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Alphabet (GOOGL)

(Delayed Data from NSDQ)

$208.49 USD

208.49
29,914,342

+2.40 (1.16%)

Updated Aug 25, 2025 03:58 PM ET

Pre-Market: $207.85 -0.64 (-0.31%) 8:12 AM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value C Growth D Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 34% (161 out of 245)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Zacks Equity Research

Facebook Targets Apple for Paid Events Fee on Its Platform

Facebook (FB) rolls out paid online events feature to help small businesses earn 100% revenues from online events, following the economic effects of the coronavirus outbreak.

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Looming Election Volatility: Scenario Analysis

These next two weeks of party conventions could shape this election's fate and the market reaction to follow

Zacks Equity Research

Apple (AAPL) Launches Music Beta Website With Listen Now Tab (Revised)

Apple (AAPL) has launched a beta version of the Apple Music service in the browser. The site has a new look and is similar to iOS 14 and macOS Big Sur.

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Why Apple Is A Strong Buy Right Now

Apple remains a highly innovative company with sustainable growth rates and strong cash flows despite its huge size.

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Video Streaming Gains Traction in Q2: 4 Stocks to Watch

With strict restriction on public gatherings and entertainment hubs like parks, gaming zones and theaters still closed, there isn't much to do except for relying on video and music streaming services.

Zacks Equity Research

Solid Data-Center Demand to Drive NVIDIA's (NVDA) Q2 Earnings

NVIDIA's (NVDA) Q2 performance is anticipated to have benefited from strength in its data-center business on the growing adoption of cloud-based storage and solutions.

Zacks Equity Research

Should WisdomTree U.S. LargeCap ETF (EPS) Be on Your Investing Radar?

Style Box ETF report for EPS

Zacks Equity Research

Apple (AAPL) Launches Music Beta Website With Listen Now Tab

Apple (AAPL) has launched a beta version of the Apple Music service in the browser. The site has a new look and is similar to iOS 14 and macOS Big Sur.

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Buy Soaring Apple Stock Right Now and Hold Forever

Apple has been a must-own stock for the better part of the last 15 years, and the iPhone giant appears to be establishing itself as a strong buy and hold candidate for the coming decade and beyond...

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The S&P 500 Is NOT the U.S. Economy! Zacks August Strategy Report

The five most valuable S&P 500 companies -- Apple (AAPL), Microsoft Corp. (MSFT), Amazon (AMZN), Alphabet (GOOGL) and Facebook (FB) -- account for some 23% of the index's market capitalization.

Daniel Laboe headshot

The Great Market Divide

We need cyclical sectors like utilities, REITs, industrials, financials, and energy stocks to start participating in this market rally if we are going to continue higher

Daniel Laboe headshot

Stocks To Watch As Investors Rotate Towards Cyclical Names

We need cyclical sectors like utilities, REITs, industrials, financials, and energy stocks to start participating in this market rally if we are going to continue higher.

Zacks Equity Research

The Zacks Analyst Blog Highlights: Google, NVIDIA, Costco, Gilead Sciences and Morgan Stanley

The Zacks Analyst Blog Highlights: Google, NVIDIA, Costco, Gilead Sciences and Morgan Stanley

Zacks Equity Research

The Zacks Analyst Blog Highlights: Disney, Twitter and Google

The Zacks Analyst Blog Highlights: Disney, Twitter and Google

Sheraz Mian headshot

Top Research Reports for Alphabet, NVIDIA & Costco

Today's Research Daily features new research reports on 16 major stocks, including Alphabet (GOOGL), NVIDIA (NVDA) and Costco Wholesale (COST).

Sweta Jaiswal, FRM headshot

Will Google ETFs Keep Gaining on Q2 Earnings Optimism?

With support from the company's cloud and YouTube businesses, Google has posted better-than-expected Q2 earnings results.

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ETFs to Buy on the Possible Microsoft-TikTok Acquisition

Microsoft is in talks to acquire TikTok in four markets - United States, Canada, New Zealand and Australia.

Zacks Equity Research

Stock Market News for Aug 4, 2020

Wall Street closed higher on Monday to start August on a positive note after four consecutive months of rally.

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How Damaging Has Coronavirus Been for Disney (DIS) Q3 Earnings?

Investors are focused on Disney+ service and its growing subscriber base amid the pandemic. At the same time, they expect the park, movie and ad businesses to have taken a hit in Q3.

Mark Vickery headshot

Nasdaq Closes at New High on Mega-Cap Interest

The S&P 500 climbed to within spitting distance of 3300, up 0.72% to within 3% of its all-time high; and the Nasdaq met and set a new all-time closing high, +157 points, +1.47%, to 10,902.

Daniel Laboe headshot

Big Tech's Big Beat

Can this tech-driven momentum continue to drive the stock market to continuously new highs?

Zacks Equity Research

Stock Market News for Aug 3, 2020

Wall Street closed higher on Friday buoyed by strong earnings results of four tech behemoths defying coronavirus-induced economic devastation.

Zacks Equity Research

Coronavirus Dampens Disney's (DIS) Projections in Q3 Earnings

Disney's (DIS) third-quarter fiscal 2020 results are expected to reflect the negative impact of coronavirus despite Disney+'s user-base & top-line growth.

Zacks Equity Research

The Zacks Analyst Blog Highlights: Visa, PayPal, Global Payments, Google and Apple

The Zacks Analyst Blog Highlights: Visa, PayPal, Global Payments, Google and Apple

Zacks Equity Research

The Zacks Analyst Blog Highlights: Apple, Amazon, Facebook and Google

The Zacks Analyst Blog Highlights: Apple, Amazon, Facebook and Google