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Apple (AAPL)

(Real Time Quote from BATS)

$256.02 USD

256.02
81,542,296

+10.52 (4.29%)

Updated Sep 22, 2025 03:48 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (49 out of 245)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

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Apple Gears Up for Glowtime Event: ETFs in Focus

Apple is set to unveil the iPhone 16 series smartphones, a new version of AirPods and three new Apple Watches at the "It's Glowtime" event at the iconic Steve Jobs Theater.

Zacks Equity Research

Apple Inc. (AAPL) is Attracting Investor Attention: Here is What You Should Know

Recently, Zacks.com users have been paying close attention to Apple (AAPL). This makes it worthwhile to examine what the stock has in store.

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Should Vanguard Growth ETF (VUG) Be on Your Investing Radar?

Style Box ETF report for VUG

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Should iShares Russell 1000 ETF (IWB) Be on Your Investing Radar?

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Is Schwab Fundamental U.S. Large Company ETF (FNDX) a Strong ETF Right Now?

Smart Beta ETF report for FNDX

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The Zacks Analyst Blog Highlights Apple, Tesla, NextEra Energy, Investors Title and Autoscope Technologies

Apple, Tesla, NextEra Energy, Investors Title and Autoscope Technologies are part of the Zacks top Analyst Blog.

Mark Vickery headshot

Top Stock Reports for Apple, Tesla & NextEra Energy

Today's Research Daily features new research reports on 16 major stocks, including Apple Inc. (AAPL), Tesla, Inc. (TSLA) and NextEra Energy, Inc. (NEE), as well as two micro-cap stocks Investors Title Company (ITIC) and Autoscope Technologies Corporation (AATC).

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Which Chip Stock to Buy in a Murky September? NVDA or TSM

The TSMC stock is a better buy than the NVIDIA stock due to reasonable valuations, pricing power, tactical partnerships, diversification, and an inherent ability to exploit the growing demand for AI applications.

Zacks Equity Research

The Zacks Analyst Blog Highlights NVIDIA, Apple and Alphabet

NVIDIA, Apple and Alphabet are part of the Zacks top Analyst Blog.

Zacks Equity Research

Is Vanguard Dividend Appreciation ETF (VIG) a Strong ETF Right Now?

Smart Beta ETF report for VIG

Zacks Equity Research

Should Invesco QQQ (QQQ) Be on Your Investing Radar?

Style Box ETF report for QQQ

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NVIDIA Approves $50 Billion Stock Buyback: Time to Buy?

NVIDIA's latest share repurchase plan is expected to please income-oriented investors. Is it the right time to buy the NVIDIA stock?

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Buffett Keeps Trimming His Stake in BAC Stock: Should You Follow?

Warren Buffett is slashing his stake in Bank of America stock. Let's analyze what should be investors' take on this.

Zacks Equity Research

Should Vanguard Large-Cap ETF (VV) Be on Your Investing Radar?

Style Box ETF report for VV

Zacks Equity Research

Should Invesco FTSE RAFI US 1000 ETF (PRF) Be on Your Investing Radar?

Style Box ETF report for PRF

Zacks Equity Research

Is SPDR MSCI USA StrategicFactors ETF (QUS) a Strong ETF Right Now?

Smart Beta ETF report for QUS

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Is Invesco S&P 500 Quality ETF (SPHQ) a Strong ETF Right Now?

Smart Beta ETF report for SPHQ

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Is WisdomTree U.S. Quality Dividend Growth ETF (DGRW) a Strong ETF Right Now?

Smart Beta ETF report for DGRW

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Should Fidelity Value Factor ETF (FVAL) Be on Your Investing Radar?

Style Box ETF report for FVAL

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To Buy or Not to Buy Apple Stock Pre Sept. 9 iPhone 16 Event?

AAPL's AI push, growing Services business and strong liquidity position make its shares attractive for long-term investors.

Zacks Equity Research

Should Invesco S&P 500 Top 50 ETF (XLG) Be on Your Investing Radar?

Style Box ETF report for XLG

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Is Fidelity Value Factor ETF (FVAL) a Strong ETF Right Now?

Smart Beta ETF report for FVAL

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Is FlexShares Quality Dividend Defensive ETF (QDEF) a Strong ETF Right Now?

Smart Beta ETF report for QDEF

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Should WisdomTree U.S. LargeCap ETF (EPS) Be on Your Investing Radar?

Style Box ETF report for EPS

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Is iShares ESG Aware MSCI USA ETF (ESGU) a Strong ETF Right Now?

Smart Beta ETF report for ESGU