Back to top
more

Alphabet (GOOG)

(Real Time Quote from BATS)

$195.94 USD

195.94
12,934,133

+5.99 (3.15%)

Updated Aug 4, 2025 02:56 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.75%
2Buy17.82%
3Hold9.58%
4Sell5.28%
5Strong Sell2.61%
S&P50011.30%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

Zacks Premium - The only way to fully access the Zacks Rank

3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

C Value C Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 30% (173 out of 246)

Industry: Internet - Services

Zacks News

Zacks Equity Research

Brokers Suggest Investing in Alphabet (GOOG): Read This Before Placing a Bet

According to the average brokerage recommendation (ABR), one should invest in Alphabet (GOOG). It is debatable whether this highly sought-after metric is effective because Wall Street analysts' recommendations tend to be overly optimistic. Would it be worth investing in the stock?

Zacks Equity Research

Etsy (ETSY) Up 3.7% Since Last Earnings Report: Can It Continue?

Etsy (ETSY) reported earnings 30 days ago. What's next for the stock? We take a look at earnings estimates for some clues.

Zacks Equity Research

Alphabet Inc. (GOOG) Stock Moves -0.35%: What You Should Know

Alphabet Inc. (GOOG) closed at $177.40 in the latest trading session, marking a -0.35% move from the prior day.

Zacks Equity Research

Here is What to Know Beyond Why Alphabet Inc. (GOOG) is a Trending Stock

Alphabet (GOOG) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

Jeremy Mullin headshot

Bear of the Day: Akamai Technologies (AKAM)

Falling estimates will hold this tech stock down.

Zacks Equity Research

Alphabet (GOOG) is an Incredible Growth Stock: 3 Reasons Why

Alphabet (GOOG) is well positioned to outperform the market, as it exhibits above-average growth in financials.

Zacks Equity Research

Wall Street Bulls Look Optimistic About Alphabet (GOOG): Should You Buy?

The average brokerage recommendation (ABR) for Alphabet (GOOG) is equivalent to a Buy. The overly optimistic recommendations of Wall Street analysts make the effectiveness of this highly sought-after metric questionable. So, is it worth buying the stock?

Zacks Equity Research

Company News For May 14, 2024

Companies In The Article Are:SQSP,INCY, WBA and GOOG.

Zacks Equity Research

Is Trending Stock Alphabet Inc. (GOOG) a Buy Now?

Alphabet (GOOG) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

Zacks Equity Research

Is Invesco S&P 500 Quality ETF (SPHQ) a Strong ETF Right Now?

Smart Beta ETF report for SPHQ

Zacks Equity Research

3 Reasons Growth Investors Will Love Alphabet (GOOG)

Alphabet (GOOG) possesses solid growth attributes, which could help it handily outperform the market.

Zacks Equity Research

Can Alphabet (GOOG) Run Higher on Rising Earnings Estimates?

Alphabet (GOOG) shares have started gaining and might continue moving higher in the near term, as indicated by solid earnings estimate revisions.

Zacks Equity Research

Wall Street Analysts Think Alphabet (GOOG) Is a Good Investment: Is It?

The average brokerage recommendation (ABR) for Alphabet (GOOG) is equivalent to a Buy. The overly optimistic recommendations of Wall Street analysts make the effectiveness of this highly sought-after metric questionable. So, is it worth buying the stock?

Zacks Equity Research

Is Most-Watched Stock Alphabet Inc. (GOOG) Worth Betting on Now?

Alphabet (GOOG) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.

Zacks Equity Research

Is Nuveen ESG Large-Cap Growth ETF (NULG) a Strong ETF Right Now?

Smart Beta ETF report for NULG

Zacks Equity Research

Will Alphabet (GOOG) Beat Estimates Again in Its Next Earnings Report?

Alphabet (GOOG) has an impressive earnings surprise history and currently possesses the right combination of the two key ingredients for a likely beat in its next quarterly report.

Zacks Equity Research

Alphabet Inc. (GOOG) is Attracting Investor Attention: Here is What You Should Know

Recently, Zacks.com users have been paying close attention to Alphabet (GOOG). This makes it worthwhile to examine what the stock has in store.

Zacks Equity Research

Alphabet Inc. (GOOG) Earnings Expected to Grow: What to Know Ahead of Q1 Release

Alphabet (GOOG) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Alphabet Inc. (GOOG) Dips More Than Broader Market: What You Should Know

Alphabet Inc. (GOOG) closed at $156.33 in the latest trading session, marking a -1.8% move from the prior day.

Zacks Equity Research

General Motors' (GM) Cruise to Restart Operation in Arizona

General Motors' (GM) Cruise to restart operation with human drivers in Phoenix, AZ, after six months.

Zacks Equity Research

Alphabet Inc. (GOOG) Rises As Market Takes a Dip: Key Facts

In the latest trading session, Alphabet Inc. (GOOG) closed at $156.14, marking a +1.43% move from the previous day.

Zacks Equity Research

Tesla (TSLA) to Unveil Its Much-Awaited Robotaxi on Aug 8

Tesla (TSLA) is set to reveal its much-awaited robotaxi on Aug 8, 2024, which utilizes the company's latest vehicle platform.

Zacks Equity Research

Alphabet Inc. (GOOG) Is a Trending Stock: Facts to Know Before Betting on It

Recently, Zacks.com users have been paying close attention to Alphabet (GOOG). This makes it worthwhile to examine what the stock has in store.

Zacks Equity Research

Alphabet Inc. (GOOG) Stock Moves -0.4%: What You Should Know

The latest trading day saw Alphabet Inc. (GOOG) settling at $155.87, representing a -0.4% change from its previous close.