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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$203.90 USD

203.90
34,913,167

+0.96 (0.47%)

Updated Aug 15, 2025 04:00 PM ET

After-Market: $203.97 +0.07 (0.03%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 39% (151 out of 246)

Industry: Internet - Services

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Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Alphabet Inc. (GOOGL) Is a Trending Stock: Facts to Know Before Betting on It

by Zacks Equity Research

Alphabet (GOOGL) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.

Zacks Equity Research

Microsoft (MSFT) Invests $1.5B in G42 to Enhance AI Adoption

by Zacks Equity Research

Microsoft (MSFT) invests $1.5 billion in G42, a leading UAE-based artificial intelligence technology holding company, to enhance the country's position as a global AI hub.

Zacks Equity Research

Brightcove (BCOV) Unveils New Player Platforms for Media Giants

by Zacks Equity Research

Brightcove (BCOV) launches new player platforms for Roku, Samsung and LG Smart TVs that come with updated SDKs for content protection, monetization and analytics reporting.

Zacks Equity Research

Adobe (ADBE) Boosts Gen AI Efforts With Acrobat AI Assistant

by Zacks Equity Research

Adobe (ADBE) announces the general availability of its new Acrobat AI assistant tool, boosting its generative AI-backed offering.

Zacks Equity Research

Alphabet (GOOGL) Earnings Expected to Grow: Should You Buy?

by Zacks Equity Research

Alphabet (GOOGL) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Here's Why Alphabet (GOOGL) is a Strong Growth Stock

by Zacks Equity Research

Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.

Zacks Equity Research

Alphabet (GOOGL) Registers a Bigger Fall Than the Market: Important Facts to Note

by Zacks Equity Research

In the most recent trading session, Alphabet (GOOGL) closed at $154.86, indicating a -1.82% shift from the previous trading day.

Zacks Equity Research

Alphabet (GOOGL) to Aid Android Users With Location Sharing Hub

by Zacks Equity Research

Alphabet (GOOGL) is working to introduce a dedicated page for all its location-sharing services in a bid to boost its Android offerings.

Zacks Equity Research

Should You Invest in the First Trust Cloud Computing ETF (SKYY)?

by Zacks Equity Research

Sector ETF report for SKYY

Sweta Killa headshot

5 ETFs Leading the Tech Rebound: Will the Rally Continue?

by Sweta Killa

The technology sector gained momentum in the Apr 11 trading session, buoyed by a jump in big tech stocks. The upside came on softer-than-expected producer prices data, which supported the belief that inflation is cooling.

Zacks Equity Research

GOOGL, MSFT, AMZN & META Pose Threat to NVDA With In-House Chips

by Zacks Equity Research

Alphabet (GOOGL), Amazon, Meta and Microsoft are making in-house AI chips, which is concerning for NVIDIA.

Sweta Killa headshot

Magnificent Seven ETF (MAGS) Hits New 52-Week High

by Sweta Killa

This Magnificent Seven ETF hits a new 52-week high. Are more gains in store for this ETF?

Zacks Equity Research

Company News for Apr 12, 2024

by Zacks Equity Research

Companies in The News Are: GL, STZ, FAST, GOOGL

Zacks Equity Research

Zacks Investment Ideas feature highlights: IBIT, Coinbase, MicroStrategy and Alphabet

by Zacks Equity Research

IBIT, Coinbase, MicroStrategy and Alphabet are part of the Zacks Investment Ideas article.

Zacks Equity Research

Alibaba (BABA) to Boost Global Cloud Reach With Price Cut Move

by Zacks Equity Research

Alibaba (BABA) trims cloud prices for international customers by up to 59% in a bid to strengthen its competitive position.

Andrew Rocco headshot

Bitcoin & The Road to $100k (5 Catalysts)

by Andrew Rocco

Bitcoin is enjoying another classic year of outperformance. However, 5 catalysts suggest that the bull market is far from over.

Zacks Equity Research

Dynatrace (DT) Expands Offerings With Google Cloud Integration

by Zacks Equity Research

Dynatrace (DT) expands its partnership with Alphabet's cloud business, Google Cloud, for unified observability and security, driving digital transformation globally.

Zacks Equity Research

Zacks Investment Ideas feature highlights: Microsoft, Alphabet, Nvidia, Super Micro Computer and Arm Holdings

by Zacks Equity Research

Microsoft, Alphabet, Nvidia, Super Micro Computer and Arm Holdings are part of the Zacks Investment Ideas article.

Andrew Rocco headshot

AI Leaders Retreat: Generational Buying Opportunity?

by Andrew Rocco

Amateur investors often hope for a pullback but never pull the trigger when it occurs. That said, a pullback in AI stocks may offer a juicy reward-to-risk zone to take advantage of.

Sanghamitra Saha headshot

Make Your ETF Portfolio AI-Rich in Buffett-Like Manner

by Sanghamitra Saha

Warren Buffett expressed his fascination with artificial intelligence (AI) in an interview with CNBC in April 2023. Buffett has invested $159 billion in eight tech stocks, per a Motley Fool article, as quoted on Yahoo Finance.

Zacks Equity Research

Alphabet (GOOGL) Ups Generative AI Game With Gemini Integration

by Zacks Equity Research

Alphabet's (GOOGL) Google integrates Gemini Pro into Android Studio's bot. It also makes Gemini 1.5 Pro available in public preview on Vertex AI.

Zacks Equity Research

Cognizant (CTSH) Boosts Retail Sector With Latest Partnership

by Zacks Equity Research

Cognizant (CTSH) transforms retail with Shopify and Alphabet's cloud business Google Cloud partnership, driving digital transformation for global brands.

Zacks Equity Research

IZEA WORLDWIDE (IZEA) Enhances Influencer Marketing Portfolio

by Zacks Equity Research

IZEA WORLDWIDE (IZEA) rides on a robust influencer marketing portfolio that is expected to drive top-line growth.

Zacks Equity Research

Oracle (ORCL) Cloud to Enhance Pro-invest Group's Operations

by Zacks Equity Research

Oracle (ORCL) announces that its OPERA Cloud Property Management System has been chosen by Pro-invest Group to standardize operations.

Zacks Equity Research

Palo Alto (PANW) & Google Cloud Deepen Cybersecurity Partnership

by Zacks Equity Research

Palo Alto (PANW) and Google Cloud deepen their collaboration, marking a significant milestone in cybersecurity. Palo Alto Networks names Google Cloud its AI and infrastructure provider, enhancing defenses against evolving threats.