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Booking Holdings (BKNG)

(Delayed Data from NSDQ)

$5,444.44 USD

5,444.44
420,545

+1.56 (0.03%)

Updated Sep 19, 2025 04:00 PM ET

After-Market: $5,440.15 -4.29 (-0.08%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

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D Value A Growth C Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 35% (85 out of 245)

Industry: Internet - Commerce

Zacks News

Norwalk, Connecticut-based Booking Holdings Inc. is one of the largest online travel companies in the world. The company’s travel-related offerings cover hotel rooms, airline tickets, rental cars, vacation packages, cruises, “things to do” at customer destinations and travel insurance. The company has agreements with hotels, airlines companies, cruise ships, transport companies and vacation providers, which enable it to accept bookings on their behalf. Information on these offerings and customer reviews are available on the company’s owned or operated websites, thus helping customers take informed decisions.

Zacks Equity Research

Wall Street Analysts Think Booking Holdings (BKNG) Is a Good Investment: Is It?

Based on the average brokerage recommendation (ABR), Booking Holdings (BKNG) should be added to one's portfolio. Wall Street analysts' overly optimistic recommendations cast doubt on the effectiveness of this highly sought-after metric. So, is the stock worth buying?

Zacks Equity Research

Booking Holdings Inc. (BKNG) is Attracting Investor Attention: Here is What You Should Know

Booking Holdings (BKNG) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

Zacks Equity Research

Why Booking Holdings (BKNG) Outpaced the Stock Market Today

The latest trading day saw Booking Holdings (BKNG) settling at $5, representing a +1.86% change from its previous close.

Zacks Equity Research

Why Booking Holdings (BKNG) is a Top Growth Stock for the Long-Term

The Zacks Style Scores offers investors a way to easily find top-rated stocks based on their investing style. Here's why you should take advantage.

Zacks Equity Research

Booking Holdings (BKNG) Beats Stock Market Upswing: What Investors Need to Know

In the most recent trading session, Booking Holdings (BKNG) closed at $5, indicating a +1.16% shift from the previous trading day.

Zacks Equity Research

Why Is Wayfair (W) Up 5.4% Since Last Earnings Report?

Wayfair (W) reported earnings 30 days ago. What's next for the stock? We take a look at earnings estimates for some clues.

Zacks Equity Research

The Zacks Analyst Blog Highlights NVIDIA, Chevron, Booking Holdings, EVI Industries and AMCON Distributing

Zacks spotlights NVIDIA, Chevron, Booking, and two microcaps, EVI Industries and AMCON Distributing, with research updates spanning AI, energy, travel, and distribution.

Mark Vickery headshot

Top Analyst Reports for NVIDIA, Chevron & Booking

NVIDIA rides AI and GPU demand, Chevron leverages Hess and Permian output, while Booking gains from strong travel momentum.

Zacks Equity Research

Booking Holdings (BKNG) Is Considered a Good Investment by Brokers: Is That True?

Based on the average brokerage recommendation (ABR), Booking Holdings (BKNG) should be added to one's portfolio. Wall Street analysts' overly optimistic recommendations cast doubt on the effectiveness of this highly sought-after metric. So, is the stock worth buying?

Zacks Equity Research

Why Is Carvana (CVNA) Down 3.3% Since Last Earnings Report?

Carvana (CVNA) reported earnings 30 days ago. What's next for the stock? We take a look at earnings estimates for some clues.

Zacks Equity Research

Are You a Growth Investor? This 1 Stock Could Be the Perfect Pick

Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Style Scores.

Zacks Equity Research

Booking Holdings (BKNG) Up 0.1% Since Last Earnings Report: Can It Continue?

Booking Holdings (BKNG) reported earnings 30 days ago. What's next for the stock? We take a look at earnings estimates for some clues.

Zacks Equity Research

Here's Why Booking Holdings (BKNG) is a Strong Momentum Stock

Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.

Zacks Equity Research

Booking Holdings Inc. (BKNG) Is a Trending Stock: Facts to Know Before Betting on It

Recently, Zacks.com users have been paying close attention to Booking Holdings (BKNG). This makes it worthwhile to examine what the stock has in store.

Zacks Equity Research

Why This 1 Growth Stock Could Be a Great Addition to Your Portfolio

Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Style Scores.

Zacks Equity Research

ABNB Q2 Earnings Beat Estimates, Revenues Rise Y/Y, Shares Drop

ABNB beats Q2 estimates on strong bookings and rising ADR, but shares drop 7% on margin warning for the third and fourth quarters of 2025.

Zacks Equity Research

Looking for Stocks with Positive Earnings Momentum? Check Out These 2 Retail and Wholesale Names

Why investors should use the Zacks Earnings ESP tool to help find stocks that are poised to top quarterly earnings estimates.

Zacks Equity Research

Investors Heavily Search Booking Holdings Inc. (BKNG): Here is What You Need to Know

Zacks.com users have recently been watching Booking Holdings (BKNG) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

Zacks Equity Research

The Zacks Analyst Blog Highlights Costco Wholesale, HSBC, Booking and Smith-Midland

Costco, HSBC, Booking, and Smith-Midland shine on strong execution, global momentum, and disciplined growth despite rising costs.

Mark Vickery headshot

Top Stock Reports for Costco, HSBC & Booking Holdings

COST, HSBC, and BKNG are gaining ground with strong strategies, solid results, and standout performance vs. peers.

Zacks Equity Research

Booking Holdings Q2 Earnings Beat Estimates, Revenues Grow Y/Y

BKNG posts 32% y/y EPS growth and 16% revenue jump in Q2, fueled by payments, travel demand and AI-driven initiatives.

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Markets Give Up Gains Amid Major News Week

Q2 earnings reports, while demonstrating a healthy quarter overall, has begun to show some dents in the armor, especially in non-Big Tech spaces.

Zacks Equity Research

Here's What Key Metrics Tell Us About Booking Holdings (BKNG) Q2 Earnings

The headline numbers for Booking Holdings (BKNG) give insight into how the company performed in the quarter ended June 2025, but it may be worthwhile to compare some of its key metrics to Wall Street estimates and the year-ago actuals.

Zacks Equity Research

Booking Holdings (BKNG) Beats Q2 Earnings and Revenue Estimates

Booking Holdings (BKNG) delivered earnings and revenue surprises of +8.82% and +3.56%, respectively, for the quarter ended June 2025. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

Here's Why Booking Holdings (BKNG) is a Strong Growth Stock

Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Style Scores.