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Alphabet (GOOGL)

(Real Time Quote from BATS)

$196.49 USD

196.49
10,541,960

+0.40 (0.20%)

Updated Aug 7, 2025 11:34 AM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth B Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 36% (158 out of 246)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

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High-Flying Twilio a Must-Buy Ahead of Q4 Earnings to Tap More Upside

Twilio has been benefiting from accelerated digital transformations amid a growing hybrid working trend.

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Zacks Investment Ideas feature highlights Amazon, Microsoft, Alphabet, Marvell and Broadcom

Amazon, Microsoft, Alphabet, Marvell and Broadcom have been highlighted in this Investment Ideas article.

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Buy, Sell, or Hold Amazon Stock After Q4 Earnings?

Let's see if it's time to buy, sell, or hold Amazon (AMZN) stock after posting strong Q4 results last Thursday but offering weaker-than-expected guidance.

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Should You Buy, Sell or Hold QBTS Stock at Its P/S of 90.31X?

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Amazon's $100 Billion AI Bet: Bold Move or Too Much?

Amazon along with other Mag 7 stocks have unveiled some epic AI spending plans

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Reddit Stock Before Q4 Earnings: A Smart Buy or Risky Investment?

RDDT's fourth-quarter performance is expected to have benefited from strong ad sales and AI growth despite challenges from election effects and rising competition.

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Stock Market News for Feb 10, 2025

Wall Street closed sharply lower on Friday, pulled down by tech and discretionary stocks.

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Alphabet (GOOGL) Reliance on International Sales: What Investors Need to Know

Examine Alphabet's (GOOGL) international revenue patterns and their implications on Wall Street's forecasts and the prospective trajectory of the stock.

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Cyber Threats Escalating Globally: Time to Bet on CRWD & NET?

AI-driven cybersecurity is a high-growth space fueled by increasing cyber threats and corporate data breaches. Is it time to buy CrowdStrike & Cloudflare?

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3 Relative Strength Stocks to Buy Now: IREN, SERV, FUTU

While amateur investors often tune out during red markets, savvy investors understand the power of searching for relative strength and stocks bucking the market weakness. IREN, SERV, & FUTU are three such stocks.

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Investing in the Future: 3 Disruptive AI Robotics Stocks

As AI innovations progress at a dizzying pace, the next great investments will be in real-world AI and robotics. Stock Strategist Andrew Rocco explains how robots will increase efficiency, save money, and disrupt legacy businesses in the near future.

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AI Marketing at Super Bowl 2025: Will Pricey Ads Pay Off?

Companies are going all in on AI ads at Super Bowl 2025. OpenAI, GOOGL, GDDY, META, BKNG and CRM are spending $8M per ad. Will it be worth it?

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AppLovin Stock Before Q4 Earnings: To Buy or Not to Buy?

APP's fourth-quarter 2024 earnings and revenues are likely to have increased year over year.

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SNAP Stock Falls Despite Q4 Earnings Beat: What Should Investors Do?

Snap shows promise with AI/AR innovation. Cautious investors may wait for clearer market signals and key performance indicators before entering in the rest of 2025.

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UBER Stock Down 7.5% Despite Q4 Earnings Beat: Here's How to Play It

Here, we assess the investment worthiness of Uber stock.

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GTLB Trading at P/S of 15.69X: How Should Investors Approach the Stock?

While GitLab is benefiting from strong growth and AI partnerships, rising competition and stretched valuation pose risks for investors.

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Buy Amazon Ahead of Earnings Today on Strong EPS Estimate Revisions

AMZN reported record business in the 2024-25 holiday season in terms of both sales and items sold.

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Zacks Investment Ideas feature highlights: Palantir, Meta Platforms, Microsoft and Alphabet

Palantir, Meta Platforms, Microsoft and Alphabet have been highlighted in this Investment Ideas article.

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Zacks Earnings Trends Highlights: Alphabet, Microsoft and Meta Platforms

Alphabet, Microsoft and Meta Platforms have been highlighted in this Earnings Trends article.

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Mag 7 Members Report Strong Earnings, Double Down on CapEx

Alphabet became the latest member of the Mag 7 club to stick to its ever-rising spending on building out its artificial intelligence infrastructure. Will the investments pay off?

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Mag 7 Members Report Strong Earnings, Double Down on CapEx

Alphabet became the latest member of the Mag 7 club to stick to its ever-rising spending on building out its artificial intelligence infrastructure. Will the investments pay off?

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Buy the Pullback in Alphabet Stock After Q4 Earnings?

Investors may be wondering if the post-earnings selloff in Alphabet (GOOGL) stock is an overaction.

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META Leverages AI to Boost Engagement: Buy or Hold the Stock?

Meta Platforms' expanding AI prowess is driving user engagement. However, unfavorable forex and stretched valuation make the stock a risky bet.

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GOOGL Q4 Earnings Beat Estimates, Shares Fall on Slowing Cloud Growth

Alphabet's fourth-quarter 2024 results benefit from strength in Search, advertising revenues and Google Cloud.

Zacks Equity Research

Why Alphabet (GOOGL) is a Top Momentum Stock for the Long-Term

Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Style Scores.