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Alphabet (GOOGL)

(Real Time Quote from BATS)

$207.34 USD

207.34
13,581,304

+0.20 (0.10%)

Updated Aug 27, 2025 02:26 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value C Growth D Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 33% (164 out of 245)

Industry: Internet - Services

Zacks News

Alphabet is one of the most innovative companies in the modern technological age. Over the last few years, the company has evolved from primarily being a search-engine provider to cloud computing, ad-based video and music streaming, autonomous vehicles, healthcare providers and others. In the online search arena, Google is a monopoly with more than 94% of the online search volume and market. Over the years, the company has witnessed increase in search queries, resulting from ongoing growth in user adoption and usage, primarily on mobile devices, continued growth in advertiser activity, and improvements in ad formats. The company is gaining market share in the cloud-computing, driven by continued strength in Google Cloud Platform and G Suite offerings.

Tirthankar Chakraborty headshot

5 Top-Rated Efficient Stocks to Boost Your Portfolio Now

Camping World (CWH), Smith & Wesson Brands (SWBI), Hubbell (HUBB), Alphabet (GOOGL) & TopBuild (BLD) are the top five stocks that at present have solid efficiency levels.

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ETFs to Gain From Microsoft's AI Voice Provider Nuance Buyout

Microsoft (MSFT) has agreed to acquire artificial intelligence and speech technology company Nuance Communications (NUAN) for about $19.7 billion or $56.00 per share in an all-cash transaction.

Zacks Equity Research

Stock Market News for Apr 12, 2021

Benchmarks hit record levels on Friday, closing in the green for consecutive weeks as investors shrugged off inflation fears and focused on quarterly earnings season amid reopening optimism

Zacks Equity Research

Apple (AAPL) to Testify at Senate Hearing on Antitrust Issues

Apple (AAPL) agrees to testify before the U.S. Senate due to mounting pressure related to the antitrust probe on its App Store.

Zacks Equity Research

The Zacks Analyst Blog Highlights: Micron Tech, Google, Texas Instruments, Qorvo and Microsoft

The Zacks Analyst Blog Highlights: Micron Tech, Google, Texas Instruments, Qorvo and Microsoft

Zacks Equity Research

The Zacks Analyst Blog Highlights: Sony, NVIDIA, Microsoft, Google and Deere

The Zacks Analyst Blog Highlights: Sony, NVIDIA, Microsoft, Google and Deere

Zacks Equity Research

Amazon (AMZN) Boosts AWS Portfolio With Lookout for Equipment

Amazon's (AMZN) AWS announces general availability of its new service offering abnormality detection solution, Amazon Lookout for Equipment.

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Spatial Computing Emerging as a Tech Buzzword: 5 Stocks to Play

Spatial computing has found applications across all industrial verticals. This calls for investing in Sony Group (SONY), NVIDIA (NVDA), Microsoft (MSFT), Alphabet (GOOGL) and Deere (DE).

Zacks Equity Research

The Zacks Analyst Blog Highlights: PayPal, Square, Google, Apple and Amazon

The Zacks Analyst Blog Highlights: PayPal, Square, Google, Apple and Amazon

Nalak Das headshot

Nasdaq Composite Gains Momentum in April: 5 Top Picks

We have narrowed down our search to five Nasdaq Composite stocks that have provided double-digit returns year to date. These are: MU, GOOGL, TXN, QRVO and MSFT.

Zacks Equity Research

Alphabet (GOOGL) Outpaces Stock Market Gains: What You Should Know

Alphabet (GOOGL) closed the most recent trading day at $2,250.43, moving +0.51% from the previous trading session.

Zacks Equity Research

Visa (V) Achieves a Milestone of 1 Billion Touch-Free Payments

Visa (V) experiences a spike in contactless payment, driven by COVID-led changes in user behaviour and preference.

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Cashless Payments Proliferate: Tech Stocks to Keep an Eye On

Technology stocks like Alphabet (GOOGL), PayPal, Square and others are well-poised to gain from the uptake of cashless and contactless payment modes.

Zacks Equity Research

Winnebago Industries, The TJX Companies, Google and Facebook highlighted as Zacks Bull and Bear of the Day

Winnebago Industries, The TJX Companies, Google and Facebook highlighted as Zacks Bull and Bear of the Day

Zacks Equity Research

The Zacks Analyst Blog Highlights: Amazon, Apple, Google, Microsoft and NVIDIA

The Zacks Analyst Blog Highlights: Amazon, Apple, Google, Microsoft and NVIDIA

Zacks Equity Research

The Zacks Analyst Blog Highlights: Goldman Sachs, Google, Alleghany Corp, Lennar Corp and WilliamsSonoma

The Zacks Analyst Blog Highlights: Goldman Sachs, Google, Alleghany Corp, Lennar Corp and WilliamsSonoma

Zacks Equity Research

Should First Trust Capital Strength ETF (FTCS) Be on Your Investing Radar?

Style Box ETF report for FTCS

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Major Indexes Flat as a Pancake

Only the small-cap Russell 2000, which outperformed its larger-index brethren through Q1, came in at -1.6% on the day.

Zacks Equity Research

Alphabet (GOOGL) is a Great Momentum Stock: Should You Buy?

Does Alphabet (GOOGL) have what it takes to be a top stock pick for momentum investors? Let's find out.

Radhika Pujara headshot

4 Must-Buy AI Stocks on Coronavirus Crisis Triggered Automation

Here we discuss four tech companies -- MSFT, GOOGL, NVDA, and CRNC -- which are well-poised to make the most of AI boom amid coronavirus crisis triggered automation trend.

Tirthankar Chakraborty headshot

5 Top Growth Stocks to Boost Your Portfolio Returns in Q2

Series of rosy economic data is surely going to help stocks scale northward in the near term, which calls for investing in growth players like Goldman Sachs (GS), Alphabet (GOOGL) & Lennar (LEN).

Zacks Equity Research

The Zacks Analyst Blog Highlights: Google, Visa, PayPal, Bristol-Myers Squibb and Target

The Zacks Analyst Blog Highlights: Google, Visa, PayPal, Bristol-Myers Squibb and Target

Sheraz Mian headshot

Top Stock Reports for Alphabet, Visa & PayPal

Today's Research Daily features new research reports on 16 major stocks, including Alphabet (GOOGL), Visa (V), and PayPal (PYPL).

Zacks Equity Research

Alphabet's (GOOGL) Google Wins Against Oracle in Copyright War

The U.S. Supreme Court's verdict in the decade long case related to copyright infringement favors Alphabet's (GOOGL) Google.

Zacks Equity Research

Stock Market News for Apr 6, 2021

U.S. stock markets closed sharply higher supported by strong economic data.