustainable long term growth across different types of economic environments

Sweta Killa headshot

Will the Nasdaq ETF Lose Shine on Weak Tech Earnings?

Will a slew of weak earnings reports from the tech titans take shine away from the Nasdaq ETF?

Zacks Equity Research

Company News for Feb 10, 2023

Companies in The News Are: CRM, LCID, AFRM, GOOGL

Neena Mishra headshot

ChatGPT & AI Mania: Stocks & ETFs in Focus

AI stocks have skyrocketed amid the surge of attention around ChatGPT.

Ethan Feller headshot

The Most Shorted Stocks Lead the Market in 2023: Can it Continue?

The best performing stocks of the year so far have been those with the largest short positions