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Booking Holdings (BKNG)

(Real Time Quote from BATS)

$5,433.28 USD

5,433.28
104,613

-42.81 (-0.78%)

Updated Aug 5, 2025 02:44 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

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D Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 31% (169 out of 246)

Industry: Internet - Commerce

Zacks News

Norwalk, Connecticut-based Booking Holdings Inc. is one of the largest online travel companies in the world. The company’s travel-related offerings cover hotel rooms, airline tickets, rental cars, vacation packages, cruises, “things to do” at customer destinations and travel insurance. The company has agreements with hotels, airlines companies, cruise ships, transport companies and vacation providers, which enable it to accept bookings on their behalf. Information on these offerings and customer reviews are available on the company’s owned or operated websites, thus helping customers take informed decisions.

Zacks Equity Research

The Zacks Analyst Blog Highlights Costco Wholesale, HSBC, Booking and Smith-Midland

Costco, HSBC, Booking, and Smith-Midland shine on strong execution, global momentum, and disciplined growth despite rising costs.

Mark Vickery headshot

Top Stock Reports for Costco, HSBC & Booking Holdings

COST, HSBC, and BKNG are gaining ground with strong strategies, solid results, and standout performance vs. peers.

Zacks Equity Research

Booking Holdings Q2 Earnings Beat Estimates, Revenues Grow Y/Y

BKNG posts 32% y/y EPS growth and 16% revenue jump in Q2, fueled by payments, travel demand and AI-driven initiatives.

Mark Vickery headshot

Markets Give Up Gains Amid Major News Week

Q2 earnings reports, while demonstrating a healthy quarter overall, has begun to show some dents in the armor, especially in non-Big Tech spaces.

Zacks Equity Research

Here's What Key Metrics Tell Us About Booking Holdings (BKNG) Q2 Earnings

The headline numbers for Booking Holdings (BKNG) give insight into how the company performed in the quarter ended June 2025, but it may be worthwhile to compare some of its key metrics to Wall Street estimates and the year-ago actuals.

Zacks Equity Research

Booking Holdings (BKNG) Beats Q2 Earnings and Revenue Estimates

Booking Holdings (BKNG) delivered earnings and revenue surprises of +8.82% and +3.56%, respectively, for the quarter ended June 2025. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

Here's Why Booking Holdings (BKNG) is a Strong Growth Stock

Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Style Scores.

Zacks Equity Research

Wall Street Analysts See Booking Holdings (BKNG) as a Buy: Should You Invest?

According to the average brokerage recommendation (ABR), one should invest in Booking Holdings (BKNG). It is debatable whether this highly sought-after metric is effective because Wall Street analysts' recommendations tend to be overly optimistic. Would it be worth investing in the stock?

Zacks Equity Research

These 2 Retail and Wholesale Stocks Could Beat Earnings: Why They Should Be on Your Radar

Why investors should use the Zacks Earnings ESP tool to help find stocks that are poised to top quarterly earnings estimates.

Zacks Equity Research

Booking Holdings to Report Q2 Earnings: What's in the Cards?

BKNG is expected to deliver strong Q2 results with KAYAK.ai launch and record alternative accommodations growth, driving revenue expansion.

Zacks Equity Research

Gear Up for Booking Holdings (BKNG) Q2 Earnings: Wall Street Estimates for Key Metrics

Evaluate the expected performance of Booking Holdings (BKNG) for the quarter ended June 2025, looking beyond the conventional Wall Street top-and-bottom-line estimates and examining some of its key metrics for better insight.

Zacks Equity Research

Carvana (CVNA) Reports Next Week: Wall Street Expects Earnings Growth

Carvana (CVNA) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Booking Holdings (BKNG) Beats Stock Market Upswing: What Investors Need to Know

Booking Holdings (BKNG) closed at $5 in the latest trading session, marking a +1.73% move from the prior day.

Zacks Equity Research

Booking Holdings (BKNG) Earnings Expected to Grow: Should You Buy?

Booking Holdings (BKNG) possesses the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Why Booking Holdings (BKNG) is Poised to Beat Earnings Estimates Again

Booking Holdings (BKNG) has an impressive earnings surprise history and currently possesses the right combination of the two key ingredients for a likely beat in its next quarterly report.

Zacks Equity Research

Is Booking Holdings (BKNG) Outperforming Other Retail-Wholesale Stocks This Year?

Here is how Booking Holdings (BKNG) and Urban Outfitters (URBN) have performed compared to their sector so far this year.

Zacks Equity Research

Here is What to Know Beyond Why Booking Holdings Inc. (BKNG) is a Trending Stock

Booking Holdings (BKNG) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.

Zacks Equity Research

Why Booking Holdings (BKNG) is a Top Momentum Stock for the Long-Term

Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Style Scores.

Zacks Equity Research

Booking Holdings (BKNG) Declines More Than Market: Some Information for Investors

The latest trading day saw Booking Holdings (BKNG) settling at $5, representing a -1.57% change from its previous close.

Zacks Equity Research

If You Invested $1000 in Booking Holdings a Decade Ago, This is How Much It'd Be Worth Now

Investing in certain stocks can pay off in the long run, especially if you hold on for a decade or more.

Zacks Equity Research

Why Booking Holdings (BKNG) is a Top Growth Stock for the Long-Term

Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.

Zacks Equity Research

Are You Looking for a Top Momentum Pick? Why Booking Holdings (BKNG) is a Great Choice

Does Booking Holdings (BKNG) have what it takes to be a top stock pick for momentum investors? Let's find out.

Zacks Equity Research

Booking Holdings Inc. (BKNG) Hits Fresh High: Is There Still Room to Run?

Booking Holdings (BKNG) is at a 52-week high, but can investors hope for more gains in the future? We take a look at the company's fundamentals for clues.

Zacks Equity Research

Best Momentum Stock to Buy for July 8th

DPMLF, BKNG and LYG made it to the Zacks Rank #1 (Strong Buy) momentum stocks list on July 8, 2025.

Zacks Equity Research

Why the Market Dipped But Booking Holdings (BKNG) Gained Today

In the most recent trading session, Booking Holdings (BKNG) closed at $5, indicating a +1.73% shift from the previous trading day.