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Alphabet (GOOGL)

(Real Time Quote from BATS)

$201.77 USD

201.77
3,089,124

+2.45 (1.23%)

Updated Aug 21, 2025 10:28 AM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth B Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 33% (166 out of 246)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

The Zacks Analyst Blog Highlights Alphabet, Alibaba Group, Costco Wholesale, The Estee Lauder and Canadian National Railway

Alphabet, Alibaba Group, Costco Wholesale, The Estee Lauder and Canadian National Railway are part of the Zacks top Analyst Blog.

Zacks Equity Research

Alphabet (GOOGL) Stock Sinks As Market Gains: What You Should Know

In the latest trading session, Alphabet (GOOGL) closed at $106.44, marking a -1.83% move from the previous day.

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Top Stock Reports for Alphabet, Alibaba & Costco Wholesale

Today's Research Daily features new research reports on 16 major stocks, including Alphabet Inc. (GOOGL), Alibaba Group Holding Limited (BABA) and Costco Wholesale Corporation (COST).

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Amazon's (AMZN) AWS Clientele Expands With Experian's Pick

Amazon's (AMZN) AWS is chosen by Experian as the preferred public cloud provider, bolstering AWS's customer base.

Zacks Equity Research

Grid Dynamics (GDYN) to Revamp Global Inventory Allocation

Grid Dynamics (GDYN) launches its new Inventory Allocation Optimization Solution with Dataiku to optimize global supply chain capabilities, suggesting a strong product portfolio and customer base.

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Stock Market News for Apr 10, 2023

Wall Street closed higher on Thursday, led by a rally triggered by a mega-cap tech giant.

Zacks Equity Research

The Zacks Analyst Blog Highlights Hello Group, Turkcell Iletisim Hizmetleri, Spark Networks, Alphabet and Amazon

Hello Group, Turkcell Iletisim Hizmetleri, Spark Networks, Alphabet and Amazon are part of the Zacks Top Analyst Blog.

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3 Tech Stocks Under $10 to Add to Your Portfolio Currently

Here we discuss three top-ranked tech stocks, MOMO, TKC and LOV, which are trading for less than $10 a share with the potential to grow in the rest of 2023.

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Regional Banks vs. Tech: What Lies Ahead?

With tech stocks extended and regional banks breaking down, now may be an ideal time to be patient and "wait for your pitch". Andrew Rocco explains.

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Oracle (ORCL) Plans to Open Second Cloud Region in Singapore

Oracle (ORCL) announces its plans to open another cloud region in Singapore to meet the rising demand for Oracle Cloud Infrastructure services in South East Asia.

Zacks Equity Research

Alphabet Inc. (GOOGL) Is a Trending Stock: Facts to Know Before Betting on It

Alphabet (GOOGL) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

Zacks Equity Research

NICE Strengthens CXone Solution With New AI-Powered Features

NICE is expanding features of its CXone portfolio with the latest Spring 2023 release that offers AI-powered capabilities.

Zacks Equity Research

Alphabet's (GOOGL) Google Boosts Nest Cams With New Feature

Alphabet's (GOOGL) Google takes home security to the next level with Garage Door Detection in its Google Nest Cams.

Zacks Equity Research

Alphabet (GOOGL) Outpaces Stock Market Gains: What You Should Know

In the latest trading session, Alphabet (GOOGL) closed at $104.36, marking a +0.61% move from the previous day.

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What Lies Ahead for Tech Stocks & ETFs After a Blockbuster Quarter

Tech expert Dan Ives shares his outlook for the sector and favorite stocks.

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Will Layoffs by Big Tech Players Hurt Ethical AI Development?

Layoffs at a number of big tech corporations, including MSFT, GOOGL, AMZN and META, affecting responsible AI personnel have raised concerns around long-term safety.

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What Awaits Science Applications (SAIC) This Earnings Season?

Though the ongoing digital transformation wave is likely to have aided Science Applications' (SAIC) Q4 top line, inflationary pressure and rising component costs might have weighed on the bottom line.

Zacks Equity Research

Alphabet's (GOOGL) Google Introduces Ads Transparency Center

Alphabet's (GOOGL) Google unveils Ads Transparency Center to bring transparency to its advertisement business.

Zacks Equity Research

Stock Market News for Mar 30, 2023

Wall Street closed sharply higher on Wednesday, led by a tech rally as investors awaited key inflation reading due on Friday that will help them assess how long the Fed is going to continue hiking interest rates.

Zacks Equity Research

Alphabet (GOOGL) Boosts Google Meet Efforts With New Feature

Alphabet's (GOOGL) Google adds an AI-powered hand-raising gesture feature to the Google Meet application.

Zacks Equity Research

Alphabet (GOOGL) Dips More Than Broader Markets: What You Should Know

Alphabet (GOOGL) closed at $101.03 in the latest trading session, marking a -1.4% move from the prior day.

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Big Tech ETFs Roar: Will the Rally Continue?

While big tech offers some safety in turbulent times, it is not without risk.

Zacks Equity Research

Alphabet (GOOGL) Enhances Google Drive Display for Tablet Users

Alphabet's (GOOGL) Google rolls out a large-screen redesign of the Google Drive app, especially for tablet displays. This is expected to deliver an enhanced Workspace experience.

Zacks Equity Research

Stock Market News for Mar 28, 2023

U.S. stocks ended mostly higher on Monday as fears of a liquidity crisis spilling over in the banking sector waned but investors remained concerned about the economy's health.

Zacks Equity Research

Zoom (ZM) Reveals AI Features for Zoom IQ at Enterprise Connect

Zoom (ZM) reveals new generative AI features to help users compose emails and chat messages. The new functionality, built into Zoom IQ, is powered by a partnership with ChatGPT creator OpenAI.