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Apple (AAPL)

(Delayed Data from NSDQ)

$256.08 USD

256.08
105,435,266

+10.58 (4.31%)

Updated Sep 22, 2025 04:00 PM ET

After-Market: $256.42 +0.34 (0.13%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (49 out of 245)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Zacks Equity Research

The Zacks Analyst Blog Highlights Microsoft,Apple Alphabet and CompX International

Microsoft,Apple Alphabet and CompX International are included in this Analyst Blog.

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The Zacks Analyst Blog Highlights NVIDIA, Apple, Netflix and Broadcom

NVIDIA, Apple, Netflix and Broadcom are included in this Analyst Blog.

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Zacks Investment Ideas feature highlights: Apple, Nvidia, INDA, EPI and SMIN

Apple, Nvidia, INDA, EPI and SMIN have been highlighted in this Investment Ideas article.

Zacks Equity Research

Zacks Investment Ideas feature highlights: AT&T, Verizon, Advanced Micro Devices, Walgreens Boots Alliance and Apple

AT&T, Verizon, Advanced Micro Devices, Walgreens Boots Alliance and Apple have been highlighted in this Investment Ideas article.

Zacks Equity Research

Zacks Investment Ideas feature highlights: Apple and Genuine Parts

Apple and Genuine Parts have been highlighted in this Investment Ideas article.

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Top Analyst Reports for Microsoft, Apple & Alphabet

Today's Research Daily features new research reports on 16 major stocks, including Microsoft Corporation (MSFT), Apple Inc. (AAPL) and Alphabet Inc. (GOOGL), as well as a micro-cap stock CompX International Inc. (CIX).

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India ETFs: Can the Rally Continue?

What does Modi's third term mean for the Indian economy and stocks?

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2 Traits of Shareholder Friendly Companies

Companies can demonstrate a shareholder-friendly nature by offering consistent dividend payouts and implementing share repurchase programs. But what are the benefits of each?

Zacks Equity Research

Stock Market News for June 12, 2024

Wall Street closed mixed on Tuesday, pulled up by tech stocks.

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Apple Jumps on the AI Bandwagon: ETFs to Buy

Apple (AAPL) jumped 7% to a record high, marking the biggest one-day jump since November 2022 and the first all-time high of 2024, following the launch of new AI features at its long-anticipated Worldwide Developers Conference.

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Large-Cap ETF (XLG) Hits a New 52-Week High

This large-cap ETF hits a new 52-week high. Are more gains in store for this ETF?

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Cheaper isn't Always Better: How to Avoid the Stock Value Trap

Cheap valuations do not automatically make a stock a value proposition. In fact, investors who chase low valuation stocks will often get caught in value traps that underperform the market.

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AI Optimism Powers Nasdaq to Hit Fresh All-Time High: 5 Picks

Stocks like Alphabet Inc. (GOOGL), Netflix, Inc. (NFLX) and Broadcom Inc. (AVGO) are poised to gain from the ongoing Nasdaq rally.

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Time to Buy Apple's (AAPL) Stock for Higher Highs?

Apple's (AAPL) stock spiked +7% today to fresh 52-week highs after the renowned iPhone maker announced a partnership with OpenAI to integrate ChatGPT into its iconic product line and services.

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S&P, Nasdaq Notch New Closing Highs Ahead of CPI, Fed

While Apple (AAPL) helped the Nasdaq and S&P higher, the Dow and Russell 2000 were lower for the session.

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Best ETF Ideas for the Second Half of 2024

We discuss the market outlook and investing strategies for 2H 2024.

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Bet on "Apple Intelligence" With These ETFs

Apple (AAPL) announced its much-awaited generative AI initiative called Apple Intelligence at its WWDC conference on Monday. Will it see success?

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Best ETF Areas of Last Week

Wall Street was upbeat last week.

Zacks Equity Research

Alphabet (GOOGL) Gains From Strength in Google Services

Alphabet (GOOGL) rides on strength in Google Services Segment on the back of growing efforts in search, YouTube and Android.

Zacks Equity Research

Assessing Apple (AAPL) Stock Post Apple Intelligence Unveiling

Apple (AAPL) introduces Apple Intelligence, an advanced personal intelligence system seamlessly integrated into iOS 18, iPadOS 18 and macOS Sequoia at WWDC.

Zacks Equity Research

Company News for June 11, 2024

Companies in The News Are: AAPL, PCG, LUV, KEY

Zacks Equity Research

Apple Inc. (AAPL) Is a Trending Stock: Facts to Know Before Betting on It

Apple (AAPL) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.

Zacks Equity Research

The Zacks Analyst Blog Highlights NVIDIA, Apple, IGM, PNQI and IGPT

NVIDIA, Apple, IGM, PNQI and IGPT are included in this Analyst Blog.

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Time to Buy Nvidia (NVDA) After 10-1 Stock Split?

Trading just over $120 a share, Nvidia's (NVDA) 10-1 stock split went into effect today making shares more accessible to a broader range of investors.

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Apple Joins A.I. Race; Lilly Thumbs-Up on Alzheimer's Drug

Considering how many Apple products there are out there in the world at this time, a high number of them will soon be accessing A.I. from an Apple device.