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ad-tech: Archive

Shreya Majumder

The Trade Desk Stock Climbs Higher on S&P 500 Debut as ANSYS Drops Out

TTD jumps 6.6% as it joins the S&P 500. The company expects CTV growth, Kokai demand and global ad trends to fuel momentum.

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Kashvi Chandgothia

Reddit Facing Challenges in Ad Market: Hold or Fold the Stock?

AI upgrades and user gains boost Reddit's platform, but stiff competition and high valuation weigh on the stock.

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Kashvi Chandgothia

RDDT vs. META: Which Social Media Ad Stock Has an Edge Right Now?

META's robust ad tools and diversified revenue streams overshadow RDDT's limited reach and growth uncertainties.

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Zacks Equity Research

Can Improving User Engagement Push the Reddit Stock Higher?

AI-driven upgrades and rising user activity fuel RDDT's ad ambitions, but stiff competition and valuation headwinds are risks.

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Mark Vickery

New Tariff Threats Give Market Indexes a Haircut

The slight trim off record highs we saw before the opening bell turned into a full haircut today.

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Akashlina Dewanjee

ROKU vs. DIS: Which Ad-Supported Streaming Stock is the Better Pick?

DIS leverages ESPN, Hulu and rising engagement to outshine ROKU's ad-tech gains in the race for streaming ad dollars.

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