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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$254.72 USD

254.72
45,892,689

+2.69 (1.07%)

Updated Sep 19, 2025 04:00 PM ET

After-Market: $255.00 +0.28 (0.11%) 7:52 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value B Growth F Momentum D VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 40% (97 out of 245)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

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Tech Earnings Estimates Increase Again: What's Going On?

It's hard to tell at this stage how durable the reversal in the Tech sector's estimates will prove to be, but it still remains a favorable development. Will they keep increasing?

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Azure Aids MSFT's Q3 Beat: Should AI-Focused Investors Buy the Stock?

Microsoft's Q3 shines with Azure's 33% growth and AI leadership. Strong financials and strategic vision make MSFT stock a compelling buy for investors in 2025.

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Uber Technologies: The Next Member of the Magnificent 7?

Uber Technologies reported another quarter of impressive earnings. After years of negative earnings, profits have inflected meaningfully positive

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Should You Add QBTS Stock to Your Portfolio Ahead of Q1 Earnings?

D-Wave Quantum's first-quarter 2025 performance is likely to have reflected strength in its quantum computing solutions and strong demand among commercial customers.

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Should You Buy, Sell or Hold Shopify Stock Before Q1 Earnings?

SHOP's first-quarter 2025 performance is expected to reflect benefits from the growing adoption of merchant-friendly solutions.

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How Should You Play The Trade Desk Stock Going Into Q1 Earnings?

Amid intense competition from tech giants, TTD's first-quarter performance is likely to have been cushioned by higher digital spending.

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Buy, Sell or Hold Innodata Stock? Key Tips Ahead of Q1 Earnings

INOD shows strong growth but faces premium valuation ahead of Q1 results. Consider holding or awaiting a better entry point given customer concentration risks.

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The Zacks Analyst Blog Highlights Alphabet, Berkshire Hathaway, Visa and bioAffinity Technologies

Alphabet, Berkshire Hathaway, Visa and bioAffinity Technologies are part of the Zacks top Analyst Blog.

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Why Big Tech ETFs Still Remain Great Bets

Big Tech stocks are bouncing back -- strong earnings, solid AI investments, and ETF gains show why the sector remains a strong long-term bet despite early 2025 setbacks.

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Zacks Investment Ideas feature highlights: Uber Technologies, Lyft, Serve Robotics, Alphabet and Tesla

Uber Technologies, Lyft, Serve Robotics, Alphabet and Tesla are part of the Zacks Investment Ideas article.

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Top Stock Reports for Alphabet, Berkshire Hathaway & Visa

Today's Research Daily features new research reports on 16 major stocks, including Alphabet Inc. (GOOGL), Berkshire Hathaway Inc. (BRK.B) and Visa Inc. (V), as well as a micro-cap stock bioAffinity Technologies, Inc. (BIAF).

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Should You Buy, Sell or Hold IonQ Stock Before Q1 Earnings?

IonQ shows promise in quantum advantage but faces integration hurdles. Wait for post-earnings clarity before entry, given premium valuation and modest Q1 outlook.

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Uber vs. Lyft Earnings Preview: Robotaxi Ambitions in Focus

As the two ride-sharing giants prepare to unveil their first-quarter results, many questions about future growth, robotaxi ambitions, and the evolving ride-sharing industry will be answered.

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The Standout Magnificent 7 Stock: Microsoft's Quiet Dominance

Though earnings from Magnificent 7 stocks was broadly strong, Microsoft stood out for several reasons

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Should You Buy, Sell, or Hold AppLovin Stock Before Q1 Earnings?

APP's first-quarter 2025 earnings and revenues are likely to have increased year over year.

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Forget 'Sell in May': 5 Factors Why Wall Street ETFs Could Rally Ahead

Wall Street kicks off May on a strong note due to strong jobs data and trade optimism. Tech leads the charge.

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Should You Buy Tech Mega-Caps? Zacks MAY 2025 Strategy

For the bulls in 2025? E-commerce spending should continue to rise, as a percentage of U.S. retail spending. But only at the long-term trend growth rate.

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Top Streaming Content Stocks to Keep an Eye on for Solid Gains

Keep Netflix, Roku and Alphabet in your portfolio to take advantage of the growing streaming market, increasing demand and innovative monetization strategies.

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Bull of the Day: Broadcom (AVGO)

Fueled by explosive AI growth, strong CapEx spending from tech giants, and a gigantic share buyback program, Broadcom is well-positioned to capitalize on the AI revolution.

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Buy Meta Platforms or Microsoft Stock After Beating Earnings Expectations?

The Nasdaq has continued to rebound and drift higher after the market received favorable quarterly results and guidance from Meta Platforms (META) and Microsoft (MSFT).

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Why Tesla Stock is Up 18% Since Weak Q1: Should You Book Profits?

Tesla's core EV business is under strain. Should you buy on the robotaxi promise and AI hype, or sell the rally amid challenges?

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Planning to "Sell in May?" Here Are 5 ETFs to Buy Instead

After a volatile April, Wall Street has stepped into the defamed May. While many may want to sell this month, some specific ETFs are likely to rise.

Zacks Equity Research

Spotify Technology and Skechers U.S.A. have been highlighted as Zacks Bull and Bear of the Day

Spotify Technology and Skechers U.S.A. have been highlighted as Zacks Bull and Bear of the Day.

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C3.ai vs. Palantir: Which Enterprise AI Stock Is the Better Buy Now?

Palantir is profitable. C3.ai is surging. Which enterprise AI stock deserves a place in your portfolio?

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Innodata vs. BigBear.ai: Which AI Stock Offers Bigger Upside in 2025?

INOD and BBAI are niche players gaining attention for their specialized roles in the AI ecosystem. Which one deserves a spot in your portfolio?