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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$201.42 USD

201.42
39,134,256

+4.90 (2.49%)

Updated Aug 8, 2025 04:00 PM ET

After-Market: $201.71 +0.29 (0.14%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth C Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 38% (93 out of 244)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

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Can Software Majors Brave the Facebook Data Security Storm?

The incident could easily impact other tech majors as a previously unregulated arena comes under closer regulatory focus.

    Benjamin Rains headshot

    The Business Behind the NCAA's Money-Making March Madness Tournament

    Welcome to the latest episode of the Full-Court Finance podcast from Zacks Investment Research. On this week's episode, we take a look at the multibillion-dollar business that drives NCAA March Madness after a wild opening weekend for the college basketball tournament.

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      Why Are Tech Stocks Tumbling Today?

      Shares of several of the world's largest technology companies--including Amazon (AMZN), Alphabet (GOOGL), Apple (AAPL), and Facebook (FB)--were in the red on Monday morning amid increased public scrutiny over data security and possible regulatory pressure.

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        Cryptocurrency Proxy Stocks Gain on Bitcoin Rebound

        Despite nearly market-wide volatility to open the week, shares of several notable cryptocurrency proxy stocks--including Longfin Corp. (LFIN), Riot Blockchain (RIOT), and the Bitcoin Investment Trust (GBTC)--were in the green on Monday morning.

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          Apple's MicroLED Secret is Out: Will it Upset Display Makers?

          Reportedly, Apple has started producing its own device displays, which may be a cause for concern for its screen makers and chip-screen interface producers.

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            Downside Risks in Banks Could Shift Investors' Focus

            While rolling back tough post-financial-crisis banking regulations is expected to benefit small and mid-size lenders, the benefits may fail to meet investors' expectations.

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              How Much Money Does NCAA March Madness Make?

              NCAA March Madness begins Thursday morning, and when the games tip off it marks the start of one of the richest months in sports. But while people around the U.S. begin to stare at scores, check their brackets, and make initial payments on their office pools, let's take a look at where the real money is made.

                Zacks Equity Research

                EU Becomes A Graveyard For AAPL, FB, GOOGL, AMZN

                European Union has become severe against U.S. tech giants regarding their habit of avoiding a major portion of tax and exploiting local app developers.

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                  Palo Alto Networks Buys Evident.io, Enhances API Security

                  Palo Alto Networks (PANW) is looking to enrich its API related security solutions with the acquisition of Evident.io.

                    Zacks Equity Research

                    Applied Material, Cirrus Logic, Facebook, Alphabet and Baidu highlighted as Zacks Bull and Bear of the Day

                    Applied Material, Cirrus Logic, Facebook, Alphabet and Baidu highlighted as Zacks Bull and Bear of the Day

                      Ryan McQueeney headshot

                      Here's Why Facebook (FB) Stock Is Actually Cheap Right Now

                      Facebook (FB) shares closed more than 1.2% higher on Wednesday, lifting the stock closer to the all-time high it reached before the early-February correction. Here's why FB could very well offer more value than other comparable internet stocks!

                        Zacks Equity Research

                        3 Large-Cap ETFs With Solid Inflows in March

                        Large-cap ETFs are attracting attention as investor fears regarding market performance recede.

                          Zacks Equity Research

                          Apple Announces WWDC '18 Dates, Expectations on the Rise

                          Apple (AAPL) is set to announce new technologies in its upcoming Worldwide Developers' Conference to be held in June.

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                            Stock Market News for March 14, 2018

                            Benchmarks finished in negative territory on Tuesday after Trump administration dismissed U.S. Secretary of State Rex Tillerson

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                              The Zacks Analyst Blog Highlights: Facebook, Amazon, Netflix, Alphabet and Microsoft

                              The Zacks Analyst Blog Highlights: Facebook, Amazon, Netflix, Alphabet and Microsoft

                                Zacks Equity Research

                                The Zacks Analyst Blog Highlights: Apple, Amazon.com, Alphabet and Facebook

                                The Zacks Analyst Blog Highlights: Apple, Amazon.com, Alphabet and Facebook

                                  Aniruddha Ganguly headshot

                                  Race for Trillionaire Club Heats Up: 4 Tech Stocks in Focus

                                  We focus on four technology companies that are in the run for trillion-dollar market cap.

                                    Zacks Equity Research

                                    Stock Market News for March 13, 2018

                                    Benchmarks closed mostly in the red on Monday with both the Dow and S&P 500 declining, while the Nasdaq increased over the day

                                      Swarup Gupta headshot

                                      Is Facebook the Best FANG Stock to Buy Now?

                                      Facebook's long-term growth prospects remain untarnished, buoyed by its strong cash potential and strong ad revenue potential.

                                        Benjamin Rains headshot

                                        Is Oracle (ORCL) Set to Beat Earnings Estimates Next Week?

                                        Cloud computing has been one of the most well-known drivers of growth in the technology industry over the last few years. And while the likes of Amazon (AMZN), Alphabet (GOOGL), and Microsoft (MSFT) hog the headlines, IT behemoth Oracle (ORCL) is currently one of the largest cloud computing firms in the world.

                                          Sejuti Banerjea headshot

                                          Amazon Roundup: Streams Music in India, Buys Ring

                                          Amazon (AMZN) has launched Prime Music in the crowded Indian music streaming market and also picked up smart doorbell maker Ring for a billion dollars.

                                            Zacks Equity Research

                                            Why Investors Should Hold On To Palo Alto (PANW) Stock Now?

                                            Palo Alto Networks (PANW) has been soaring on robust quarterly performances and a healthy demand environment. Continued product refreshes, acquisitions and partnerships are likely to drive growth.

                                              Zacks Equity Research

                                              Stock Market News For Mar 8, 2018

                                              Benchmarks turned in mixed performances on Wednesday following reports of Gary Cohn???s resignation.

                                                Zacks Equity Research

                                                The Zacks Analyst Blog Highlights: Broadcom, Microsoft, Qualcomm, Apple and Alphabet

                                                The Zacks Analyst Blog Highlights: Broadcom, Microsoft, Qualcomm, Apple and Alphabet

                                                  Zacks Equity Research

                                                  Is the Broadcom-Qualcomm Deal in Jeopardy? Winners & Losers

                                                  While Apple stands to gain from the deal between Broadcom (AVGO) and Qualcomm (QCOM), Microsoft and Alphabet could lose out if its goes through.