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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$206.09 USD

206.09
42,789,523

+6.34 (3.17%)

Updated Aug 22, 2025 04:00 PM ET

After-Market: $206.81 +0.72 (0.35%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value B Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 35% (159 out of 246)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Alphabet (GOOGL) Dips More Than Broader Markets: What You Should Know

Alphabet (GOOGL) closed the most recent trading day at $1,218.33, moving -1.33% from the previous trading session.

Christopher Vargas headshot

MasterCard (MA) Shares Have Outperformed Some Wall Street Bigwigs: How Can Investors Play This?

MasterCard (MA) shares have gained more than 46.2% in 2019, significantly outpacing the S&P 500's 17.9% rise thus far.

Zacks Equity Research

The Zacks Analyst Blog Highlights: Apple, Corning, Amazon and Alphabet

The Zacks Analyst Blog Highlights: Apple, Corning, Amazon and Alphabet

Zacks Equity Research

The Zacks Analyst Blog Highlights: Bristol-Myers, Lockheed, Alphabet, Allergan and Kinder Morgan

The Zacks Analyst Blog Highlights: Bristol-Myers, Lockheed, Alphabet, Allergan and Kinder Morgan

Zacks Equity Research

Google Launches Play Pass: A Move to Take On Apple Arcade?

Alphabet's (GOOGL) Google bolsters gaming initiatives with the launch of Play Pass.

Zacks Equity Research

Amazon (AMZN) to Open New Facility in Toronto, Add 600+ Jobs

Amazon (AMZN) plans to open a new facility in Toronto in a bid to ensure faster delivery to customers.

Zacks Equity Research

Alphabet to Invest EUR 3B, Expand Data Centers in Europe

Alphabet's (GOOGL) division, Google plans to invest EUR 3 billion ($3.32 billion) to expand data centers in Europe.

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Time to Buy Roku Stock on the Dip After Streaming TV Competition Selloff?

Roku shares have plummeted roughly 30% since September 17 after Wall Street and investors fled the stock after Comcast (CMCSA) and Facebook (FB) made headlines in the streaming TV device market. So is now the time to buy Roku stock?

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3 Tech Stocks for Growth Investors to Buy With U.S. Stocks Near Highs

Check out these 3 tech stocks for growth investors to buy in September as stocks rest near their highs that we found using our Zacks Stock Screener...

Sejuti Banerjea headshot

Apple Roundup: EU Taxes, AppleCare Lawsuit, Corning Investment, iPhone Sales

Apple takes on Vestager in the EU, battles with a consumer class action lawsuit over AppleCare, invests in Corning plant and analysts see encouraging initial iPhone sales trend.

Zacks Equity Research

Amazon Adds G4 Instances to Machine Learning Cloud Offerings

Amazon (AMZN) makes new GPU-powered Amazon Elastic Compute Cloud instance, G4 instances, generally available.

Zacks Equity Research

PayPal Prices Senior Notes Offering of $5B in Four Tranches

PayPal Holdings (PYPL) prices senior notes aggregating $5 billion in four tranches.

Zacks Equity Research

Texas Instruments to Reward Investors With 17% Dividend Hike

In order to win investors' loyalty, Texas Instruments (TXN) plans to hike dividend to 90 cents per share, reflecting strong cash-generation capabilities.

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Top Analyst Reports for Bristol-Myers Squibb, Lockheed Martin & Alphabet

Today's Research Daily features new research reports on 16 major stocks, including Bristol-Myers Squibb (BMY), Lockheed Martin (LMT) and Alphabet (GOOGL).

Zacks Equity Research

Amazon Orders Electric Trucks, Pushes for Carbon Neutrality

Amazon (AMZN) places purchase order for 100,000 electric delivery trucks with Rivian.

Zacks Equity Research

Amazon Boosts Reach in India with Alexa in Hindi & Hinglish

Amazon (AMZN) to strengthen presence in virtual assistant market of India with the latest Hindi and Hinglish support on Alexa.

Zacks Equity Research

Autonomous Driving Space Gains Steam: Stocks in Focus

Here we discuss few stocks well poised to capitalize on their ongoing initiatives in self-driving space.

Zacks Equity Research

Apple to Use Recycled Rare Earth Elements in iPhone 11 series

Apple (AAPL) plans to use recycled rare earth elements in iPhone 11 series.

Benjamin Rains headshot

Buy Microsoft (MSFT) Stock at Highs for More than Dividend and Buybacks

Microsoft (MSFT) stock appears to be one of safest mega-cap tech buys out there at the moment, even at its new all-time highs. And it just raised its dividend and announced a new share buyback program.

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Fed Rate Cuts, Microsoft Strength & Buy Skechers (SKX) Stock - Free Lunch

The Fed cuts interest rates again, but what's next? Why Microsoft (MSFT) stock surged. The latest from AT&T (T) and FedEx (FDX). And why Skechers (SKX) stock is a Zacks Rank #1 (Strong Buy) right now - Free Lunch

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AMZN's HD Push Heats Up Battle Against AAPL, SPOT & Others

Amazon's (AMZN) Amazon Music HD is likely to give tough competition to Apple, Spotify, Google and Sirius, which are also making every effort to bolster their presence in music streaming space.

Chandrima Sanyal headshot

Facebook Luxottica Deal to Bring AR Glasses Mainstream

Codenamed Orion, Facebook's (FB) smart glasses are reportedly being designed to disrupt the smartphones market when it hits the shelves anywhere between 2023 and 2025.

Benjamin Rains headshot

Buy Micron (MU) Stock Ahead of Q4 Earnings Amid Semiconductor Comeback?

Should investors consider buying Micron (MU) stock with the chipmaker set to report its quarterly financial results on Thursday, September 26?

Zacks Equity Research

Alphabet (GOOGL) Outpaces Stock Market Gains: What You Should Know

Alphabet (GOOGL) closed the most recent trading day at $1,232.65, moving +0.23% from the previous trading session.

Sejuti Banerjea headshot

Google Roundup: Regulatory Matters, Waymo, GM Deal, Employees

Google is up against a lot of scrutiny from U.S. regulators, which overshadows its legal win in Germany, self-driving prowess and strategic wins at traditional automakers.