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Apple (AAPL)

(Delayed Data from NSDQ)

$245.50 USD

245.50
163,670,467

+7.62 (3.20%)

Updated Sep 19, 2025 04:00 PM ET

After-Market: $245.66 +0.16 (0.07%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.64%
2Buy17.83%
3Hold9.69%
4Sell5.29%
5Strong Sell2.54%
S&P50011.29%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value B Growth A Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 20% (49 out of 245)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Zacks Equity Research

Should iShares S&P 500 Value ETF (IVE) Be on Your Investing Radar?

Style Box ETF report for IVE

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Bull of the Day: Credo Technology Group (CRDO)

Credo Technology Group is strategically positioned to capitalize on the explosive growth in data centers, AI, and cloud computing. With its crucial high-speed connectivity solutions, cash-rich clients, and tendency to beat EPS expectations, CRDO presents a compelling opportunity.

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Is ARM's 22% Plummet Over a Year Offering a Fair Price for the Stock?

Arm Holdings' 22% stock decline, cooling China growth and soaring valuation raise fresh questions about its upside potential.

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Investing Playbook for H2 2025: Quality, AI, and Gold

We discuss the market outlook & best investment strategies for the second half.

Zacks Equity Research

Should Vanguard Russell 1000 Growth ETF (VONG) Be on Your Investing Radar?

Style Box ETF report for VONG

Zacks Equity Research

Is iShares Core S&P U.S. Value ETF (IUSV) a Strong ETF Right Now?

Smart Beta ETF report for IUSV

Zacks Equity Research

Why Apple (AAPL) Dipped More Than Broader Market Today

Apple (AAPL) reached $196.45 at the closing of the latest trading day, reflecting a -1.38% change compared to its last close.

Zacks Equity Research

Is Roku's Strategy for Devices Segment Holding Back Its Profitability?

ROKU's Devices arm fuels user growth but drags on margins, despite strong unit sales and strategic importance.

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Pixel Gets New Features and Android 16: Should You Hold GOOGL Stock?

Alphabet is strengthening its competitive position in the search and cloud with the infusion of AI amid challenging macroeconomic conditions.

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C3.ai vs. SoundHound: Which AI Stock Has More Upside Right Now?

The AI stock outpaces SOUN with federal wins, deeper partnerships and broad enterprise AI adoption.

Zacks Equity Research

The Zacks Analyst Blog Highlights Apple, Walt Disney, AMD, Armanino Foods of Distinction and Optex Systems

AAPL, DIS, and AMD show mixed performance as analysts spotlight service growth, park gains, and data center strength.

Zacks Equity Research

The Zacks Analyst Blog Highlights Apple, Amazon, Microsoft and Alphabet

AAPL unveils Apple Intelligence and Liquid Glass at WWDC25, but weak China sales and valuation raise concerns.

Zacks Equity Research

Should Motley Fool 100 Index ETF (TMFC) Be on Your Investing Radar?

Style Box ETF report for TMFC

Zacks Equity Research

Is Franklin U.S. Large Cap Multifactor Index ETF (FLQL) a Strong ETF Right Now?

Smart Beta ETF report for FLQL

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Top Research Reports for Apple, Walt Disney & AMD

AAPL, DIS, and AMD stand out in Zacks' latest top research, each navigating challenges while delivering strategic growth in Q3 2025.

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Investing in the AI Revolution with Dan Ives

We talk about the AI boom and a new ETF aiming to ride the wave.

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Buy, Sell or Hold the Apple Stock Post the WWDC25 Announcements?

AAPL unveils Liquid Glass design and new services; but tepid AI impact and valuation weigh on shares.

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Spotify Stock Soars 124% in a Year: Time to Buy, Hold or Fold?

SPOT's premium subscribers and MAUs rise, but lagging liquidity and lofty valuation raise red flags.

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Beyond Free Trades: 3 Ways Robinhood Continues to Innovate

Through genius innovations like commission-free trading, Invest America, Gold Card, and crypto and betting markets, Robinhood is becoming a juggernaut in the fintech space. With its one-stop shop approach, the company is acquiring users rapidly.

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Apple Unveils Big UI Overhaul at WWDC: ETFs in Focus

Apple's major UI overhaul fails to impress investors, putting top tech ETFs with heavy AAPL stakes under the lens.